Seeing the worried expressions on the faces of the two people in front of him, Jiang Sheng thought about it seriously for a moment.
In fact, he already had a solution. After all, the marketing techniques he learned in his previous life were not just for show.
Just as Jiang Sheng was organizing his thoughts, Son Masayoshi, thinking Jiang Sheng couldn't think of a solution, sighed and offered a suggestion.
"How about this, Director Jiang?"
"In response to the competition and suppression from the other party, we simply reduce the production of canned goods in the factory. As for the night shift workers, we can have them reduce production by half or not come to work at all. In this way, the production of canned goods will be reduced, and we can also reduce some costs!"
In fact, what Masayoshi Son said is not a bad solution, but simply reducing costs and output is only a short-sighted solution for the remaining canneries.
If this continues, as long as their sales don't increase, Shengde Canned Food Processing Plant won't be able to hold on for long and will collapse in this price war.
The processing plant, which was developing well at the time, suddenly encountered such a devastating blow. If it cannot find an excellent solution, it will truly be suppressed and disappear into the torrent of history.
"There's no need to do that."
After thinking it over, Jiang Sheng shook his head.
In fact, when Jiang Sheng was already running a factory and selling canned goods by going door-to-door, he had already guessed that this kind of thing would happen in the future.
This sales model is simply a case of someone seeing someone else succeed by being the first to try something new and then imitating them, attempting to squeeze their remaining canned goods out of the market at a lower price, thereby monopolizing the entire sales market.
As for price wars, it's simply a matter of who has the lower price, who can be more competitive in the market, and who can sell their products more easily.
If that's the case, things become much easier.
Jiang Sheng raised his head, looked at the worried faces of the crowd, and immediately spoke.
"Everyone, don't worry. Let's go to the conference room for a meeting. I already have a solution. As long as you do as I say, this matter will not be a problem for us. On the contrary, it will make us stand out in the entire canned food market and achieve higher sales!"
Jiang Sheng became more and more confident as he spoke, as if this matter was not a predicament for him, but an opportunity.
Everyone was skeptical.
However, considering that the other party was the factory manager, the factory losing money was naturally not the outcome the factory manager wanted to see.
Everyone followed them to the conference room.
After everyone was seated, Jiang Sheng looked at the people in front of him and began to analyze his thoughts and decisions.
"Actually, this kind of thing is just to start another price war. The so-called price war is about who has the lowest price, the most financial resources, and the highest production volume."
After a pause, seeing that everyone still seemed somewhat confused, Jiang Sheng smiled faintly.
"Their goal is to monopolize the market and occupy the largest share of the entire market."
"In that case, sales will definitely continue to expand. The prerequisite for expanding sales is to increase production, and only a large amount of capital can support all of this."
"Of course, there is definitely a major drawback to doing this."
"That means constantly lowering prices and giving back to everyone to attract attention."
"When expenses eventually exceed income, most manufacturers will have to live off their savings and keep going, which will give other manufacturers an opportunity to seize market share."
"If this vicious cycle continues, this kind of malicious competition is simply unacceptable, and it is also an opportunity for us."
After Jiang Sheng finished explaining, Sun Zhengyi and Sun Daqiang suddenly understood.
"Director Jiang, do you mean that as long as we hold on and outlast them, we'll win?"
When asked by Masayoshi Son, Jiang Sheng nodded.
"That's right, that's how it is in theory."
After finishing his sentence, Jiang Sheng changed the subject: "However, our factory has only been open for a little over a month, and we don't have much capital on hand yet."
"Therefore, it is not enough for us to wage a price war now; on the contrary, it will drag our factory down."
As soon as Jiang Sheng finished speaking, Sun Daqiang also looked troubled and said with a worried expression, "What should we do then, Director Jiang? Do you have any good ideas? None of us know what to do."
Jiang Sheng smiled slightly, and seeing everyone looking worried, he calmly began to speak.
"Actually, everyone doesn't need to worry too much. I have a good solution. Just do as I say."
As soon as Jiang Sheng finished speaking, Zhao Defu urged him, "Brother Sheng, just say it already! Stop beating around the bush. The factory's sales are the priority right now. If we don't improve them, we'll all be starving!"
"Actually, it's not that difficult."
Jiang Sheng remained calm. He glanced at Zhao Defu, then at Sun Daqiang, and finally fixed his gaze on Sun Zhengyi.
"Manager Sun, immediately spread the word that to thank everyone for their support over the past few days, we're offering a bonus of one box of strawberries for every ten boxes of fruit we sell."
"For every ten cans of meat sold, we'll give away half a case of canned meat as a reward. You can choose the type of canned meat!"
As soon as Jiang Sheng finished speaking, Sun Zhengyi and Sun Daqiang stared wide-eyed in disbelief. Before they could say anything, Zhao Defu, who was standing next to them, was so shocked that his jaw dropped.
"Brother Sheng, what did you just say? Did I hear that right?"
Zhao Defu looked on in disbelief and immediately spoke without hesitation.
"Brother Sheng, if you calculate it that way, wouldn't we be making a lot less money? That would still be a loss!"
Jiang Sheng smiled slightly: "As long as we can give them more favors, they can make more money, and it's all free, so they will definitely come. As for the money we lose, it's only a small amount, which is much better than lowering the price."
Although Jiang Sheng said that, Zhao Defu still didn't quite understand.
On the contrary, Sun Daqiang immediately understood Jiang Sheng's true intention.
He looked at Jiang Sheng with admiration and gave him a thumbs up.
“On the surface, it seems like Factory Director Jiang’s methods are making them profit, but the cost of a box or half a box of canned goods is only so much. As long as they sell all the canned goods, we will still make a profit.”
Upon hearing Sun Daqiang's words, Zhao Defu nodded in sudden realization, finally understanding.
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