Chapter 337
Ji Wanmei went back and studied it all night, and finally she came up with a good idea!
It's a membership system.
Customers who come to rent CDs and tapes can apply for a "Times Audio-Visual Store" membership card by showing their ID. The cardholder can prepay a membership fee of ten yuan. Once the cardholder's spending reaches a certain credit score level, the membership fee can be refunded unconditionally, and the cardholder can be upgraded to a VIP member of the store.
You can set a more prestigious name here, such as 'Gold Member', or something like 'Exclusive Member', 'VVIP', whatever the meaning is.
Once you reach the premium membership level, you can not only get a full refund of the prepaid membership fee, but you can also enjoy VIP discounts at any store under the same company by using this premium membership card.
—In the next two years, Ji Wanmei will definitely open more than just this one store. She will have more physical businesses, and may even collaborate with Lei Tingjun in the commercial development zone of Pingdong City.
When the time comes, these college students from East China University will definitely disperse to various provinces and cities to work. After they start working, they will become a backbone force in society, both in terms of their contribution to society and their economic consumption power.
At that time, a group of students will definitely go to Pingdong City to work, taking jobs in various units or factories, which will form an invisible consumer chain.
In this way, Ji Wanmei's membership system can not only firmly bind the consumer group in her store, but also take away such a group of highly loyal customers when the store rental contract expires in two years.
Ji Wanmei thought about it more and more and it seemed feasible.
In her excitement, she really wanted to call Lei Tingjun and share her brilliant idea with him.
However, at this moment, Lei Tingjun and she were separated by thousands of miles and were in two different places.
Due to her father's strong opposition, they could not meet, confide in each other, or share their feelings with each other.
This feeling was really bad. Ji Wanmei buried her head in her desk in the dormitory, holding paper and pen and kept supplementing and refining her membership system plan. She stayed up all night until the early hours of the morning before going to the bathroom to wash up briefly, lying back in bed, and only sleeping for three or four hours.
She can't let herself be idle.
Because whenever she has free time, she can't help but think about Lei Tingjun.
She could only immerse herself in the busyness of things, unable to spare any attention for anything else. Only in this way could she feel a little better and have a calmer mind.
The next morning, Ji Wanmei set her alarm for seven o'clock and woke up.
Since she was going to change the membership card system, she needed to hurry up and find an advertising shop that could customize cards.
Ji Wanmei remembered that there seemed to be an advertising printing shop on the street outside the school, where you could probably customize special membership cards.
Ji Wanmei's current goals are not many; selling two or three hundred membership cards would be considered a good result.
However, for long-term considerations and convenience, Ji Wanmei plans to first find an advertising production shop to customize a thousand membership cards.
There are several thousand students at East China University, and there are also two or three middle and high schools near East China University.
They all radiate from the educational resources of East China University. To put it bluntly, this area belongs to the school district. These local middle school students come to study in the surrounding middle schools because they all recognize the importance of East China University for their college entrance examination results.
Thinking about it this way, her audio-visual store actually has a wide reach, because even if middle school students don't need to rent DVDs, they do need English learning tapes.
Parents with slightly better financial conditions are willing to open up more avenues for their children to advance, so that their children can get a head start over other children.
Therefore, Ji Wanmei felt that it should be no problem for her to issue 1,000 membership cards within a year of opening.
Arriving at a commercial street outside the school, Ji Wanmei found the advertising production shop.
She described her requirements and needs to the boss, and they agreed on the specific details and price for the production.
I paid half the deposit, and the owner said I could pick up the card in three days.
Alright, in that case, the opening time of the music and video store will have to be postponed until next Friday.
It's only a delay of two or three days, it doesn't matter. Only when everything is ready can everything be complete.
The preparations over the next few days will allow for more detailed and thorough work.
Perfect timing, the color TV I ordered will arrive before the opening.
After the holiday ended and classes resumed, Ji Wanmei devoted herself wholeheartedly to her studies. At noon, she and Zhou Min would spend their time in the library, reading and studying voraciously to enrich themselves.
In the afternoons, when there were no classes, she would go outside the school to manage her audio-visual store. In order to make the opening day even more spectacular, Ji Wanmei had even planned an opening event in the past few days.
She also invited a community lion dance troupe to help out.
On that day, she planned to bring out one of the devices and demonstrate its effects directly at the store entrance, choosing a classic movie that students loved and talked about, and playing it on a loop all day long.
After thinking about it, in order to attract more customers, she also organized a lucky draw. Any customer who signed up for a card that day could participate in the lucky draw for free.
Correspondingly, a special prize, a first prize, a second prize, and a third prize were set up.
The grand prize is a cassette player, which retails for around 40 or 50 yuan. If a student could win it for free in the lottery, I believe no student would be unhappy.
The first prize is a free membership card, the second prize is a vinyl record, and the third prize is an English cassette tape.
This chapter is not finished, please click the next page to continue reading!
Continue read on readnovelmtl.com
