Chapter 324 Outlook for 2008

The Los Angeles Olympics turned losses into profits and attracted worldwide attention, which ended all impressions associated with the previous Olympic Games.

From losing money to gain publicity to making a fortune, from almost nationwide boycott of official organizers to civil organizations joining in...these are only secondary. The most important thing is the "new Olympic model" created by Su Yun and Euberros.

This seemingly simple but actually not simple business operation idea and technique is a typical example of "selling at a high price": when what you hold has unparalleled core competitiveness and value, there is often no need to lower the threshold to do subtraction as in the past.

On the contrary, adding something can achieve greater results: because this is temporary and unique, artificially creating scarcity for it, raising the price threshold, reducing the number of tickets and the number of bids, setting a minimum sponsorship fee, etc., can screen out those groups that are not strong enough to fish in the water, and then leave enough room for competition for those with rich financial resources, who will dangle in front of sponsors, broadcasters and audiences to attract them to the path they want, and then achieve the effect of hungry marketing.

What you can't get is always the best. Just like the business operation idea of ​​luxury goods, the things people want most are often those that are expensive, rare, hard to buy and worth the price - because the object and the symbolic meaning of owning this object far exceed its own value.

Because of this miraculous Olympic event, Su Yun followed Euberros and appeared on the cover of Time magazine: Unlike Euberros, who was known as the "Father of Olympic Business", Su Yun, a female star from the far East, was given the title "The Eternal Olympic Voice".

After all, she is too young and a foreigner to be given the title of "Mother of Entertainment". Correspondingly, based on the high praise of the song "Hand In Hand" by the President of the International Olympic Committee, Samaranch, "It is the most successful Olympic theme song in history" and his strong request to make it the permanent anthem, we came up with this matching description that can be imprinted next to that beautiful face that transcends racial boundaries and aesthetic concepts.

Of course, people are not money. Even if Su Yun has returned like a king, and has returned to the public with his exquisitely produced movies, long-term and precise vision, and ingenious business philosophy after those long years of silence, those who are naturally uncomfortable with other races still have opinions about Su Yun's resurgence in secret.

The most crucial thing is that Su Yun is no longer the child star darling who was pushed around by capital, but a new generation chess player who actually brought capital into the first round of fighting.

Although she has obviously integrated Western thinking, it is easy to see from her words and deeds since she was a child that she is not one of those "banana" people with yellow skin and white heart. Instead, she is the kind of person who has absorbed the strengths of advanced thinking and then improved traditional thinking, taking the strong points and making up for the weak points - plus with Zhao standing behind her and one of the leading Asian entertainment market represented by Zhao, Hollywood is very likely to face another "invasion".

Just as everything in European entertainment has impacted the American entertainment community with irresistible force, Asia's entertainment industry and market are rising over time.

At that time, some people said that Su Yun had been "alarmist" about cultural invasion. It seemed that as Asian films were sent to the world by greedy capital to make money, some tentacles were vaguely revealed.

Of course, Su Yun just laughed it off: she would never admit it anyway, and would only insist that this was a friendly cultural exchange. However, there were still many stupid people who were deliberately kept stupid by the upper class, and they always believed that she was a little white lotus swaying gently in the oriental trend...

Entertainment is a knife and a brick in the hands of capital, but sometimes, those who are good at using a knife will be cut by its sharpness, and those who are good at laying bricks will be crushed by the high-rise buildings they have built with their own hands.

Su Yun thought of this and looked up at Euberos who was sitting opposite her.

"Thank you very much for your and your country's assistance to make this Olympic Games such a success." Ueberroth had no deliberate prejudice against the East. On the contrary, because China agreed to attend, many people were wavering because of the Cold War situation. Countries are determined to participate in the Olympic Games, which makes this and the first unofficially hosted Olympic Games such a success.

"My motherland and I are the same. We love peace and prosperity and hate all kinds of fighting." Su Yun sighed: In the early years, China worked hard to follow the big brother in the north. Unfortunately, the former big brother still could not escape the fate of the dragon slayer becoming the evil dragon, so that the once close relationship has become as distant as a chasm.

Now, we are actually close to each other, but our hearts are far away.

In order to find a way out, past friends can become today's enemies, while former enemies can naturally transform themselves into new partners.

Although we certainly don't have the deep and sincere feelings as the big brother who supported each other through the storms and hardships back then, when everyone's goals gradually become consistent, plastic and surface can also create a sparkling charm.

So, under the premise of this seemingly friendly situation, a silent war broke out with entertainment as the weapon.

Reform and opening up have enabled the Chinese to save some wealth. Therefore, Hollywood blockbusters such as American propaganda films and a wide variety of Japanese film, television, animation and TV series have been sold to China in large quantities at extremely favorable prices or even at a loss.

Su Yun could not resist such a situation where a country was plotting against her, so she simply made a tactical switch of homes. While leading the Asian entertainment industry, led by Hong Kong, to resist the offensive, she used her golden fingers that transcended the times to steal the other party's home...

From the stunning visual effects in "Grave Robbers", to the real-life lighting and shadow effects in this Olympic Games that caused the audience to cheer, every time people think that this is the limit of current technology and that seeing it is a bargain, there will always be a further improvement in technology the next moment!

But the most frightening thing is that Su Yun, this alien army, not only constantly refreshes people's cognition in terms of technology, but also possesses a strong ability to coordinate scenes and excellent control over picture presentation, coupled with her seemingly endless creativity and unfailing completion... With all these factors accumulated, we can already foresee what a brilliant and amazing person she will become in the future.

Even now, Su Yun has become a mountain that many of her peers and predecessors cannot reach, and among that group of supernovas, she can also reach the top with various unique advantages.

It stands to reason that she is actually dangerous—but for now, the two sides are working together.

Su Yun's reputation and popularity in China, and even in the East, cannot be estimated by past experience; and her ideas and vision in the development of Western science and technology are unmatched.

If we lose her, we will end up killing 1,000 enemies but losing 800 of our own...

Moreover, America’s most important enemy is not the rising China at the moment, but the old rival with whom they have been fighting a Cold War for a long time in the ice and snow in the north.

The enemy of my enemy is my friend. After the tenacious ancient country China "broke up" with the one in the north, they finally got together and reached a strategic cooperation. At the very least, they had to defeat the old rival in the north first before they could turn their vigilant eyes to China, which was temporarily on the same front as them.

In this way, a tiny ray of hope has emerged in the dilemma of using entertainment to serve politics.

And this is the opportunity for Su Yun and the motherland!

"I heard that China is interested in bidding for the Olympic Games?" Euberros asked.

China's desire to bid for the Olympic Games to demonstrate its national strength is not a one-day thing. When the Chinese team appeared on the field, the commentator mentioned that China wanted to bid for the Olympic Games.

"Yes, we are all working hard." Su Yun nodded. "If nothing unexpected happens, we all hope to successfully bid for and host an Olympic Games on a larger scale than this one within the first decade of the 21st century."

"With someone like you by my side, I believe that day is not far away." Euboros looked up at the brilliant fireworks that lit up the passionate night sky, "I don't know what level of development and technology the world will reach by that time..."

In fact, he and Su Yun both have many more ideas, but unfortunately they are unable to realize them one by one due to limitations in funding, manpower and current technical support.

"As the only surviving one of the four ancient civilizations, I will receive the sacred fire from Mount Olympus, where the gods dwell..." Euboros fantasized about it with longing, and sighed sincerely, "I am looking forward to that day."

"Believe me, that day is not too far away." Su Yun smiled meaningfully.

This seemingly casual conversation, in this summer night when enthusiasm seemed to melt everything, was silently transmitted beyond time along with the blazing sacred fire.

At the same time, it has become a little anecdote that makes many people smile knowingly when they see it: after all, all the "prophecies" have been realized in the future.

The opening ceremony of the 2008 Olympic Games remains unprecedented and unmatched to this day.

The lighting ceremony of the phoenix rising from the ashes, which is a combination of cultural elements and special effects, and the feast of performances filled with the supreme enthusiasm of life and movement, will reflect a legendary myth that will be unforgettable in the bird's nest of the ancient country in the far east when the stars fall to the ground.