Xtep Apparel Chain Store Flagship Store, Donghu District.
Eleven characters were displayed in front of everyone, and the shop was surrounded by people.
Ye Beiping, meanwhile, was busy working in the store with the newly hired staff, even bending down to personally demonstrate how to put on shoes to customers who came in.
Several female sales assistants nearby were quite surprised to see Ye Beiping, the big boss, bending down. They couldn't believe that the boss was personally serving them.
The customer being served was unaware of Ye Beiping's identity. After putting on his leather shoes, he walked to a mirror with a smile, stomped his foot, and wore a satisfied smile on his face.
"Hmm, not bad." The customer smiled and said to Ye Beiping, then stomped his other shoe and waved his hand, "These are the shoes. How much?"
Ye Beiping smiled and gestured to the customer, then went to the cashier: "Sir, this way please."
"good."
The customer's smile widened even more at such service.
They used to never see such service when they went to state-run department stores, and their positive impression of the store instantly reached its peak.
Even the female customers around him couldn't help but nod in agreement.
Trying on shoes, guiding customers, and paying for them were all done in one smooth motion.
Ye Beiping, with a smile on his face, saw the customer to the door and bowed slightly, saying, "Welcome to visit again next time."
The crowd at the entrance were also slightly surprised by his actions.
At this moment, Tang Xiaolong walked over with fine beads of sweat on his forehead and whispered in Ye Beiping's ear, "Brother Beiping, the sales performance in the morning is not as good as selling at a stall for an hour. There are quite a few people, but no one wants to come in."
Ye Beiping turned away from the door and frowned slightly.
This scene must not be seen by those people outside the door; who knows what they'll say then.
Noticing the reflections of onlookers at the entrance through some of the store's glass, he immediately began thinking of a solution.
The advertisements are everywhere, people are gathering, and the remaining challenge is probably how to get customers to make purchases.
Without hesitation, Ye Beiping said to Tang Xiaolong, "Take a megaphone and go to the door to announce our lucky draw event. Other stores probably have similar events, so tell them to have a staff member announce it at the door as well. If that doesn't work, just announce our prices and ask them to lower them or something."
"As long as it is during the promotion period, each store manager has the right to adjust their commission by two yuan, while the commission remains unchanged."
This time, Ye Beiping is really serious; he's started delegating power.
Upon hearing this, Tang Xiaolong's eyes lit up immediately, and he ran out with a smile to make the arrangements.
Soon, a young girl dressed in their store's clothing and shoes started shouting through a megaphone: "New store promotion... Anyone who makes a purchase can enter a lucky draw, with the grand prize..."
At that shout, gasps of surprise erupted from the doorway.
Some older women came up to ask if it was true.
The little girl who called out nodded with a bright smile.
"In addition to the lucky draw, we also have discounts, which are only available during the new store opening period. Buying them is a great deal, and missing out means you're not losing out."
Finally, some people couldn't hold back any longer, especially women, and they all wanted to go into the store to take a look.
Seeing this, Ye Beiping felt he needed to add fuel to the fire, so he found Tang Xiaolong and whispered a few words in his ear.
Upon receiving the prompt, Tang Xiaolong's eyes lit up again, and he ran to the little girl's side and whispered a few words in her ear.
Soon the little girl's shouts became even more energetic.
"All of our leather shoes are from Jiangnan Leather Factory. To help our employees make a living, we've prepared a big promotion. Anyone who buys leather shoes from Jiangnan Leather Factory will receive an additional 10% discount on top of the existing discount."
Next, the little girl shouted out that familiar advertising slogan.
"Wencheng Jiangnan Leather Factory, Wencheng Jiangnan Leather Factory..."
After two months of promotion, the people around were very familiar with the advertising slogan, and most of them had even privately criticized the director of the Jiangnan Leather Factory.
It was this advertising slogan that drew more and more people into the store.
The store, which wasn't very big to begin with, was suddenly flooded with so many people. The sales assistants were extremely busy. Thinking about their wages, and the commission they would receive for every pair of shoes or clothes they sold, they worked very hard.
Before hiring these people, Tang Xiaolong had done the math for everyone.
Each pair of leather shoes earns a one-yuan commission, which is shared among five or six people. If they sell one hundred pairs or one hundred pieces of clothing a day, then each person can earn at least twenty yuan in commission on average.
If there are 500 pairs or 500 pieces of clothing, each person can get close to 100 yuan, which is a day's wages.
This made everyone put in all their effort.
Ye Beiping was very happy to see this scene and started working with the sales assistants. He personally helped customers put on shoes, and he also took some female customers to a separate fitting room. He would pull the chain and stand guard at the door to prevent others from barging in.
Ye Beiping didn't notice the several familiar figures outside the door.
Seeing the booming business, Su Xinyi, who was standing outside the door, said to Tao Qiuyan and Ye Xiaoxin, "Mom, Xiaoxin, let's go. Beiping is so busy, he probably doesn't even have time to chat with us."
"Mmm." Tao Qiuyan's face also lit up with a smile when she saw such a good business opportunity.
Ye Xiaoxin said with a proud tone, "I didn't expect Beiping to be so good at doing business. There are so many people on the first day."
His tone conveyed a sense of "Everyone come and see, this is my younger brother."
Just then, Jiang Hai arrived at the store in Donghu District by car. Looking at the store surrounded by hundreds of people, he was a little worried, afraid that he wouldn't even be able to get in.
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