She reported, "Chairman Jiang, after acquiring shares from the two sons of General Manager Zhao, 'Jiang's Investment' became the actual controlling shareholder of 'Subo Sports'."
Recently, "Super Sports" wanted to discuss naming rights and athlete endorsements with the General Administration of Sport of China.
This project is quite expensive, and the person in charge, General Manager Han, is trying his best to persuade General Manager Fang. General Manager Fang is undecided and has reported the matter to General Manager Li, but there's still no result yet.
Jiang Xiaoli raised an eyebrow. "Sponsorship and endorsement? This Li Qingquan has quite the ambition. His goal should be the 2000 Olympics, right?"
Zhu Han nodded. "The spokespeople that President Han wants to sign are all top-performing players in their respective projects. That should be the intention."
She became interested and said, "Let me see the list of bets Li Qingquan placed."
"Okay, I'll go get it right away."
Li Anting returned with Zhu Han. "Chairman Jiang, why are you suddenly interested in this?"
She made up a random excuse, "I'm a big fan of the Chinese national team, let's see if Li Qingquan's bettors are the same as my own."
Li Anting smiled and said, "Chairman Jiang, do you mean you don't object to naming the General Administration of Sport after it and inviting athletes to be its spokespeople?"
Jiang Xiaoli nodded. "This will greatly help in exaggerating the brand influence of 'Super Sports,' but securing a cooperation agreement with the General Administration of Sport is no easy task."
Li Anting said confidently, "Chairman Jiang, athletes' expenses are very high. I think as long as we offer a higher enough incentive, they will have no reason to refuse, after all, the quality of 'Super Sports' products speaks for itself."
Looking at Li Qingquan's betting list, she said, "Everyone here is smart; 'SuperBet Sports' won't be the only one eyeing this lucrative opportunity. We also need to be wary of uncertainties on the outside."
Jiang Xiaoli carefully recalled the awards won by the Chinese team at the 2000 Olympics in her previous life.
She suddenly burst out laughing; this Li Qingquan was really too interesting.
If you say he has good taste, then the seven people he chose were indeed all award winners.
To say he had poor judgment is one thing, but none of the seven people he chose won gold medals; they all won silver or bronze.
Li Anting asked curiously, "Chairman Jiang, is there a problem with these athletes?"
Jiang Xiaoli smiled and shook her head. "They are all great, but I think there could be more options."
If you're going to find athletes to endorse your products, then choose the best ones. That way, you can get the most out of your money.
She took out a pen and paper and rewrote a few names at the end of the list.
These individuals are all talented athletes who have just begun to make their mark in the sports world; their dazzling athletic careers are only just starting.
They not only won gold medals at the 2000 Olympics, but also had great successes in 2004 and 2008. They were active on the sports field for a very long time and had no negative news.
Looking at the names she wrote down, Li Anting asked, "Chairman Jiang, are these all your favorite athletes?"
Jiang Xiaoli nodded slightly. "I have high hopes for them. You should discuss it with Fang Jingxu and Li Qingquan."
"Okay, I understand."
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