Chapter 94 Zhao Xi's Ambition
The next day, Qian Muchue arrived at the studio rented by Yunshang at one o'clock in the afternoon. Zhao Xi was already there, directing the staff on site.
Qian Muchue still admired Zhao Xi's professionalism. He arrived in City B on the morning flight and was already on the scene. He probably went straight to the studio after getting off the plane and probably didn't even have lunch.
"Sister Zhao Xi." Qian Muchue stepped forward to greet her.
"Well, you're here. I haven't seen you for a few months. You seem to look better." Zhao Xi said with a smile.
Indeed, during this period, Qian Muchue was nourished by love, and she was like a blooming flower, more radiant than before.
Zhao Xi was very efficient. After saying hello, he pushed Qian Muchue to do her makeup and then started today's shooting.
Although a new photographer was chosen, Qian Muchue's photography was as professional as ever, and she showed off the clothes very well. However, Zhao Xi, who was free, often became dazed and distracted while watching Qian Muchue's photography. It was hard for Qian Muchue not to notice her abnormality.
"Sister Zhao Xi." Qian Muchue called out to Zhao Xi, who was worried, after the filming was over.
"Mu Xue, are you free to have dinner together tonight? I want to talk to you about company matters." Zhao Xi said after coming back to his senses.
Qian Muchue agreed. After all, it had been a long time since she had discussed Yunshang's development in detail with Zhao Xi. In addition, Zhao Xi's condition today made Qian Muchue a little worried. The two were partners, and any problems with Zhao Xi would also affect Yunshang.
After reporting to Gong Chen, Qian Muchue and Zhao Xi found a nearby restaurant.
"Mu Xue, I plan to acquire the clothing processing factory that I told you about on the phone before." At the dinner table, Zhao Xi expressed his plan.
Zhao Xi had mentioned it to her before. It was a small clothing processing factory in City A with 50 to 60 employees. The boss was in his 60s and his children were unwilling to take over, so he planned to transfer it. The equipment was relatively complete and the total cost was two million.
In fact, it would not cost Yunchang much to open a new factory of this size, but skilled workers are difficult to find. The biggest advantage of acquiring this factory is that the factory is full of experienced workers. By changing the name of the clothing factory, Yunchang can directly start production.
"Well, no problem, I agree. With Yunchang's current sales volume, it would be better to have its own factory so that the quality can be guaranteed." Qian Muchue said in approval.
"It's settled. Besides, I have some new ideas about Yunshang's development recently and I want to discuss it with you." Zhao Xi looked serious. This was something she had been thinking about for a long time.
"Hmm?" Qian Muchue rarely saw Zhao Xi so serious.
"I want to create another clothing brand based on Yunshang, taking a high-end route, like Luna," said Zhao Xi.
Luna is a well-known foreign brand and belongs to the ranks of luxury goods. In addition to high-end dresses that cost hundreds of thousands or millions, some basic clothes cost thousands or even tens of thousands of yuan at the cheapest. Despite this, its sales in China are also very good. It takes a high-end route. For rich people, this price is nothing.
Nowadays, most of Yunshang's clothing prices are around 500 or 600 yuan, the expensive ones are just over 1,000 yuan, and there are also cheap clearance items priced at over 200 yuan. Although the sales volume is also good, it is completely not in the same league as Luna, and the two are not on the same track at all.
In particular, Chinese people are not very fond of domestic products. For the same price, consumers are more willing to choose foreign brands. Therefore, Zhao Xi now wants to create a brand like Luna. Such ambition really surprised Qian Muchue.
"Sister Zhao Xi, this is much more difficult than founding Yunshang. Have you thought about it?" Qian Muchue asked.
First of all, the investment cost is very high. If you don't handle it well, Yunshang may lose all the money. The risk is very high. Although Yunshang also has high-end private customization, its customers mainly come from Zhao Xi's circle.
To build a luxury brand now, it cannot be supported by Zhao Xi’s circle alone.
"Mu Xue, I've thought about this seriously for a long time. Although Yunshang has good sales now, it's just a good small brand. I want to become the number one clothing brand in Country H. I know there are great risks involved. If you disagree, I can understand." Zhao Xi expressed his thoughts.
Although Yunshang is doing well at present, as a small brand, it is difficult to compete with large companies. This is why Zhao's father and mother do not think highly of Zhao Xi's company.
Yunchang's brand image has already been established. If it changes its route at this time, consumers will not buy it. Moreover, Yunchang's current profits are also considerable, so Zhao Xi wants to create another brand, but it will definitely affect Yunchang's foundation and involve Qian Muchue's interests.
"Sister Zhao Xi, your idea is good, but I want to know how determined you are to do this. If it's just a whim, I don't agree to gamble with Yunshang now." Qian Muchue told the truth.
Although Qian Muchue has always recognized Zhao Xi's abilities and she also wants to become the number one clothing brand in Country H, her cooperation with Zhao Xi also originated from Zhao Xi's spur of the moment. During this period of cooperation, Zhao Xi did not show any great ambition.
Today she also saw that Zhao Xi was worried. If Zhao Xi was just impulsive and did not have enough determination, it would become a meaningless gamble. After all, as a rich lady, if she failed, Zhao Xi could still choose to go home and inherit the family business. In the original owner's memory, Zhao Xi was the head of Zhao Enterprise.
As a partner, Qian Muchue certainly couldn't bear to see Zhao Xi gamble with Yunshang because of his emotions.
"Mu Xue, I'm not afraid of you laughing at me, but I have no way out, so I will put all my energy into this new brand." Zhao Xi said in a heavy voice.
"Sister Zhao Xi, what happened to you? As your partner, I am very worried that you will make the wrong decision due to interference from other things." Qian Muchue expressed her concerns very sincerely.
Zhao Xi laughed at herself, and finally told the reason. Although it was embarrassing, she wanted Qian Muchue's support more.
"I just recently learned that my adoptive parents want me to take over the Zhao Enterprise and work for their biological daughter Zhao Wan, who has no skills, and manage the Zhao Enterprise. But I, Zhao Xi, will never work for Zhao Wan in my life. I need to succeed. Mu Xue, believe me, I value Yun Shang much more than you think." Zhao Xi was a little excited.
Qian Muchue was surprised. It turned out that the original owner's memory was not completely reliable. So in the original owner's life, Zhao Xi did not inherit the Zhao family business, but worked for Zhao Wan. Zhao's father and mother loved their own daughter the most. They trained Zhao Xi, their adopted daughter, to manage the company for Zhao Wan.
With Zhao Xi's arrogance, how could she be willing to work for others, especially when that person was Zhao Wan? If there was any chance, she would definitely resist. Qian Muchue didn't know about Zhao Xi in her previous life, but for Zhao Xi in this life, she had the opportunity to choose.
"Sister Zhao Xi, I understand. Since you are so determined, it is not impossible to become the number one clothing brand in Country H. However, before doing so, we still need to have a detailed plan. This is different from founding Yunshang." Qian Muchue said with a smile.
Yunshang has a relatively broad customer base. As long as your clothes are of good style and reasonably priced, new customers will have the opportunity to place orders. However, new brands are different. The customer base they face is rich people. Many of them don’t wear clothes for their face and status. They will not buy an unknown brand.
Therefore, in addition to style and quality, what is more important for this new brand is how to increase its popularity. Marketing is very important, and promotional methods like Yunshang will definitely not work.
"Well, I understand. I know we can't rush this matter." Zhao Xi replied. Seeing that Qian Muchue didn't object, she breathed a sigh of relief.
The start-up capital for the new brand must be drawn from Yunchang's earnings. Since she knew her adoptive parents' thoughts, she would definitely not ask the Zhao family for money. If Qian Muchue disagreed, she certainly couldn't do it alone.
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