"Your cake shop isn't making any money?" Peng Liang and He Ling were both surprised.
“I’m not a god, how could I be so amazing? How could every store make money? The first and second stores are doing well and can make a little profit, the third and fourth stores are just breaking even, and the fifth store has only been open for a short time, so we can’t tell how it will go yet,” He Wenlin said. “Don’t be fooled by the high turnover, the expenses are huge. Think about it, rent and employee salaries are fixed expenses. Even if you don’t sell a single cake, you still have to pay wages and rent. You also have to stock up on goods every day. If they don’t sell, you have to throw them away. It’s not like clothes and shoes, where you can keep unsold goods and sell them slowly. If you really can’t sell them, you can transfer the goods when you change stores, at least you won’t lose the goods. But cakes and bread are different. They can only be sold for three days at most (heavy oil products have a longer shelf life).”
"It's good that you're not losing money. Gradually, the other stores will definitely see better business as well," Peng Liang said. "How many stores do you plan to open this year?"
"A new one will open in Times Square this year, and renovations will begin next month," He Wenlin said. "The opening date is May 1st."
Two years ago, He Wenlin bought two shops here and gave them to her parents.
Now, He Wenlin runs a cake shop in He Ma's place, and the rent is paid to He Ma at market price.
He's father's place has been rented out. The other party signed a five-year contract with He's father and opened a photo studio. The rent is paid every six months, which is 18,000 yuan a year.
It's not as lively as the city square here, so the rent is relatively cheaper.
He Shan looked at He Wenlin: "From what you're saying, you're only opening one this year?"
"At most, I'll open one more in Keshan Town. If I can't find a suitable shop there, I'll close it for now and play it safe for a year. When school starts, I'll be in the second semester of my second year of high school. In my third year, I'll be preparing for the college entrance exam, so I'll have less energy for the business. Once I'm in college, I'll put all my energy back into the business."
He Wenlin plans to apply to schools in Shanghai, so that she can be closer to her hometown. Moreover, Shanghai is a first-tier city with many opportunities.
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