Chapter 285 You Think
Using the excuse of "vacation", Su Yun secretly contacted someone while taking a break.
"Good afternoon, Miss Su." A middle-aged man who looked to be in his early 40s approached the outdoor table where Su Yun was sitting and introduced himself, "I am Peter Ueberroth."
"Good afternoon, Mr. Euberos." Su Yun lifted her large straw hat slightly, looked up at him with a smile, and raised her hand to signal, "Please sit down."
Euberos smiled and sat down confidently.
Since everyone had a common goal, Euberos naturally didn't beat around the bush. After a few pleasantries, he got straight to the point: "This is part of my current plan. I will do my best to make the event that will take place in Los Angeles next year a success."
"I heard that you even sold your company to prepare for next year's event?" Su Yun took the plan document and stared at him closely. "We Chinese have an old saying called 'fighting with your back to the river', which means to cut off your retreat before doing anything and try to win in a risky outcome. I didn't expect that you, Mr. Euberros, also have such courage to move forward."
"Because I have come to this point, there is really no way back. I can only keep moving forward." As a businessman who loves sports, loves making money and loves his motherland, even though Euberros was a little reluctant to be put on the stage at first, once he took over, he would also think about doing his best to complete this mission.
"My plan this time has two aspects: 'open source' and 'cost reduction'."
"Why does it cost so much money to host a complete Olympic Games? One of the key factors is the construction of venues and the salaries of staff. But in fact, most of the venues needed for these games can be directly borrowed from existing stadiums in Los Angeles. For example, Los Angeles hosted the 10th Summer Olympic Games in 1932. Most of those stadiums are still in use and do not need to be rebuilt... This can save a lot of money."
"As for providing accommodation for athletes from various countries to rest, we can also use the student dormitories of colleges and universities and renovate them. After all, the Olympics are held during the summer vacation."
"As for those venues and facilities that really need to be newly built, we can also use the 'mission' method to lobby major businesses to provide sponsorship funds. In exchange, we can give them some preferential conditions that allow them to operate and do gg in designated venues..."
It was a typical method of saving as much as possible and vigorously soliciting sponsorship. Su Yunrao listened with interest and then continued to talk about the issue of sponsors.
"In the past, the Olympic Committee would try to find as many sponsors as possible, but in the end, not many sponsors were willing to sponsor, and the sponsorship funds were also very limited." Euberros pointed at his new plan with a pen, "But this time, I plan to limit the number and threshold of sponsors to the greatest extent possible, while screening out those small businesses with insufficient strength, and at the same time attract the attention and competition of large businesses as much as possible."
"It is not easy to raise your profile." What Euberos did is what the saying goes "raising the price to sell." But to trick those equally cunning merchants into taking money out of their pockets is not something that can be done simply by talking.
Euberros was straightforward: "So I need CAA's help, using some public relations tactics to cause those rival companies to fight. In this way, even if they know what we are thinking, they will have no choice but to follow the path we set. Otherwise, they will gain and we will lose."
Su Yun's smile became even brighter: "I understand what you mean."
An obvious conspiracy is often more difficult to carry out than a hidden conspiracy, but once it is accomplished, it is also more difficult for people to resist and resolve it than any other method.
Let’s not talk about the distant past, let’s just talk about the cola company that was the first target on Euberros’s plan: Coca-Cola and Pepsi-Cola have been at odds with each other for decades. As long as the news gets out, the fight between them will become a spectacular drama that is destined to be a win-win for both sides.
Moreover, in order to make money, Euberros was too lazy to support the flagship companies of his own country - in another form, the sponsorship bid of Fuji Corporation of Japan was much higher than that of Kodak of the United States. If Euberros had not wanted to give "his own people" one last chance, perhaps he would have received the first batch of sponsorship of several million by now.
He dragged his feet and suppressed it, all in the hope of creating momentum and engaging in hunger marketing, and then grabbing as much as possible.
"Hungry marketing? That's a good adjective." Seeing that Su Yun was already interested, Euberros became more and more excited. "I also plan to distribute the tickets, like in movie theaters, and set different prices according to the distance and quality of the seats..."
"In the past, the IOC always sold the live broadcast rights of the Olympics to major TV stations at extremely low prices in order to promote the games. As for rebroadcasting... it cost almost nothing."
"You want to make the exclusive broadcasting rights in various regions into a 'commodity' for bidding, just like real estate bidding, and then earn the exclusive broadcasting fees from all over the world?" This kind of resource control method, where you can only watch programs on this channel or this website, is considered a crazy money-making conspiracy in later generations. Su Yun was once one of the bottom victims of this food chain, so she is definitely not unfamiliar with it.
"That's mainly it, but the most crucial thing is not the help from CAA, but you—" Euberos looked at Su Yun with sharp eyes, "or rather, the help from the ancient country behind 'you'."
Why did the Soviet Union invest over 9 billion U.S. dollars to host the Moscow Olympics in 1980? It was just to vent its anger against the U.S. boycott declaration. In the end, only a little over half of the countries recognized by the IOC attended the Games. They had to survive in the bipolar structure of the Cold War, and most of them were small countries that could not make a big difference.
As for China, which used to follow closely behind this big brother but has recently been at odds with it, it refused to participate in the Moscow Olympics because it boycotted its invasion of Afghanistan. This move not only won China the favor and recognition of many Western countries, but also made the United States, which had just established diplomatic relations with China, feel that there was a bit more "honeymoon" atmosphere between the two sides.
China has expressed this once before. If it can appear on the court in Los Angeles, it means that its stance will be more stable and firm.
Because of the Soviet Union's vengeful boycott, Romania was the only Warsaw Pact country that did not join the boycott of the Los Angeles Olympics. East Germany completely succumbed to the shadow of the Cold War - they did not want to see that their hard work would be rewarded with another farce of political struggle.
If China can really make a statement that it will attend the Los Angeles Olympics, it can break the deadlock and make those countries that are holding a wait-and-see attitude affected by the Cold War determined to send teams to compete.
"For such a big event, I can only say that I have done my best." Although she knew that the 1984 Los Angeles Olympics was a wonderful moment for her country to return to the Olympic family, Su Yun still made a gesture: similar to Euberros' business thinking, "they" is also a very valuable goal.
Well, of course, you can also "price it high" and try your best to get the most benefits for yourself.
"A major event will lose much of its luster without the participation of guests of note." Eubolos shook hands with Su Yun. "I look forward to the good news you will bring back in the future."
It's not his fault that he was desperate and tried all kinds of methods. It was an open secret that Su Yun had a relationship with mainland China. In addition, given China's consistent attitude of valuing friendship and loyalty, the fact that Su Yun was banned in Taiwan for three years for disaster relief must have been deeply engraved in their hearts.
Su Yun said that she would send the Golden Bear Award-winning "The Rooftop Postman" back to the mainland later to discuss the broadcast schedule. According to her understanding, because of Su Yun's special situation, she can definitely have a say in those cultural, sports and entertainment-related departments in mainland China.
As long as China agrees to attend, all other conditions will be easy to negotiate.
With the golden finger of later memory, Su Yun knew that Euberros, the father of Olympic business who turned the Olympics from loss to profit, later helped China in its bid for the Olympic Games out of gratitude for the help. Therefore, Su Yun did not have to worry too much about Euberros's character and promise.
After quietly signing a simple cooperation agreement with Euberos, Su Yun bid him farewell in a friendly manner.
Next, she planned to run back to the mainland as soon as possible under the pretext of work before Ovitz could react and start her business.
Seeing Su Yun busy packing up in the holiday cabin she rented, Bourne, who had promised to bring her dinner when she got home from school, was a little puzzled, but he didn't ask any more questions. Instead, he called her in a gentle tone, "Eat something first."
"Oh... I didn't realize it's already so late." Su Yun looked at the clock on the wall and took the salad from Bourne. "By the way, why are you alone?"
"Mr. Delong has a new job, so he flew back to France early, and I stayed here because I wanted to study with Mr. Berg for a few more days." Bourne explained calmly, and when he withdrew his fingertips, he stroked the back of Su Yun's hand with extremely light force.
The touch was like the gentle breeze of falling feathers, and seemed to bring with it a slight itching. Su Yun looked up with a little weirdness in her heart, but she saw that he looked upright, peaceful and calm under the slanting moonlight outside the window.
Suddenly, the image of the rebellious young man who used to compete with her in musical skills faded, and in his place was the handsome young man in front of her who was as quiet as a handsome man who walked out of a classical oil painting.
"Why are you looking at me like that? Is there something wrong?" The slight movements of the eyebrows and eyes swayed the faint blue slanting moonlight. The half-long golden hair moved in the wind, and it was as if the sunlight and moonlight blended in an unknown moment.
"That Berg guy has really taught you something interesting..." It's true that birds of a feather flock together. The person I could see through at a glance before, but when I saw him again tonight, I felt like there was a layer of inexplicable fog between them.
It makes people feel that there is an inexplicable yet charming attraction.
"Dorian Gray, isn't he such an attractive existence?" Facing Su Yun's doubt, Bourne smiled more and more hazily.
"You're right." Su Yun quickly scraped the salad off the plate and then quickened her pace to clean up.
The next night, after returning to France, Jaran made a long-distance call leisurely: "Hello? Anderson? Let Mary answer the phone."
"She left for the airport early this morning..." Bourne said with frustration, "while I was still asleep in the next room."
Zha Lan on the other end of the phone burst out laughing immediately.
That guy Berg was still thinking of using Su Yun to deal with him, and he even went so far as to teach Bourne, a fool who didn't know how to show off, how to use his own assets to lure the target under the guise of teaching acting - but who is Su Yun!
He had never gotten any good results from this little bad girl. She deceived him with her scissor-handed tactics and finally had to fly to Japan to buy the version of Leon: The Professional in which he performed the best...
A girl like Su Yun, who is too smart and sharp, and whose personality is quite similar to his, a playboy who only likes pleasure and dislikes responsibility, will definitely run away overnight without even leaving a single trace of his back once she finds that someone she once knew has suddenly changed into a person that is difficult to grasp!