A clear look of panic flashed across Jin Yin's face, but she quickly calmed down.
Just because Jin Shu can pull strings, doesn't she?
After all, compared to Jin Shu, shouldn't her biological daughter receive some special treatment?
"Jin Shu, who do you think helped you? You'd better be smart. You got away with it this time, but what about next time? Do you think my dad can protect you forever?"
Jin Yin firmly believed that Jin Shu was selling counterfeit goods. She was both angry and resentful, and looking at Jin Shu's face, she felt that Jin Shu was mocking her triumphantly.
The bureau chief's secretary came personally to refute the rumors, and Xiao Wang greeted him loudly.
"Our Jinhe International Clothing Store operates with integrity, sells only genuine products, and welcomes everyone's supervision! If anyone finds counterfeit goods in our store, we are willing to compensate them with 10,000 yuan!"
"Ten thousand yuan!! Oh my god!!"
"If you dare to say that, you must be very confident in your own clothes! Actually, I thought the clothes in this store were particularly beautiful from the beginning. What could be wrong with clothes?"
"Who exactly persuaded us to come here? It's a waste of time; I need to go home and take care of my child."
Most people who come here to return goods are hoping to get a bargain, but now they haven't gotten a bargain and have wasted so much time here for nothing.
Most importantly, the Jinhe International Clothing Store has stated that if you don't trust their clothes, you don't have to buy from them again.
That won't do. If everyone wears her clothes and you don't have any, won't you be unable to fit in?
The crowd dispersed, and several classmates, not daring to meet Jin Shu's gaze, hurriedly tried to leave.
"It's all Jin Yin's fault! She swore that Jin Shu had been arrested! Now look what's happened! We're all in the same class, and we did this. If Jin Shu finds out, will she stop selling us clothes?"
“I’ve always liked their clothes, but you insisted on coming here. You’ve lost all sense of shame for just a few dozen yuan.”
"Did I want to come? Jin Yin dragged me here. I didn't want to join in the fun."
"Where's Jin Yin? Didn't she come with us? Why is she gone?"
"She's probably ashamed. I think she's really jealous of Jin Shu. Even after moving to the city, she can't shake her ingrained habit of taking advantage of others!"
Inside the shop, Secretary Han left after completing her explanation.
Xiao Wang breathed a sigh of relief and clung to Jin Shu's arm, lamenting.
"I haven't been eating or sleeping well these past few days, and I've lost weight. I'm so glad you're back. I thought you were really..."
Never mind, it's good that you're alright.
"I told you I'd be back in two days. Will production continue?"
"I'm still worried about you. You are the hope of our whole village. If something happens to you, I'll be fine, but the people in the village will have no way to survive."
Xiao Wang is never pretentious, always straightforward, and never tries to curry favor with Jin Shu or build any relationship with her. He always acts in a business-oriented and impartial manner, prioritizing his own interests.
This is what Jin Shu likes most about her.
“I know there are no problems with the factory. I’m also thinking of setting up another factory in the suburbs. Come with me to take a look in a couple of days. If it’s suitable, we can finalize the deal.”
"Set up another factory? Why?"
"Making clothes for high-end brands is profitable in large quantities, but to create your own brand, you need better quality and reputation. I want to give it a try now that the market is just opening up."
Xiao Wang was clueless; she didn't understand anything about the market or reputation. In short, she just wanted to make sure Jin Shu's decisions wouldn't go wrong.
"Sure, just tell me what you need me to do, and I'll definitely get it done."
After the anti-counterfeiting incident, Jinhe Brand's reputation soared.
Soon after, the news and advertising program on Linjiang City TV officially launched, and the program was put out to tender at a price of 30,000 yuan per minute.
While other brands were still observing, Jinshu didn't hesitate to release a three-minute advertisement.
For 100,000 yuan, you can buy a fixed-time advertisement slot on a TV station for a whole year.
No one knows the power of advertising. After all, it is a relatively new concept for many businesses, expensive, with uncertain results, and huge losses if it fails.
But when the words "Golden Crane Clothing" started appearing before the prime-time news broadcast at 7:30 pm, what was originally just a small, fledgling brand became the most familiar brand name to tens of thousands of families after a week of advertising.
"Golden Crane brand clothing keeps you at the forefront of the times."
This classic advertising slogan is so catchy that even a three-year-old who has just learned to speak can recite it.
An investment of 100,000 yuan resulted in orders worth hundreds of thousands of yuan.
In a short period of time, Jin Shu had already negotiated prices with two nearby shops, bought the two adjacent shops, and then directly upgraded them.
In addition, the number of salespeople has increased to five. They are required to provide smiling and considerate service while ensuring that each customer is seated individually.
In terms of interior decoration, Jin Shu designed and decorated the shop herself, using embroidery as the main element to create a unique style for the spacious and bright storefront.
The outer door is a revolving glass door, and inside the huge glass wall hang Jin Shu's proud works designed by herself.
While promoting its unique features, Jinshu has recruited embroidery culture inheritors from more than a dozen countries to personally embroider the classic garments in the store.
As for the Golden Crane brand trademarks, each one is handmade, with exquisite and flawless stitching, making them a symbol of status when worn.
At the same time, clothing prices in the store increased, but despite a decrease in customers, sales were not affected at all, and even increased significantly.
Xiao Wang, who used to be a salesman, has transformed into a sales general manager, responsible for sales training within the store.
In the following six months, Jinhe has replaced several well-known high-end clothing brands in China and has become a symbol of high-end ready-to-wear products in the minds of many people.
During this period, Jinhe Garment Factory expanded its production and took on foreign trade business.
On New Year's Eve of 1990, Jin Shu signed her first overseas order, with sales amounting to $70,000.
The amount wasn't large, but it was a good start.
While Jin Shu is busy with her career, she is also not neglecting her studies at all.
She ranked first in her grade for the entire second year of high school, and even when she frequently had to take leave to attend to work, it did not affect Jin Shu's academic performance at all.
She became a miracle figure at school. Because of the clothing store, the school was interviewed by the TV station, and the principal was seen smiling and promoting the school on camera.
"Jin Shu is a natural-born person destined for great things. She has boundless energy, and I guarantee that there are very few people in the world who can surpass her!"
Of course, this also owes much to our hard work as teachers. There are many children like Jin Shu in our school; they may not be as dazzlingly outstanding, but they are equally excellent!
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