However, the NOR flash memory market is not large, and Toshiba is more optimistic about the DRAM, or memory market.
Toshiba doesn't even value NOR flash memory, so it's no surprise that the NAND team led by Fujio Masuoka is extremely unpopular at Toshiba.
However, in the past, market research firm Omdia predicted that the NAND flash memory market would reach $84.378 billion by 2025, surpassing the DRAM market for the first time.
In the first round of negotiations, the two sides simply made contact to get to know each other and test each other's attitudes.
Rex Eden didn't expect the first negotiation to be successful.
The behind-the-scenes operations of the negotiations are also important.
The Toshiba executive in charge of negotiations summoned Fujio Masuoka to inquire about the future prospects of NAND, even though they already believed NAND had little potential...
Fujio Masuoka has been bribed by Rex Aiden. When questioned by his superiors, he only talks about NAND's shortcomings, and his future is uncertain.
The leader nodded, thinking to himself that this was consistent with what he knew. NAND was indeed a dead end, and Toshiba should focus its efforts on developing DRAM.
If Fujio Masuoka were to speak favorably of NAND at this moment, it might make it more difficult for Wujiang Group to acquire NAND flash memory technology, and might even cause Toshiba to be unwilling to sell NAND technology.
Unfortunately, Fujio Masuoka was already disappointed with Toshiba. The thought that he had worked hard for several years and only received a few hundred dollars in bonuses made him feel that this was a great humiliation.
Masuoka Fuji's ambitions have completely vanished; why would he continue to help Toshiba?
He's now hoping Toshiba will sell its NAND flash memory technology to Wujiang Group so he can switch jobs and continue his NAND research.
The next day, Rex Eden returned to Toshiba.
The two sides began negotiations.
Toshiba has also officially made an offer to Wujiang: "Toshiba is willing to sell its NAND technology for $12 million!"
Rex Eden shook his head vigorously, saying it was too expensive.
They aggressively negotiated a lower price with Toshiba.
"Will the $4 million deal go through?"
“Mr. Rex Aiden, you’ve gone too far in haggling. How about we compromise and settle for $10 million?” Toshiba’s negotiation manager shook his head.
Rex Aiden chuckled and joked, "This isn't about each side taking a step back. If you take a step back, you only lose $2 million, but I have to take three steps back and gain $6 million! If we're going to be fair, I think the acquisition price should be $8 million, with each side conceding $4 million!"
The Toshiba negotiators looked at each other and seemed to think the price was acceptable.
At this time, Fujio Masuoka also appeared in Toshiba's negotiating delegation, after all, he was the most knowledgeable about NAND technology.
The Toshiba negotiator looked at Fujio Masuoka and asked in a low voice, "Fujio Masuoka, what do you think of this price?"
Fujio Masuoka replied, "NAND receives less than $500,000 in R&D funding each year. To date, Toshiba has only spent one or two million dollars on it. Selling it for $8 million is already quite good. Besides, the company doesn't plan to invest in NAND R&D. It's better to sell the technology sooner rather than later."
Upon hearing this, the person in charge suddenly felt a little embarrassed in front of Fujio Masuoka. Toshiba basically did not provide research and development funding to the NAND development team, and the little funding they received was actually deducted from the research and development project funds by one of Fujio Masuoka's superiors.
With Fujio Masuoka as an inside man, the Toshiba negotiating team discussed the matter and decided to sell the company to Wujiang for $8 million, while also transferring the NAND development team to the Wujiang Group.
The development team is actually quite small, only seven or eight people, but these people are all top-notch technical experts in the NAND field, which is very important to Loongson Design Company.
That afternoon, Wujiang Group signed an agreement with Toshiba to acquire Toshiba's NAND flash memory technology and development team.
Years later, Toshiba deeply regretted this decision...
Zhao Ye received the news immediately.
He was overjoyed and remained so for several days, urging Rex Eden to bring the NAND flash memory technology data and development team back to China as soon as possible!
P.S.: Requesting monthly votes and recommendations.
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