Chapter 285 Title Sponsorship
As he left TVB, Zhang Wei was still excited: "If this guy were in Shanghai, I would have beaten him to a pulp."
Zhang Wei's father is the boss of the largest steel factory, and is considered a big shot in Haishi.
Zhang Wei had grown up surrounded by flattery and sycophancy; he had never been treated like this before.
Bai Xue said apologetically, "Shanshan, I'm sorry, let's go to ATV again."
If this one doesn't work, try another one.
Lin Shanshan said, "Mom, Zhang Wei, don't worry, let's talk about it after the equipment is installed."
Once the three of them were in the car, Lin Shanshan finally voiced her thoughts: "Since no celebrity is willing to be a spokesperson, I'll be the spokesperson myself. What do you guys think?"
Bai Xue and Zhang Wei said in unison, "Of course."
Zhang Wei said excitedly, "Sister-in-law, now we've solved the spokesperson problem. We must find a great advertising company to make an outstanding ad and give that person a good slap in the face."
Bai Xue said, "Leave it to me. Huanghe Industrial Group has an advertising company under its umbrella."
Lin Shanshan nodded: "Okay, I have the idea too, we're just waiting to shoot. It's not that I don't have celebrities, but even if the idea is great, it definitely won't have enough influence in a short time. I have another idea."
Lin Shanshan is very self-aware; even if she uses the same advertising slogan Chen Ou used for Jumei.com, it won't attract all consumers at once.
A celebrity endorsement is still needed to quickly penetrate the Hong Kong market.
Zhang Wei asked curiously, "You have other ideas? Sister-in-law, tell me about them."
"I want to talk to Teresa Teng and see if I can sponsor her concert."
Lin Shanshan said, looking at the Teresa Teng poster outside the car window.
In the 1970s, Cantonese songs were very popular in Hong Kong, and most local residents were very resistant to Mandarin songs, believing that only mainlanders would listen to them.
This seems to be Teresa Teng's first concert. Moreover, in the 1970s, there was no such thing as title sponsorship for concerts. If we could talk to her personally, we might be able to succeed.
Negotiation can lead to a win-win situation and achieve cooperation!
Lin Shanshan could use her funds to buy a large number of tickets and guarantee that the concert would be sold out. This was a great help to Teresa Teng, who was new to Hong Kong.
Lin Shanshan can also gain more publicity through concerts.
After all, many people on Hong Kong Island come from the mainland, and they naturally prefer Teresa Teng's tender and affectionate Mandarin to Cantonese, which they don't understand very well.
The next day, Bai Xue used her connections to bring Lin Shanshan to Teresa Teng's rehearsal venue.
Zhang Wei, as the marketing manager, did not come over; instead, he conducted market research on Hong Kong Island accompanied by bodyguards.
Lin Shanshan had only seen Teresa Teng in short videos before, but now that she had seen her in person and heard her sweet voice, she felt as if she were there, and thought that the real person and her voice were even more perfect than what she had seen in the videos.
After Teresa Teng finished her rehearsal, she met with Lin Shanshan, arranged by the staff.
"Ms. Teresa Teng, hello, I am Lin Shanshan, and I would like to sponsor your concert."
Lin Shanshan got straight to the point.
Bai Xue was a little uneasy because of TVB's rejection yesterday, fearing that she would be rejected again.
Now that she has obtained the mobile phone distribution rights, she naturally hopes to quickly establish brand recognition.
Teresa Teng smiled sweetly and asked in a very friendly manner, "Judging from your accent, are you a compatriot from the mainland?"
"Yes, I am from Haishi."
“My ancestral home is Jizhou. We are all Chinese and should help each other. Please tell me your thoughts.”
Teresa Teng said with a smile.
Continue read on readnovelmtl.com
