The sudden popularity of the Myspace website surprised Zhao Ye, but he had expected it.
The industry has been closely watching Wujiang Group's moves. After the Facebook website went live, many people studied it carefully before launching similar websites.
It can be said that it has been "always imitated, but never surpassed".
Zhao Ye did not register an account on the MySpace website, since the website also requires real-name registration. If Tom Anderson and Chris DeWolfe knew that Zhao Ye had also registered an account on the MySpace website, they would definitely use this to create a huge buzz and generate a lot of traffic.
"Chairman Zhao, the MySpace website is very similar to our Facebook. However, MySpace users can freely insert HTML markup into their web pages, allowing them to freely add colorful wallpapers and backgrounds to their homepages. After this feature was launched, it became very popular among teenagers, and users flocked to edit their own websites!" Liu Yinyin explained.
Zhao Ye stared at the MySpace website page on his computer screen, and was secretly surprised. It looked a lot like QQ Space from his previous life. Of course, MySpace's functions were not yet fully developed. Facebook's homepage had a fixed format that users could not modify at will, with a unified style that leaned towards an elite aesthetic.
Past experiences have proven that Facebook's model is successful, while MySpace's website speed has become increasingly slower due to the use of more and more web page editors, with loading times increasing from a few seconds to more than ten seconds.
"It is indeed a pretty good website, no wonder it's so popular!" Zhao Ye said with a smile.
Liu Yinyin was taken aback, and said with a wry smile, "Chairman Zhao, MySpace is coming on strong, how can you still be in the mood to praise it?"
Zhao Ye chuckled and said, "The style of the MySpace website is quite appealing to today's teenagers, so we can learn from it!"
Liu Yinyin asked doubtfully, "Chairman Zhao, the biggest feature of the MySpace website is that you can edit the website yourself and add colorful wallpapers and backgrounds. Does our Facebook website want to copy this model?"
Zhao Ye smiled slightly, shook his head, took a sip of tea, and then slowly said, "Facebook will stick to its original style, but our ICQ instant messaging software can imitate the functions of MySpace. For example, we can launch ICQ personal spaces, where ICQ users can add their favorite wallpapers, backgrounds, music, photos, videos, and post text messages, etc..."
"Chairman Zhao, after ICQ adds personal spaces, will it have a huge impact on the Facebook website?"
“There will definitely be an impact, but ICQ accounts are not registered with real names, which differentiates it from Facebook. The market needs ICQ, but it also needs Facebook,” Zhao Ye replied after thinking for a moment.
Upon hearing this, Liu Yinyin seemed to be deep in thought.
...
MySpace quickly attracted the attention of venture capital firms, and 20 days later, it received $10 million in investment.
In a way, MySpace has to thank Facebook. If it weren't for Facebook, it wouldn't have attracted so much investment.
Just after MySpace successfully raised funds, the instant messaging software ICQ launched its own personal space feature, which had a significant impact on MySpace.
Facebook doesn't seem to have been greatly affected; college students still like to use Facebook to find a sense of belonging, share snippets of their lives and studies, or even flirt with girls.
At that moment, at Facebook, Zhao Ye was explaining to his employees the development of the "newsfeed" feature.
This is actually Facebook's winning formula.
Newsfeed, or online news feed, is a dynamic stream of information. Information is no longer limited to editorial recommendations and user-initiated searches; instead, through this aggregator, an endless stream of information based on social relationships and subscriptions is presented to you.
"Regarding the newsfeed, let me put it this way..."
Zhao Ye paused, organized his thoughts, and described, "Originally, users' social interaction and information acquisition were combined with individual scenarios, such as socializing with classmates at school or with neighbors in the community. However, after the emergence of information flow platforms, all scenarios are aggregated together. As an aggregator, it integrates people, information, and scenarios, and the passive information delivery satisfies people's laziness."
"We can use algorithms to evaluate users' preferences for various types of content based on the frequency of their interactions with other users/information on social networking sites, rank information according to its importance, and push relevant information from social networks in real time."
Inside the meeting room, everyone couldn't help but show expressions of surprise and delight.
Facebook executive Hung-Yuan Ching keenly recognized the power of the newsfeed.
After Zhao Ye finished speaking, he couldn't help but say, "Chairman Zhao, you are really amazing! If we can launch a newsfeed, then Facebook will give people the illusion of 'real-time' interaction or 'live' social interaction. There you can see updates every second or every minute. It records almost every action the user takes. It is very intuitive."
After a pause, Qing Hongyuan continued, "MySpace feels like a static website; it doesn't seem 'real-time' or 'interactive,' while Facebook is like a real-time party where people comment on each other's backs, share drinks and photos, and tap each other on the screen."
This chapter is not finished yet. Please click on the next page to continue reading the exciting content!
Continue read on readnovelmtl.com
