Seeing that the online trend was completely beyond his expectations, Liu Ji was utterly dumbfounded. He never imagined that the Weibo posts of the entertainment reporters and some sponsored influencers he had given the scoop on would be squeezed out of the top few trending posts. Whenever people clicked on the topic, the first thing they saw were other bloggers' posts, and the comment sections under those posts were already flooded with negative comments. The top 100 posts were almost entirely devoid of fan comments.
Just as a flood of empty fan comments can be annoying, a flood of negative comments can also lead to viewer fatigue. Perhaps because we've seen so many plot twists online, everyone is curious to see what the fans have to say, and why everyone has chosen to remain silent in the face of so much negative information.
Many people are even focusing their attention on Huansheng Entertainment's public relations, with a group of people urging the PR team to get to work.
Liu Ji was a little confused about this trend, because he didn't actually have that many scandals about any celebrity. The information appearing on the trending topics now exceeded what he knew.
Liu Ji had no choice but to call people in the industry he knew and tell them about it, only to receive a simple "condolences" in return.
Liu Ji was even more confused.
"If you take my advice, you should try to befriend Yin Chengjue now, any way you can, just make him feel comfortable, like you did with those other bosses before," his old friend advised him.
Liu Ji frowned slightly, feeling extremely unwilling. He had been groveling and groveling so many times, and in order to climb up the social ladder, he dared to think and do any kind of schemes and plots, not to mention flattery and ingratiation. His smooth handling of affairs was the most impressive thing about him, a person with no great abilities.
However, Yin Chengjue pulled that stunt as soon as he arrived that day, hitting his sore spot precisely. In addition, Yin Chengjue had only been with the company for a short time, his reputation had never been good, and he hadn't made any major changes since he arrived. He just steadily maintained the normal operation of the company, which gave Liu Ji the feeling that "this young man is nothing special." He was somewhat disdainful and thought that the other party was easy to fool.
How could he accept that a man who had been with the company for less time than him and whom he held in contempt would ask him to resign?
The two have already fallen out, and now you want him to go back and appease Yin Chengjue? That's simply a pipe dream!
Liu Ji angrily hung up the phone with his old friend, feeling that the other party was deliberately playing a trick on him.
He had been subservient for most of his life, and this time, he wanted to go against Yin Chengjue!
"Besides, aren't there already a lot of negative news about Huansheng artists going around? I've already achieved my goal! What's there to panic about? Maybe those entertainment reporters just used a few different accounts to smear us together? After all, they're all paid by me." Liu Ji tried to shake off his doubts and reassured himself.
So he followed his pre-planned strategy, opened a bottle of red wine, and savored it while watching the developments on Weibo—he wanted to savor the fruits of victory by exposing the scandals of these celebrities.
On the other side, Yin Chengjue timed it perfectly, instructing his PR team to release evidence that could reverse the negative publicity.
He doesn't need to refute every scandal involving the company's artists, because some of the scandals are genuine and irrefutable. So he only needs to refute the false ones.
Now, all the artists under Huansheng Entertainment are forcibly tied to the same rope. The public has already unconsciously linked them all together. So, if a large portion of this group of accusations turns out differently, everyone will subconsciously think—oh no! It turns out it was all fake! Huansheng Entertainment was framed; it's most likely another entertainment company, right?
Yin Chengjue wanted to imprint the words "Huansheng Entertainment has been framed" into other people's minds, and to deepen that impression by making them see the reversals time and time again.
Then, at the most opportune moment, the truth was revealed—Huansheng Entertainment had dismissed an agent, and these revelations all came from that agent as retaliation.
What was the reason for the dismissal?
Good question! Do you remember the incident that broke last night about a male celebrity assaulting Mr. Huang?
The one who got fired was that male celebrity's manager!
Why was it the male celebrity who assaulted someone, but his manager was the one who was fired?
That hits the nail on the head! Without further ado, here's the hospital's medical report!
Liu Yan's Fan Circle V: Liu Ji has always been shady. The artists who end up under his control are pitiful, being taken to such places for transactions. That male artist was new and couldn't stand it, so he beat up the other party. Then the media filmed it. I guess those media outlets last night were bribed, only releasing the footage of the male artist hitting someone, cutting out the beginning and the end, only editing out the part that was favorable to them, deliberately framing the male artist. Actually, the male artist himself was also beaten, here is the medical certificate [images][images][images][images]. I just want to ask, isn't it normal to fight back after being beaten? What, do I have to smile and beg you after being beaten? Of course, the most correct way is to call the police, but in that situation, it seems there were no conditions for calling the police.
Liu Yan Fan Circle V: So I advise those keyboard warriors who blindly attacked last night, if you have any conscience, go and apologize to that little artist on Weibo. If you don't have that, then there's nothing I can do, just pretend I didn't say anything. The young man is quite handsome, I wish him a bright future.
Passerby 1: It's really unfortunate to have such an agent. Luckily, he was fired, otherwise who knows how many handsome men and beautiful women he would have ruined in the future!
Passerby 2: After being fired, he still tries to smear his former company. Who would want to hire someone like that in the future? He didn't work properly at your company, and he even collected dirt on the company everywhere. He would expose and smear the company at the slightest dissatisfaction. Was he going to work or going undercover?
Passerby 3: Huansheng was also unfairly targeted and criticized all over the screen. Tonight is definitely a historic moment.
Passerby 4: It's all just a publicity stunt, isn't it? If you think this Liu Ji is incompetent, why didn't you fire him earlier? The reason you're firing him now is probably because he offended someone. Just take this kind of thing with a grain of salt.
Passerby 5: The person upstairs doesn't seem to use Weibo often, right? Huansheng's CEO was recently replaced, and now Yin Chengjue is in charge.
As public opinion shifted dramatically, the red wine in Liu Ji's hand suddenly lost its appeal. He immediately tried to call the online trolls who had taken his money, only to find that no matter how many times he dialed, the line was always busy—they had blocked him!
Being a paid online troll isn't exactly a respectable profession. Since he was laid off from his company, he hired cheap online trolls to reduce expenses. The transactions were simple, without any third-party impartiality. Of course, in this kind of transaction, the fewer people who know the truth, the better.
So, the other party blocked him and didn't even want the final payment. He was helpless except to vent his anger on his wine glass and the table.
As Liu Ji smashed and threw things, the wine spilled onto the ground. He stepped on it, slipped, and fell, his palm landing on the broken glass, instantly covering his hands in blood.
Stimulated by the smell of blood, Liu Ji's mind became much clearer. At this moment, he suddenly realized why people in the company had been frequently changing positions recently, and why some artists and agents had suddenly stopped coming to the company. He hadn't thought much about it before, assuming they were on business trips, such as accompanying artists and film crews to shoot on location. Now, thinking about it more carefully, he realized that those people had all been asked to resign!
It's one thing for some relatively unknown artists' agents to be asked to resign, but even some stars who were about to become A-list celebrities and had promising futures left. The company was able to quietly suppress these changes and keep the company running as usual. There were no leaks online, and everything was handled cleanly and without leaving a trace.
Moreover, the vacant positions, after being filled by others, did not cause any chaos; everything remained as usual, as calm as if there were no waves.
If all of this was done by Yin Chengjue, how elaborate must this scheme be to so perfectly eliminate unnecessary spies and then install people he feels comfortable with?
For once, Liu Ji, whose mind was rarely used, managed to sort everything out clearly at this moment.
Perhaps, from the moment Yin Chengjue joined Huansheng, he had already been planning a major overhaul.
Now, Huansheng is still called Huansheng, but it is no longer the Huansheng of the Yin family, but the Huansheng of Yin Chengjue...
Liu Ji seemed to have lost all his strength and slumped to the ground.
Although the matter was easily resolved, the public relations efforts continued until the next day before finally ending.
During this period, fan groups that had been eagerly preparing for this also stepped forward, presenting evidence and reasoning to strongly reverse the trend of this wave of negativity.
In this way, if anyone tries to use similar dirt on their brother again, they can confidently say: Don't rehash old news, move on to the next topic.
The turmoil of the night ended with a post from Huansheng Entertainment's official Weibo account, stating that they would seriously investigate and hold accountable those who published these false rumors that damaged the artists' reputations. They also sent a lawyer's letter to Liu Ji, accusing him of breaching his contract by deliberately smearing the company after leaving, causing significant losses to the company. They stated that Liu Ji should be fully responsible for all expenses incurred in these losses, or they would take legal action and see him in court.
The matter was then handed over to the public relations team. Yin Chengjue, keeping track of the time, contacted Rong Yu the next morning to explain why he had also made him a trending topic the previous night.
The phone rang only twice before it was answered, and Rong Yu's voice came through: "Hello? Brother?" His voice was a little hoarse from not having woken up yet.
Yin Chengjue quickly glanced at the time; it was already nine o'clock. "Still not up?"
"Um... I filmed a night scene last night... so I went to bed a little late..."
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