Chapter 328 Rural E-commerce Takes Off



The price of iron ore in Australia has fallen, but it is still 5% higher than before.

China is not deliberately boycotting Australian goods and has resumed their availability.

However, Australian products have already created a barrier in the minds of Chinese consumers, and even if they are put back on the shelves, few people will buy them.

In this era, China's GDP has reached the top of the world, and its national confidence and cohesion are unprecedentedly strong. Furthermore, the deliberate manipulation of public opinion by the Wujiang Group has already exposed Australia's true colors, leading to strong consumer aversion to Australian products among Chinese consumers.

...

In early March 2004, Alibaba, Taobao, and Amazon all announced their entry into the rural market.

This has caused a great stir in China's e-commerce industry.

China's three major e-commerce giants have all entered rural areas, leaving everyone a bit confused. But upon analysis, it seems that rural e-commerce has potential.

Meanwhile, major media outlets were frantically hyping it up, saying that the opportunity had arrived!

"The fact that my country's three major e-commerce giants are optimistic about rural e-commerce shows what? It shows that the opportunity has arrived! Rural e-commerce has great potential! Half of China's population lives in rural areas, a market of 600 to 700 million people. Such a huge market is simply mouthwatering!"

"The era of rural e-commerce is here, and this could be a huge opportunity for you to change your life!!!"

"..."

Major domestic investment institutions and e-commerce companies are also eager to make a move.

However, developing rural e-commerce is more difficult, and the investment alone may be more expensive than developing e-commerce in cities.

This is because it requires establishing service outlets in rural areas, and the logistics costs are relatively high.

Therefore, everyone decided to wait and see.

Good things come to those who wait. If rural e-commerce really has potential, then it's not too late for them to jump in.

If we can't get meat, we'll just have some soup.

At this time, Alibaba, Taobao, and Amazon were already prepared and quickly dispatched personnel to establish service outlets in rural areas across the country.

The three major e-commerce websites are not afraid of burning money and have completed the layout of their outlets at a very fast pace.

The main purpose of rural e-commerce is to help farmers. Each outlet is more like an agricultural product collection station. They sign agreements with local people and then sell the produce online. Alternatively, they can sell directly to supermarkets and farmers' markets.

...

Sanhe Township is an impoverished township. Recently, a Taobao service point suddenly opened in the township center.

When the Taobao service outlet opened, there was a great commotion with gongs and drums and firecrackers. The town mayor and many township officials came to offer their congratulations, which aroused the curiosity of many local people.

"A Taobao service point? What does this store do? I don't see anything for sale inside!" The old farmer craned his neck to look into the store, his face full of doubt.

Not everyone around was unaware of Taobao. Soon, someone introduced Taobao as an online e-commerce platform.

However, many farmers still don't understand.

In fact, not to mention them, many people in big cities don't even know what e-commerce is.

The biggest challenge for Alibaba, Taobao, and Amazon in entering the rural e-commerce market is communicating with local people.

Therefore, it is best to cooperate with the local township government, have township officials introduce e-commerce to the people and persuade them to open online stores or sign agricultural product consignment agreements with the platform.

The people of Sanhe Township may not trust Taobao's service outlets, but they still have some trust in the words of the township leaders.

On that day, the cadres of Sanhe Township began their work.

As the saying goes, "everything is difficult at the beginning." Because the local people do not understand e-commerce and are worried about being scammed, many township officials have talked themselves hoarse, but few people are willing to cooperate.

Of course, not everyone lacks a spirit of adventure.

Soon, some people reached a cooperation agreement with the service outlets, allowing the platform to sell their agricultural products on their behalf.

Old Liu trusted the town mayor's words and signed an agreement with Taobao's service outlet to entrust Taobao with selling his walnuts.

However, to his utter surprise, the day after signing the agreement, all the walnuts in his house were sold out...

(End of this chapter)

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