"Let's do it!"
"Let's try this low-profit, high-volume strategy first."
"Bang!"
After some thought, Shen Youde realized that it would be very difficult to seize market share from companies like Xunuquan Beer and West Lake Beer.
Ultimately, they decided to risk their pride and follow Lin Sen's example, developing a low-profit, high-volume business model by blending mixed grains into beer.
After all, for ordinary people, the advantage of low price alone outweighs everything else.
"Our factory currently has pure grain beer in stock."
"Then squeeze out the pure grain beer from various supply and marketing cooperatives, factories, and canteens."
"We will wholesale them all at the previously agreed price of one yuan and fifty cents per pitcher, which is 15 cents per bottle."
“Let them be 2.5 yuan a pitcher, and then sell them in bulk for 3 mao a bottle.”
Shen Youde looked at Shen Zhao, Yang Bing, and Yang Guodong with a very serious expression: "From now on, we will quickly develop a recipe for blended grain beer and produce low-cost blended grain beer."
"The lower the cost, the better."
"Taste is secondary."
Shen Youde said with a serious expression: "Of course, there is a bottom line in terms of taste, which is that it cannot be worse than Dongshan Beer."
"You're in charge of Yang Bing."
"This is something that must be done."
Shen Youde said very seriously, "If our taste is worse than Linsen's Dongshan Beer, then even if we sell it at the same price as Dongshan Beer, we will not be affected."
"They might not even be able to compete with Dongshan Beer!"
"You can rest assured about Mr. Shen!"
Seeing Shen Youde's extremely serious expression, Yang Bing immediately adopted a solemn and respectful demeanor and said, "I will definitely supervise carefully to ensure that the mixed grain beer we produce is no worse than Lin Sen's Dongshan Beer."
"but."
Yang Bing looked at Shen Youde with a wry smile: "President Shen, the supply and marketing cooperatives, factories, and canteens are all stockpiling our Linhai beer, which was purchased at the previous price."
“If we let them sell it for 2.5 yuan a pitcher, or 30 cents a bottle, I reckon they won’t be willing.”
"Because of this, they're losing money!"
"Then give them the price difference as a subsidy, so they can sell it quickly!"
"Bang!"
Shen Youde's gaze was very serious, and he slammed his hand heavily on the table.
"father."
"They've already paid for it, why should we go back to them and give them money back?" Shen Zhao was a little reluctant, so he muttered, "There's no need for that."
"Don't worry about this little bit of money, it's nothing."
Shen Youde shook his head dismissively: "Remember, since you've decided to wage a price war, don't let yourself be completely blinded by a little bit of profit."
"What we need to do now is to take down Lin Sen's Dongshan Brewery at all costs, even if it means losing money, and reclaim the market that belongs to us."
"So, never be afraid of losing money!"
"father."
"I see."
Under Shen Youde's stern reprimand, Shen Zhao scratched his head awkwardly: "Dad, I will listen to you from now on. I definitely won't be stingy with money anymore."
"After all, if you're afraid of losing money, you're bound to lose the price war."
"Good that you understand."
Shen Youde nodded slightly and glanced at Shen Zhao with a smile: "Since you understand this, then I'm relieved."
"Therefore, I'm entrusting you with an important task."
Shen Youde stared intently at Shen Zhao.
"Father, tell me!"
Shen Zhao immediately patted his chest and looked at Shen Youde with great confidence: "I guarantee to complete the mission."
"This task is very simple."
"Since Lin Sen can go door-to-door selling beer, our Linhai Brewery can do the same."
"I'll approve 10,000 bottles of wine for you, and I'll give you a week."
Shen Youde looked at Shen Zhao very seriously: "You go door to door and sell all these beers."
"hiss."
"Gulp."
"Father, this, this..."
Upon hearing Shen Youde's words, Shen Zhao gasped in shock, utterly stunned and completely taken aback by Shen Youde's words.
Shen Zhao never expected that Shen Youde would assign him such a task.
To make him, the dignified young master of the Shen family, just like those poor peddlers, go from street to street selling beer.
This was something Shen Zhao simply couldn't accept!
"how?"
"You don't want to?"
Seeing Shen Zhao's hesitant expression, Shen Youde frowned and spoke in a rather unfriendly tone.
"Yes, I'm willing."
Faced with Shen Youde's stern rebuke, Shen Zhao dared not resist in the slightest. He could only obediently lower his head and indicate his willingness.
"Let me tell you, when I first started doing business, I was running a cannery."
That's how they went door-to-door, selling canned goods!
Shen Youde looked at Shen Zhao with utmost seriousness: "Back then, I was insulted, criticized, scorned, and even beaten."
"But in the end I succeeded, I sold the canned goods and made the Shen family business bigger and bigger."
"If I hadn't withstood those insults, beatings, accusations, and scorn back then, there wouldn't be the glorious Shen family we have today!"
"Therefore, I asked you to do this not to make things difficult for you, but to test you."
"No rainbow without rain."
"Remember, only by enduring hardship can one grow into a true towering tree!"
Shen Youde looked at Shen Zhao with utmost seriousness: "Do you understand?"
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