Chapter 201: Spreading rumors
After Su Yun's double-line operation, Zhao Qiming managed to get her a total investment of 5 million US dollars for "Bruxton's Billions": Zhao invested 3 million US dollars, Su Yun herself invested 2 million US dollars, and the box office profits of the movie were split 50-50.
This is the first time that Su Yun has filmed this type of film, and it is mainly aimed at the North American market. Zhao Rifu, who has always been rumored to have a lot of money in the North American market, gave her such a small amount of money to test the waters. If it was a science fiction theme that people think Su Yun is most unique and good at, even if she couldn't get an investment of 150 million Hong Kong dollars, about 14 million US dollars, like "Blade Runner", but the figure of 10 million US dollars, Zhao Rifu, who loves commercial productions, is estimated to be willing to bite the bullet and give her...
As for why Su Yun gave up science fiction themes that had high investment risks but also high profits, and chose comedy themes that could make a small investment and gain a big return: first, the assets she had on hand were really limited in terms of available cash; second, around 1984, 3D stereoscopic imaging technology began to make certain progress.
The most typical example is TBB's first "Top Ten Golden Songs Awards Ceremony" in 1983, where part of the segment used 3D live broadcast technology. After wearing red and blue glasses, you can get a 3D visual effect.
Science fiction, disaster movies and other blockbusters that have particularly high requirements for visual effects technology, coupled with the corresponding 3D technology, is one of the important reasons why cinemas were able to make a comeback and defeat video halls and pirated videotapes that affect the box office.
It would be a waste of money to shoot the science fiction films that have been accumulated now, otherwise it would be more costly to remake them in 3D later. Therefore, it would be better to shoot some ordinary films first to accumulate capital, and then wait until the technology develops and 3D theaters appear, and then start shooting epoch-making 3D blockbusters to reap the box office.
As for why Zhao, who is always good at negotiating, agreed to split the profits 50-50 with Su Yun, it was because Su Yun, as the producer and director of this new film, was considered to have a technical stake, and the filming cost was considered to be lower-middle, so Zhao's estimated box office revenue was not that high, so he happily gave Su Yun half of the profit. Although Su Yun had impressive box office results in the past, and her first Hong Kong film after her return was expected to rank among the top five of the year... However, in the ever-changing North American market, she has really been silent for a while.
As for her appearance, she is no longer the angelic little girl who could transcend racial boundaries, but a real Chinese girl. Under such circumstances, if she wants to sell emotions with her old capital, she has to do it herself!
But Su Yun had planned carefully and only had a brief cameo in the last scene for herself, leaving the rest of the time to the three main characters she had chosen!
Perhaps it is because Su Yun was born in Hong Kong and her first official directorial debut was also a Hong Kong film. Although the speed at which she shot this new film is not as outrageous as Hong Kong films such as "Seven Days Fresh" and "Half Moon Fresh", it is still much faster than the average shooting time of Hollywood films.
All the materials needed for the film were shot in just three months, and the filmmaker then plunged into a small dark room to work frantically on post-production - this "Brewster's Billions" was released simultaneously around the world during this year's summer vacation as scheduled.
Compared to "Blade Runner", which Zhao Rifu invested such a huge amount of money and spent such a long time, and later specially invited Su Yun to help with post-production, but is still waiting for review, editing, and scheduling, the speed of "Brewster's Billions" to catch up is really amazing.
Of course, Blade Runner is a science fiction film with extremely complex and time-consuming special effects production in the later stages, while Brewster's Billions is just a comedy drama with a relatively easy production in the later stages, which is also a very important reason why it came out on top.
Although Zhao's main market is in Hong Kong and Southeast Asia, it also has many theaters under its umbrella or in partnership with theaters in Europe and America. When they heard that Su Yun had shot a new movie so quickly, they immediately decided to put promotion on the agenda.
"What kind of promotional method do you plan to use?" Zhao Liming looked at the several plans he had drawn up, but still felt that there was no highlight that could be used as the main promotional material.
Among the three protagonists, two are "outdated" players and one is a little-known newbie. Apart from the fact that the subject matter is quite explosive, it is really difficult to use the actors of the protagonists for promotion: this is one of the difficulties in the absence of big names joining.
One or more big-name stars with box office appeal can usually bring a certain amount of attention to the film and make it relatively easy to promote it; but because of this factor, big-name stars always command a high price.
"I worked so hard to shoot, wasn't it just to take advantage of my popularity while my popularity hasn't faded?" Su Yun sighed on the phone, "You put a big star, a legendary superstar joining the shoot on the promotional poster, maybe it would be better to put it like this - New billionaire Mary Sue teaches you how to spend your billions as quickly as possible!"
My goodness, Su Yun is the first one who can make fun of himself without any shame!
Thinking of those people who are so careful about their appearance that they can't even let go of their nails, Su Yun seems a little too down-to-earth...
Zhao Qiming was speechless for a while, and then he asked, "Are you sure? This might damage your image a bit."
The most beautiful girl in the world praised by the Japanese!
Even in North America, there are many people who recognize Su Yun's increasingly stunning looks!
However, such a rare beauty, not only does she not like to be in front of the camera, but she also works behind the scenes to make money, and she can even make fun of herself - looking at the confident expression package that Su Yun faxed over, taken from an upward angle, the caption below is actually particularly provocative, "Believe me, you can do whatever you want if you have money"...
Looking at this photo that was full of sarcasm, Zhao Liming was unable to react for a moment.
"I didn't steal or rob, so what if I lost money in the movie?" Su Yun, who has been baptized countless times by self-deprecating emoticons in later generations, really doesn't take this way of putting herself on stage seriously at all.
After all, she has been placed on a pedestal by Hong Kong people for half a year...
Su Yun was really no match for Zhao Liming. He made up his mind and handed over the photo materials and the draft of the promotional poster design sent back by Su Yun to the company's production department. The first person who came to him was Fang Mona, who was amazed by the finished draft of the movie promotional poster.
"How did you convince Su Yun?!" Fang Mona asked in disbelief: the real-life expression on the poster is even more sarcastic than the hand-drawn cartoon-style head. It is impossible for a young girl with Su Yun's looks to abandon her image like this!
"If I tell you that she designed this herself, will you believe me?" Zhao Liming sighed as he looked at the promotional poster with a background full of large amounts of U.S. dollars, Zhuang Long and Bowen lying paralyzed on a mountain of banknotes with their teeth showing, and Su Yun's mocking emoticon and caption in the front.
After learning from Zhao Qiming that this was indeed the first draft designed by Su Yun herself, Fang Mona was silent for a moment, then picked up the phone on the table and made a long-distance call.
"Who? What's the matter?" Su Yun, who was half a world away, picked up the phone and asked with some confusion.
"If you really don't have enough funds, Zhao's company can still give you some additional publicity investment..." Fang Mona said calmly, "I will explain it to Teacher Zhao."
"No, the funds are sufficient - by the way, is the poster I designed ready? Send it to me so I can take a look?" Su Yun replied.
After confirming once again that Su Yun was not speaking in a sarcastic manner, Fang Mona was silent for a moment before hanging up the long-distance call.
"Do you understand now?" Zhao Liming spread his hands.
After carefully and seriously reading the promotional poster again, Fang Mona rolled it up and walked out the door.
Zhao Liming thought, this promotional poster was probably shown to his father Zhao Rifu?
I don’t know what his father Zhao Rifu would think…
After a long wait that seemed like an eternity, until sunset, Zhao Rifu finally called Zhao Liming through the company's internal line, indicating that he could officially start work.
"Zhao's films have been immersed in the glory of the past for too long. Now is the critical moment to wake up from the dream and then rebuild."
Zhao Rifu gave these instructions.
Although he didn't think that he needed to destroy his own image in order to rebuild, after receiving instructions from his father, Zhao Liming actually started to arrange the promotion of Su Yun's new movie.
Three days later, Chinatowns throughout Hong Kong and North America, as well as affiliated theaters, began to put up posters of Su Yun's new movie. The large amount of U.S. dollars filling up the entire page and the emoji-like new images of the leading actor and director stunned many people.
"A huge inheritance has been bestowed upon me, and I want to spend it all..."
"New billionaire Mary Sue teaches you how to spend your billions as quickly as possible?"
This title and this content... are so fucking explosive!
Although the characters on the poster have completely lost their former beauty and reserve and even look quite annoying, the subject matter is so explosive that many people were really attracted to the poster for a while: there is no way, getting rich overnight, getting something for nothing, spending money like crazy, etc., these plots are in themselves the common pleasure points of many people in this world.
In Hong Kong, Su Yun was already popular, and with the "rich woman" incident, this work can be said to be a follow-up to her success; while in the North American market, it gradually spread from Chinatown, and even became more and more outrageous.
Mary Sue recently filmed a new documentary, which records the whole process of how she cashed out all her assets after becoming a billionaire, and then spent her billions at the fastest speed!
What? Where can I watch it?
The latest movie is the one with the pile of US dollars on the poster!
Also on the poster are two poor abandoned husbands who were cheated on by her to the point that they had completely lost their former handsome and charming image!