The day after acquiring ATV, Zhao Ye visited the company. Accompanying him, besides Zhou Anping, was a powerful woman in the film and television industry—Zhou Liang Shuyi.
Zhao Ye has no intention of dismissing the people left over from Qiu Degeng's era.
ATV actually has a wealth of talent, but it always struggles to retain them.
If TVB is seen as a star-making factory for on-stage performances, then ATV is undoubtedly the Whampoa Military Academy for behind-the-scenes production.
In the 1980s and 90s, ATV's executives were all very good, and they launched a series of classic TV dramas and variety shows, making them able to compete with TVB.
When Chiu Te-ken served as Chairman and General Manager of ATV, he preferred to be hands-on. However, Zhao Ye did not have that much time, so he invited Chow Leung Suk-yee to serve as General Manager of ATV.
In her past life, when Chow Leung Suk-yee was working at ATV, she used her personal connections to poach several top producers from TVB, including Wai Ka-fai and Chiu Chun-keung, throwing TVB's production department into chaos.
This caused ATV's ratings to catch up with TVB's.
Zhao Ye was deeply impressed by ATV's TV series such as "The Legend of the Condor Heroes", "The Land of Love", "The Legendary Fok Yuan-gap", "Fist of Fury", "My Date with a Vampire", "The War of the Century", and "The Legend of the Condor Heroes".
However, whenever TVB's ratings couldn't compete with ATV's, they would resort to their trump card—Jin Yong dramas.
ATV's inability to compete with TVB in viewership ratings is not due to any fault of its own, but rather to the immense influence of Jin Yong's novels.
However, the situation was different when Wujiang Group took over ATV.
Wujiang Group has strong financial resources and can support ATV in producing more sophisticated programs.
With such a powerful figure at the helm, it's unlikely that any artists or behind-the-scenes production staff will easily leave ATV.
Soon, Zhao Ye and his group arrived at ATV.
Zhou Anping introduced Zhao Ye to ATV's senior executives, directors, well-known screenwriters, and popular artists.
Zhao Ye smiled and shook hands with each of them, greeting them in a friendly manner to reassure them.
Finally, Zhao Ye announced that everything else would remain unchanged for the time being, and that Zhou Liang Shuyi would be appointed as the general manager of ATV, and a new finance manager would be appointed.
At the same time, HK$250 million was invested in ATV to upgrade filming equipment, expand filming locations, produce costumes and props, train employees, poach talent, etc.
"In addition, I will contact satellite launch companies to launch several satellites for ATV, transforming ATV into a global satellite television station!"
When Zhao Ye invested HK$250 million in ATV, everyone was already very excited.
Unexpectedly, he even wanted to launch a communications satellite for ATV!
How much money will this cost?!
Satellite television will definitely increase the number of television channels, so people won't have to worry about competition, and everyone will have programs to produce.
Moreover, television programs have a global reach and a huge influence.
Whether they were ATV executives or artists, they were all extremely excited at this moment.
Especially for celebrities, the greater their fame, the more valuable they are, and the higher their income from advertising endorsements or commercial performances.
Everyone couldn't help but sigh, "The thicker the thighs, the more powerful they are!"
Now, no matter how much TVB tries to poach ATV artists, they are unwilling to leave.
Seeing everyone's unbridled joy, Zhao Ye couldn't help but smile. It seemed that launching the communications satellite was the right thing to do. This alone was extremely encouraging and could also attract other Hong Kong artists to join ATV.
After a while, he continued, "In addition, I will establish a news agency, creating a global news gathering network and forming a multilingual, multimedia, multi-channel, multi-level, and multi-functional news release system. It will integrate news agency services, newspaper services, television services, and economic information services, providing various news and information products such as text, pictures, charts, audio, and video to users around the world 24 hours a day in eight languages: Chinese, English, French, Russian, Spanish, Arabic, Portuguese, and Japanese!"
"The news agency will provide ATV with the latest and hottest news from now on!"
"ATV also needs to leverage the advantages of news agencies to make its news programs number one in Hong Kong."
"Establish morning news, midday news, evening news, late-night news, etc..."
Zhou Liangshuyi, Xu Xiaoming, and the others were stunned upon hearing this.
Another big move!
Is this the difference between having super thighs and not having super thighs?
"besides……"
Zhao Ye thought for a moment, then said, "I also plan to build a film and television base in Hengdian, mainland China. In the future, ATV can film dramas at the mainland film and television base."
Hong Kong no longer has enough space for ATV to build its own film and television base. If you really want to buy it, you can, of course, but the land is so expensive that it's prohibitive.
Currently, ATV sometimes rents Shaw Brothers' Clearwater Bay studio when filming dramas.
This is a little awkward, as if I'm living under someone else's roof.
If Wujiang Group takes over ATV and continues to rent other people's film sets, it won't look good on them.
Moreover, investing in Hengdian World Studios is definitely a profitable venture.
After speaking, Zhao Ye took out a document and handed it to Zhou Liang Shuyi, then explained, "This contains some of my ideas for variety shows. ATV will be responsible for refining and producing them. There are a total of five shows: 'Who Wants to Be a Millionaire,' 'Roast,' 'Ace vs Ace,' 'Who's the Murderer,' and 'The Voice of China.'"
These five programs are what Zhao Ye believes are the most likely to become popular variety shows right now.
It will definitely increase ATV's ratings.
As for TV series, Zhao Ye doesn't have time to write them, and besides, he doesn't know how.
This chapter is not finished yet. Please click on the next page to continue reading the exciting content!
Continue read on readnovelmtl.com
