Zhang Qingyi underestimated Lu Fan, or rather, the power of Fanyue Group and the Jiang Group behind it.
Yes, it's just a battery.
It seems there's still quite a distance to go before we can develop new energy vehicles.
Even the giants of the traditional automotive industry can foresee the turning point and threats brought about by the emergence of new energy. Can Lu Fan afford to miss out on the rapid development of new energy?
"Yes, there is indeed a lot of room for improvement between batteries and finished cars."
Lu Fan smiled and said to Zhang Qingyi:
"But what we lack is nothing more than a car company? A car manufacturing plant that can produce car parts and complete car assembly?"
This requires a large investment.
But as Lu Fan said, he was really "poor" and only had money left: "We need some time, but it won't be too long."
"As for funding..."
Lu Fan shrugged, indicating that this would not be a problem hindering their new energy vehicle manufacturing.
Zhang Qingyi was starting to lose track of Lu Fan's train of thought.
She was just an ordinary female college student. Although she had studied abroad and worked as a senior executive at a well-known research institution for two or three years, she was still a college student.
But Zhang Qingyi still had no personal experience of how a big shot, or a wealthy boss, actually carried out his work.
certainly.
She has also met such big shots.
Examples include Kuang Peisheng of Huanmei Group and Yamada Takeji, president of Fengtian Company.
But none of them could do something as extravagant or reckless as Lu Fan.
He simply called his assistant and asked them to find several car manufacturers interested in selling their vehicles.
The assistant in the president's office of Fanyue Group was also very efficient. Before long, the documents were submitted.
"Mr. Lu, after comparing several options, this automobile manufacturer in Lingnan City may meet your acquisition requirements."
This factory is on the verge of bankruptcy.
The market research and development work was flawed because the benchmarking criteria for the target customer group were not very accurate.
As a result, the finished cars did not make much of a splash when they were launched on the market.
The brand gradually faded into obscurity.
Zhang Qingyi listened to Xiao Zhu's analysis and nodded:
“I understand. They make high-end models, such as family SUVs, but these models need to meet the needs of families because they are too big and have many seats.”
"But since it's positioned as high-end, judging from the product pictures provided by Assistant Zhu, I can't see anything high-end about the interior of this carriage."
The interior looks cheap and not very nice, and the seats are not genuine leather.
Of course, this might be for the sake of the whole family's comfort; being too aesthetically pleasing would actually compromise practicality.
However, if practicality is taken into account and aesthetics are greatly compromised, it would not align with their high-end positioning as advertised.
The more precise the targeting of the customer group, the higher the probability that they will lose money.
As a result, the company teetered on the brink of bankruptcy. Lu Fan's commentary was even more incisive:
"The fact that they can accept such marketing and promotion shows that their boss is also a person without business acumen and vision."
"Their failures will certainly not be limited to this one."
If this happens repeatedly, no multinational corporation can sustain such extravagance.
Take Shengjing Company, for example. They've already lost so much money that they're about to fire their CEO!
If the top management doesn't have a business mind and vision, it's useless to hire anyone.
Their very existence predetermined their inability to develop.
Lu Fan didn't hesitate. Since this manufacturer met his requirements, there was no reason to miss it.
So he asked his assistant, Xiao Zhu, to make the contact:
"Let's give Sister Lü a heads-up and get this company on board as soon as possible."
Assistant Zhu agreed and left again with the documents.
Zhang Qingyi was dumbfounded.
She had just discussed the future development and application of new energy technologies with Lu Fan.
Do you have five minutes?
This tycoon is actually going to buy a car manufacturer? And he'll even get his entire supply chain!
This result was incredibly exciting for Zhang Qingyi.
Hong Guanwang, the owner of the Lingnan City Automobile Factory, is still overwhelmed with the debts he has not yet repaid due to bankruptcy liquidation.
When he received the news that Fanyue Group intended to acquire his company, it felt like an absurd windfall.
After all, he had been begging and pleading for a while, but couldn't secure even a single sponsorship.
Now someone actually offered to buy this heavily indebted company?
Hong Guanwang just wanted to get rid of the business quickly.
When he received Lu Fan's call, he still wanted to "appropriately" raise the price. Lu Fan had no intention of bargaining with him at all, and at the same time, he would not take over the manufacturer's debts: "One hundred million yuan, I will only acquire your production workshop, I don't need the other brand effect or stores at all."
Hong Guanwang was in a bit of a predicament, and tentatively said, "Well... if you only buy these, it will be difficult for me to sell my other assets."
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