Chapter 550
After the event, Su Miao and Guo Xiaojie returned to the dormitory together.
On the way, Xiaojie sighed:
"Miao Miao, thank you so much. These days, I've been going out with my seniors to solicit sponsorship, and I've come to understand how difficult it is to raise funds.
It's not easy for others to make money, so how could they just donate money to others casually?
Miaomiao, don't worry, I will definitely go all out with the other members to help promote your store and will definitely not let your money go to waste."
"Yeah, it's okay. Just follow the plan we just discussed. Publicity is just incidental. The main purpose is to support the development of the Flying Eagle Society!" Su Miao said righteously.
This caused Guo Xiaojie to say with sparkling eyes: "Su Miao! You are such a good comrade!"
Su Miao touched her nose guiltily. In fact, she felt that it was unrealistic to expect her store to achieve immediate results through publicity from student clubs.
The Flying Eagle Society itself currently has no influence, and its name will only become known after it successfully reaches the top next year.
Her sponsorship this time was also intended to gain an advantage and be known as the earliest sponsor.
In terms of advertising, she did not expect that waving a small flag or holding up a banner would make Su Ji instantly popular.
At this stage, her main goal is to make Su Ji familiar to everyone, lay the foundation for future store expansion and food factory product sales, and gradually increase Su Ji's popularity step by step.
After the event officially ended, the publicity effect achieved was actually much better than Su Miao expected.
This is mainly because when the Flying Eagle Club was planning the hiking route, they deliberately walked around Su Ji several times, thus expanding the scope of Su Ji's business.
Originally, apart from the construction site, most of the customers who came to Su Ji were residents from the nearby alleys.
Ever since this group of small red flags circled a few times, residents farther away also became interested.
Some even stopped members of the Flying Eagle Society on the spot to ask, and then after a warm introduction, decided to come and find out what was going on.
Sometimes, Su Miao really likes the Chinese people's curiosity and desire to watch the fun.
It's a bit like the legendary Northeast mythical beast, the silly roe deer. As long as you throw the hook, they will come running to see what's going on.
As a result, the net profit of Su Ji’s Beijing store in October was 20% higher than that of the main store in Yongcheng.
During the restaurant's peak hours, there wasn't enough space in the restaurant, so they added two tables at the door.
Su Yuanzheng also specially pulled up a movable sunshade, which he could pull out to block the sun for the guests when adding tables, and could be retracted when not in use.
Time has quietly come to November and the weather has turned cooler.
While this wave of popularity has not yet passed, Su Ji has grandly launched the Beijing version of self-service porridge.
Compared with the Yongcheng version, the number of dishes served with porridge has been reduced from more than 20 to about 10, but the price has doubled.
It’s not that Su Ji is mean, but the places are different, so the costs are really different.
The labor and vegetable prices have been mentioned before. There is another very important point: northerners have bigger appetites than southerners, so you should buy a bigger bowl.
Although you can add more porridge for extra money, most people must be able to eat their fill without paying extra.
Otherwise, if too many people have to pay extra to eat their fill, you will inevitably be accused of being stingy and inflating the prices.
Even though the price has doubled, there are still many customers coming to eat. There are many choices of side dishes, the atmosphere and service in the restaurant are good, and you can also order meat dishes to satisfy your cravings.
Naturally, there are also people who don't buy into this format, thinking that if you want to drink porridge, you can just cook it at home. Is it necessary to make so many changes to just a chopstick of pickles?
Since we are going to a restaurant next time, we have to order something good, at least a set meal!
Everyone has their own consumption concept. For this wave of customers, Su Ji also has suitable food supplies for them, and they can just consume according to their needs.
No matter which sector of consumption, Su Ji can make money.
In addition to in-store consumption, there have also been several orders for banquets during this period.
Su Ji just needs to deliver the goods on time, and they can arrange the dishes themselves after the goods arrive.
This weekend, a man dressed very stylishly, yet with a hint of vulgarity, came to Su Ji, looked at the price list, and asked:
"Recently, they said there's a place that serves delicious Southern cuisine. Is that you guys?"
Su Miao was busy taking orders at the cashier. When she heard the question, she put on a professional smile and responded politely:
"Hello, comrade. We serve special dishes from the Guangxi region. What would you like to order?"
"Oh~ From the Guangxi region. I thought so. I'm also from the south, but how come I've never eaten the dishes they mentioned? It turns out they are cuisines from different places." The man suddenly realized.
“Yes, tastes vary from place to place. Some prefer sweet, some salty, some like sour, some like bitter. Even within the same province, there are differences.
Our main dishes are salty and sour, and the side dishes are specialties from Yongcheng, Guangxi. Which one are you more interested in?
The man thought for a moment and said, "How about this, you have a set meal? Please pack me one of each and I'll go back and try the dishes.
I'm getting married at the end of the month, and if the food here is good, I'll order some from here."
As he said this, he happily took out the money to pay.
Su Miao found the money and handed it to him, saying with a smile:
"Congratulations! Please take your order and find a seat. Your meal will be ready soon and your number will be called at the counter. We hope our dishes will have the honor of being served at your wedding banquet."
The man took the food and did not come back. A week later, when Su Miao came back from the weekend, he remembered and asked his father:
"Dad, are you getting any big takeout orders this week? For wedding banquets."
“No wedding banquet, but there was an elderly family celebrating their birthday and they ordered 30 kilograms of braised food and 20 kilograms of fried lemon duck.
It’s not close to our store, so I drove a car specially to order it.
I was initially worried about the long delivery time, but thankfully they offered to pick it up themselves and paid in full straight away, so it went very smoothly.”
"Oh, that's great, it saves a lot of trouble.
It seems that our store has gradually become well-known, and even customers from far away come to order food.
Then the plan to buy a car needs to be put on the agenda as soon as possible, otherwise if someone asks you to deliver something farther away, you will be in a difficult position."
Su Yuanzheng agreed and nodded, "Yes, on Wednesday, your uncle Tang was on business and stopped by for dinner.
I mentioned it during our chat, and he said that I could just go find the shop owner who showed me the shop last time. Even if he didn’t have the right resources, he would have ways to find one.”
Su Miao agreed and said:
"Fortunately, after we bought the shop last time, we gave him a red envelope of 200 yuan, so it wasn't considered rude. I think he'll be happy to help this time."
Just when Su Miao felt that the wedding banquet order was likely to be cancelled, the man who came that day walked into Su Ji's door again.
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