Chapter 908 Dirty Competition

"My boss, it's already so late, and you still have time to chat with netizens?"

That's right, when An Le came over, she had just finished a live broadcast.

She had previously organized an event where people could plant trees to win a chance to win a prize. Now it was time to calculate the survival rate of the trees, and she naturally had to fulfill her promise. This was

the first time that Sang Yian had organized this event, and there were some bumps and many problems along the way, but fortunately, Su Ai Ai had grown a lot in her work, and although there were some mistakes, fortunately she had made up for them.

Looking at the rows of sea buckthorn trees near the northwest Gobi Desert, Sang Yian was in a particularly good mood. She always had a big stone on her mind. She often worried that the society she lived in would also degenerate into the end of the world. She

was even more afraid that she would not seize the ray of hope left for their modern society, which would lead them to repeat the same mistakes.

Therefore, whether it was donating to the Environmental Protection Bureau to promote the governance of Anjiang, or funding environmental protection public service advertisements, mobilizing fans to plant trees in the desert Gobi, it was just a way for her to try to protect the environment.

Now seeing these patches of sea buckthorn forests, seeing that there are really fans who will hire people or go to the desert Gobi to plant trees in person for the chance to win a lottery, Sang Yian is naturally happy. Everything she has done has not been in vain.

It seems that more activities like this can be held in the future.

Sang Yian was very happy to draw prizes. In this live broadcast alone, 50 bottles of the fat-repairing cream were drawn. Let's just say that the winning rate is quite high.

The production speed of the fat-repairing cream has indeed increased, but since the small supermarket has opened an international version, no matter how many fat-repairing creams there are, they are not enough!

Let's just say that if you want to buy a bottle of fat-repairing cream, it depends more on luck.

Therefore, the high winning rate of this lottery has encouraged the people who participated in the event.

This is also Sang Yian's strategy to stimulate everyone to plant trees and protect the environment together.

Sang Yian was in a very good mood. Seeing Anle so impatient, he directly brought a cup of tea over and soothed her, "Calm down, calm down."

Anle was really thirsty, and she looked up to get a cup of tea.

She is not unstable, nor is she the kind of person who gets impatient. It's just that the survey results are too scary for her, and she must take it seriously.

"I can't stay calm. That ancient amusement park is so popular now! It's in the central business district, with convenient transportation. You can go shopping there on weekdays and spend money there. It's much more advantageous than us. I'm worried that if it goes on like this, they will take away a large number of our tourists!"

Sang Yian really didn't take it seriously. "We are a tourist attraction. We target not only tourists from Ancheng, but also many tourists from all over the country. The amusement park attracts a lot of people. Most of them are residents of Ancheng, and few people would cross the city for an indoor amusement park."

Anle was naturally clear about this, "But, what if the tourists come for our royal gardens, but end up going to the amusement park instead of our gardens, then we're at a loss!"

Sang Yian smiled, "So our An always wants to do a unique business!"

Anle was slightly stunned, and didn't react for a while. She seemed to have thought of something, but didn't think it through.

"Businessman, who doesn't want to do a unique business? Unique businesses make a lot of money. But, in today's society, in this shopping mall, where can there be so many unique businesses to do?"

Sang Yian thought about this very clearly.

Anle: "But, Ansheng Daily Chemicals..."

"The three products of Ansheng Daily Chemicals are special cases. The fat-replenishing repairing cream can be said to be a unique product with unique efficacy. It is difficult to find overlaps in the market, so there is no worry about orders."

"But the Basic Moisturizing Set has many competitors in the market. Apart from other things, at least no matter the efficacy or the target market, it overlaps with many products on the market!" "

The reason why the Basic Moisturizing Set sells so well and has such a high sales volume is fundamentally due to the formula. This is the power of technology and the result of research and development experiments. Royal Gardens and Ansheng Daily Chemicals are completely different industries, and even different industries. It is basically impossible for a man-made tourist attraction to do an exclusive business."

Sang Yian thought about all this clearly when he was making his five-year plan.

Anle finally figured it out. She sighed deeply, "I was stimulated by Ansheng Biochemical and Biomedical Company. Seeing that they could do unique business, I subconsciously ignored that our garden was just a tourist attraction." Seeing that she

had begun to reflect on herself, Sang Yian did not continue.

The ability of the employees she found was beyond doubt. It was also her fault that she had made a big splash before, and her competitors were very strong. In the end, it basically turned into product traffic, resulting in the business of both companies booming. This made Anle mistakenly think that the Royal Garden would also be in this model.

It was a habit, and it was normal to have such thoughts.

"Although we can't make a unique business, we still need to dig deep into the characteristics of our garden and not let others replace us so easily! Otherwise, we will be too uncompetitive!"

Anle regained his senses and immediately changed his way of thinking.

Sang Yian nodded. Before solving the problem, we must first turn our ideas around so that we can find the right direction. Otherwise, we will only go further and further astray.

Anle has been thinking about what the core competitiveness of the royal garden is.

An artificial garden, without history and humanities, loses in terms of cultural background when competing with other similar attractions.

All the major buildings use ancient craftsmanship, and there are even some techniques that have long been lost. This is one, and it is basically impossible for others to imitate.

However, this is more attractive to professionals, while ordinary people account for the vast majority of tourists who go out to travel.

Food is one.

She can guarantee that the food on the morning tea stall in the Royal Gardens is absolutely one-of-a-kind. It is basically difficult to eat it in other places, and it is also difficult to imitate.

After all, these delicacies are strictly controlled by her boss, and some of them are taught to the chef by the boss.

There are also various plot tasks, and there are many displays of the daily life of the ancients, which are the main force to attract young people. There are

also various ancient-style photos. Nowadays, there are many men and women who like to take pictures.

However, the last two items are the easiest to be copied by others. This is

Anle’s first time to contact the tourism industry. Although she said that she also learned in her spare time during the past year, it is still a bit difficult for her to come up with the best strategy in a short time when she really encounters something.

Seeing her frown, Sang Yian comforted her, "Don't worry, take your time. That ancient amusement park is doing good business, it's very popular on the Internet, and it's promoted by big internet celebrities. Now it's also a popular check-in spot for internet celebrities. That's all their business. In fact, for our royal gardens, there's nothing tangible about it."

"Look at our ticket booking app. Tickets for the next three days are almost fully booked. Any tourist attraction will slowly decline from a peak in traffic. It's impossible for any attraction to always be at the peak."

Sang Yian has actually been paying attention to the situation of the royal gardens. She thinks that the number of tourists in the royal gardens is now declining normally. It doesn't matter whether there is this ancient amusement park or not. It won't have much impact.

"If it was someone else, it would be fine, but the investor behind the Ancient Amusement Park is Yang Xi! We still have to be vigilant!"

An Le said seriously.

Sang Yian was full of doubts, "Is this Yang Xi very powerful? More powerful than Shen Mu and Qin Hao?"

An Le: "..."

At this moment, An Le really didn't know what to say, she even felt a little sympathetic towards Yang Xi.

They had confronted each other several times, openly or secretly, but the other party didn't even remember her? ? ?

Feeling that something was wrong with Mr. An's expression, Sang Yian looked at Wu Qingqing, "Do you know this Yang Xi? How powerful is she?"

Wu Qingqing didn't know the past between Yang Xi and Sang Yian. She had been working in Beijing before, so she knew a little about Yang Xi.

"A rich woman, a typical capitalist. She has a good eye for investment. The industries she likes are all developing very well, and the companies she invests in are all very profitable. She has a wide network of contacts, which are difficult for outsiders to find, and she is very famous in the investment circle of Beijing."

Sang Yian nodded in understanding, and was quite happy. "This only shows that I have a good vision as well. The Royal Garden will definitely make money, otherwise Yang Xi would not have joined."

"Besides, the ancient style market is still quite large. Even if there is another ancient style amusement park, the other party and our Royal Garden will not fight. We can all work together to make this cake bigger, and then we can get a bigger share. Isn't that great!"

Sang Yian felt that the entry of such a visionary investor was extremely good for the entire industry.

Anle sighed and reminded helplessly, "My boss! Have you forgotten the love-hate relationship between you and Yang Xi?"

"Huh?" Sang Yian was puzzled, puzzled and shocked.

Anle had no choice but to tell Sang Yian about the previous friction between the two sides.

Sang Yian was stunned. It turned out that she and the other party had so many things! Wu Qingqing on the side was also dumbfounded. "Boss, you are competing for a project worth over 10 billion, and you can even forget the other party. Is this what they call a loser does not deserve to have a name?"

She has been working for so many years, and this is indeed the first time she has encountered such a forgetful boss. Sang Yian chuckled and said guiltily, "I'm just thinking that this is normal business competition. I'm not using any tricks. It's all fair and square competition. The other party shouldn't hold a grudge, right?" "If the business world is really that easy, so law-abiding, and so peaceful, that would be great." Anle was helpless. Wu Qingqing added: "Yang Xi is not very magnanimous and holds grudges. She once took a fancy to a game company and wanted to buy the entire company and become the boss herself, but the small team only wanted an investment and did not want to work for others, so they refused. Guess what happened in the end?" Sang Yian looked over, "What happened? The buyer disagreed, at most they just didn't invest." Wu Qingqing: "Yang Xi poached a member of the other team with a high salary, and then that member secretly persuaded other employees and took the main technical personnel to jump directly to Yang Xi's company. In the end, Yang Xi's company made the game ahead of schedule and released it." "Yang Xi has made a lot of money, and the boss of the previous small game company has disappeared from the industry." Sang Yian pursed his lips, not knowing what to say for a moment. Let's put it this way, it is said that the business world is full of intrigues and everything goes on. For money and for profit, there is nothing they can't do. She has also experienced business wars and encountered some dirty tricks, but maybe she has encountered too few of them, so her concept can't react for a while. She has never been afraid of business competition. As long as it is a formal competition, an open competition, she doesn't think there is anything wrong. Competition is more dynamic. However, such dirty means, stealing codes, this makes her unacceptable. "So, if Yang Xi didn't come to Ancheng to invest in an ancient amusement park this time, I could wash my hair upside down if I wasn't here for you, the boss!" An Le concluded. Sang Yian patted her on the shoulder, "Calm down! Calm down! Hasn't the other party done anything yet? We shouldn't be so suspicious. Instead of thinking so much, we might as well strengthen ourselves." An Le agreed with this view, "We need to integrate resources and add value to the Royal Garden! We need to let tourists know that no matter the price-performance ratio or the experience of playing, our Royal Garden is the best!" Sang Yian made a gesture of invitation, "Come on, Mr. An, please start your performance." "That is to say, can the purchase limit of our small supermarket be a little loose for tourists in the Royal Garden?" An Le suggested with a smile. This was the conclusion she made after looking at the sales data of various parts of the garden and the feedback from tourists. "I'm not suggesting this randomly. It's all backed up by data." An Le transformed into a shopping mall elite in a second and began her analysis. Royal Garden and the small supermarket opened together. It's not just Royal Garden that's popular, but also the small supermarket. The area of ​​the small supermarket is getting bigger and bigger now. It's not appropriate to call it a small supermarket anymore. They can all be called large supermarkets. They cover a large area, and the prices vary. The goods are more abundant, and even many cultural and creative products have been added. The only thing that hasn't changed is the purchase limit. The only thing that is not restricted in the store is cultural and creative products. And the vast majority of purchase restrictions only limit the purchase quantity of customers, usually only one item of the same category. However, some of them are aimed at small supermarkets to limit supply, such as silk brocade, only 10 pieces are sold every day, whoever grabs it first can get it. And those good teas as tributes are only sold one or two pieces a day. It really depends on luck and good fortune to buy them.

Sang Yian seems to want to continue to enforce the purchase limit.

Many tourists who come from far away complain that Sang Yian does not allow them to spend money and limits the purchase of the goods they like. It is so helpless.

If the tourists of the Royal Garden can use their tickets to buy one more item in each category than the customers of other small supermarkets, this can be said to be a huge attraction for tourists.