This Cao Wenji had previously criticized Yu Yue's previous book, and this time she named her again, saying that she had abandoned traditional culture and fallen into the cesspool of low-level online culture.
They even said, "People strive to rise higher, water flows downhill; her transition from published literature to online serialization is like a ditch."
"He's the real scumbag! His whole family is scumbags!" Yu Yue said, getting angrier and angrier.
"This person is probably in his forties or fifties?" Yang Yajing wasn't as excited as Yu Yue.
"Old stubborn man!" Yu Yue snorted.
"You reply to him," Yang Yajing urged Yu Yue, because she knew that the explosive popularity of online novels was an inevitable trend, and Cao Wenji's arguments would only backfire in the future.
"What should we say?" Yu Yue asked. "Are we going to start a fight?"
"What's all the arguing about?" Yang Yajing rolled her eyes. "Did you waste your four years of undergraduate and two years of master's studies in Chinese literature?"
"ah?"
“Show your knowledge of traditional culture and write him an argumentative essay!” Yang Yajing said. “Do you remember the reputation of vernacular Chinese in the era of the eight-legged essay? Do you know that avant-garde and popular styles always exist among young people and become mainstream after they grow up? Don’t analyze his writing style with him, just grasp the psychology of most onlookers.”
Yang Yajing is employing a "business war" model: whatever consumers admire and secretly rejoice in is right and deserves to be promoted!
Many people who read these posts actually feel inferior because many of them are also followers of online novels.
We need to make them hold their heads high with dignity, so they no longer secretly like online novels, but openly feel that reading online novels is a cool thing!
This is the effect of brand.
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