In mid-May, Mr. He flew to Shenzhen again to take a look at the house that was under construction.
He Wenlin successfully secured bus stop advertising slots for July, August, September, and March.
The advertisements for hot and sour noodles and wolf tooth potato snack training were placed in July and August, and advertisements for Master He's cake shop were placed in September.
Peng Liang persisted in studying every night, and by May 20th, he had almost finished studying, which became his last working day.
On May 25th, Peng Liang set up a stall at the night market, selling hot and sour noodles, wolf tooth potatoes, and sizzling tofu.
It happened to be Saturday, and He Wenlin and her family had dinner and came to the night market to check things out.
Peng Liang has been setting up a stall for quite some time and is quite experienced. Selling and promoting products is a piece of cake for him.
He Wenlin, her family of three, and He Wenjun arrived at the night market around 7 p.m.
When I arrived, Peng Liang's stall was already surrounded by people.
Peng Liang was extremely busy.
"Liangzi, business is good." He Wenjun stepped forward and greeted him.
Peng Liang then looked up and saw that it was the He family. He smiled so wide his eyes disappeared: "So-so. Today is the first day. We'll have to wait and see how it goes."
"Boss, how many portions are left? How long will it take?"
"Boss, one serving each of wolf tooth potatoes and sizzling tofu."
"boss……"
Customers flocked over and placed orders one after another.
"You go ahead with your work, we'll go look around somewhere else," He Wenlin said. "It won't affect your fortune."
He Hui and her son also set up a stall nearby selling rice balls, and they had already seen people carrying wolf tooth potatoes and hot and sour noodles back and forth.
He Hui asked a question and came over, and then he saw that it was Peng Liang setting up a stall!
"Hui Ya, you're not setting up a stall, yet you still have the mind to go shopping?" He's father said with a smile.
He Hui then noticed his father and the others.
"I came here because I saw that everyone coming and going had a serving of wolf tooth potatoes or hot and sour noodles, so I came to see if he learned it from you?" He Hui said.
"Yes, he used to sell peach shortbread and egg rolls at a stall, but he felt that this had more potential, so he changed careers and didn't have to cooperate with others."
He Hui remained silent, watching the crowd gathered around Peng Liang's stall, feeling only envy.
There are many food stalls at the night market, such as stinky tofu, rice balls, noodles, savory pancakes, and spicy hot pot, but overall there are fewer food options than a decade or two later.
However, Peng Liang was the first to serve hot and sour noodles and braised potatoes and tofu on a hot plate.
That night, He Hui was somewhat distracted while working, constantly keeping an eye on Peng Liang's movements.
He wasn't familiar with Peng Liang; he only knew him, so he didn't feel comfortable asking Peng Liang about his sales figures.
Moreover, he knew that even if he asked, Peng Liang wouldn't tell the truth. Who would be so stupid as to tell their rival and let him steal their business?
The next morning, He Hui called He Wenlin to inquire about Peng Liang's sales figures.
“How would I know? It’s confidential, they wouldn’t tell,” He Wenlin said. “If you want to know how many they sell in a day, you’ll have to spend two hours watching them.”
"Linlin, is the tuition for this course also that much?"
“The tuition fees are all the same, so why do I charge so much? Because once you learn a skill, it's for life. Plus, I need to advertise for two months to let more people know about hot and sour noodles and wolf tooth potatoes, so that those who learn from me can achieve twice the results with half the effort when they go out to do business,” He Wenlin said. “It definitely costs a lot of money. I spent over 100,000 yuan on advertising, plus the raw materials for my apprentices to learn from, and providing them with a venue. Really, it's not expensive. Go ask how much it costs to learn how to make mala tang or savory pancakes.”
The advertising cost was certainly not over 100,000 yuan; that's an exaggeration.
He Hui fell silent.
He could actually accept the price, but he wasn't decisive enough and was worried about wasting his money. Peng Liang already had a stall at the night market, and if he learned the trade again, he was even more afraid that business would suffer.
Although He Wenlin didn't know exactly how much money Peng Liang earned in one night, she was sure it was a lot.
On the third day of setting up his stall, Peng Liang hired a helper, and the two of them worked together in the evenings. Why would he hire someone if business wasn't good?
When He Hui saw that he had hired help at his stall, he knew that his business must be doing very well, and he felt even more regretful.
But it's no use regretting it now. Li Jinfeng didn't agree with him learning it before, and now that someone else is already doing it, she's even more against him learning it.
...
Time flies, and July has arrived in the blink of an eye.
In the past two months, He Wenlin's snack shop has made a total profit of 15,000 yuan!
Quite good!
However, apart from Peng Liang, He Wenlin has not recruited any other students yet, although she has received inquiries by phone.
But it's okay, He Wenlin isn't worried.
This month, we started putting up ads at bus stops, which will definitely have an effect. Even if it doesn't attract students, it will definitely help the store's business.
Summer vacation has already started in July.
During summer vacation, migrant workers in the area bring their children from their hometowns to play.
The night market is even more lively now.
Peng Liang, He Hui, and He Ling's businesses are all doing well.
By mid-July, the advertisements had produced noticeable results.
Firstly, He Wenlin's snack shop and Peng Liang's stall saw their business increase by about 15% daily.
Secondly, He Wenlin's phone calls have increased, with fifty or sixty calls a day, and more than a hundred calls on her busiest day.
Thirteen deals were completed, but one of them was with Li Shulin, the sales director of the food factory, whose cousin He Wenlin also gave him a discount on the tuition, charging him only 8,000 yuan. After bargaining, the tuition for the other students was basically 9,500 yuan.
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