If the other party is not interested, you should cultivate his interest.
The way to generate interest is to show your product to the other party, so that they have a visual impact. When the other party can judge how the product is positioned in the market, interest will naturally arise.
Of course, it is still useless for those leaders who are muddle-headed and just sitting in their positions doing nothing.
Every audio-visual publishing house has CD pressing equipment. Wan Feng plans to press a few VCD discs at Bohai Audio-Visual Publishing House first, and then send them to the leaders of the publishing house for review.
If the other party is still not interested, Wan Feng will prepare to look for the next one.
If the next one doesn't work for you, you'll have to buy a disc pressing machine and make your own discs.
That would be really troublesome.
Try not to get to that point.
Wan Feng contacted the sales department of Bohai Audio and Video Company and asked them to press a few discs.
Of course he paid.
Everything will be easier if you pay the money.
The songs were selected from the music library of the audio-visual company, and the compression technology was used by ourselves.
Wan Feng selected fifteen songs and spent three thousand yuan to press thirty discs, with each disc costing more than one hundred yuan.
It is useless to just press the disc; without the machine, it is equivalent to nothing.
Wan Feng returned to Jiangwei and asked Gu Hongzhong to pack up the VCD prototype. He couldn't go out with such a skeleton.
Gu Hongzhong is not good at this. He makes something without making the shell first, and then takes it out to show him with such care. It’s okay for him to see it, but the key is who else will be interested after seeing it?
Before 1997, VCD players were almost all made of iron shells, which were very thick and heavy.
Steel was very expensive at that time. In order to save costs, Wan Feng directly used heat-resistant plastic shells. Anyway, Jiangwei now had a large small factory dealing in plastic products, so making a shell was not a problem.
The VCD player shell was completed. Wan Feng put the disc he had pressed into it to test it out, and it was perfect.
After thinking about it, I asked Yan Ling to come over and take a walk around Jiangwei to shoot a landscape video.
Wan Feng brought the VCD player to Bohai Audio and Video Publishing House again and met Tong Siyang, the leader of Bohai Audio and Video Publishing House, again.
Wan Feng invited the main leaders and sales staff of Bohai Audio and Video Society to a private room in a hotel he rented right in front of the Bohai Audio and Video Society.
When the people from Bohai Audio and Video Company entered the private room, they saw a 21-inch color TV.
The TV belongs to the hotel and was borrowed by Wan Feng.
In addition to the TV, there are two speakers that are thicker than a bucket and half a meter tall. Next to the TV, there are two machines the size of a VCR stacked on top of each other.
"President Tong, Section Chief Liu, and all the leaders of the Audio-Visual Society, the main reason I invited you all here today is to show you the VCD thing I told you about a few days ago. I won't say anything else, I'll just demonstrate it first."
Wan Feng picked up a disc and said, "I bought the songs from your publishing house and pressed them on this disc."
After saying that, he inserted the disc into the VCD, and a few seconds later, two rows of song lists appeared on the TV screen.
Wan Feng randomly selected a song and pictures began to appear on the TV.
In terms of clarity, the clarity of the VHS videotapes on the market at that time was about 240 lines, which was almost the same as the clarity of the original VCD.
Ordinary VCDs have a resolution between 240 and 280 lines, which is slightly clearer than videotapes.
However, the cleanliness of VCD images cannot be compared with that of videotapes. At least there is no shaking and rolling image effect that often occurs on videotapes, and there are no water marks on the image.
This makes it appear that the picture played by the VCD seems cleaner than that played by the videotape.
The people in the audio-visual company are very familiar with videotapes. The audio-visual products they produce now are mainly videotapes. Therefore, they are very familiar with the images of videotapes and immediately made a comparison between the image quality of VCD discs and videotapes.
In addition to the picture, the sound quality of VCD is obviously a level higher than that of videotape, and it is very clean.
Wan Feng picked up another disc. "This is the VCD product we produce. You only need one disc like this to play a picture with higher quality than a videotape. One disc is seventy-four minutes long, so a movie can usually be compressed onto two discs. In addition to being small and light, making it easy to carry, the biggest advantage of this disc is its long shelf life. If a disc is well preserved and both sides are not scratched, it can be kept for decades, unlike videotapes, which will grow mold if stored in a less favorable environment."
Videotapes are actually very delicate things. They should be kept in a ventilated and dry place on weekdays. Especially in the summer, if they are not stored properly, they will get damp and grow white hair. Once this happens, the videotape is basically useless.
As long as the VCD disc is not in a high temperature environment, it will not change. If it gets dirty, just wash it with water and it will be as good as new.
Seeing that the people in the audio-visual club were watching attentively, Wan Feng continued his speech.
"Everyone has seen the screen on TV. What's playing now is the song, the original sound. If you want to sing, just tap the channel-changing button on the machine or on the remote control, and it will switch to the accompaniment you want."
The song playing on TV now is "Probably in Winter" by Qi Qin. Wan Feng presses the channel switch button on the remote control and switches to the accompaniment sound.
"This is where VCDs have an advantage over videotapes. Another major advantage is that you can choose any song you want, and the transitions take less than a second, which is something videotapes simply can't do. For example, the song I'm playing now is the first song on the disc, and now I want to play the fifteenth, which is the last song on the disc."
Wan Feng pressed the button, and the screen changed. In the blink of an eye, Qi Qin stood aside, and the song that came out was Fei Xiang's song "A Fire in Winter" from the 1986 Spring Festival Gala.
"I could switch to any of the songs in between."
Wan Feng clicked the remote control again, and Fei Xiang, who had just sung the three words "You are like", was instantly replaced by Huo Yuanjia, and the majestic melody of "The Great Wall Will Never Fall" sounded.
"Which leader would be interested in singing a song?"
Wan Feng picked up a microphone, plugged it into the microphone jack of the VCD player, and adjusted the volume.
"Let me sing a song. Let me see what songs are on your disc?"
The speaker was Section Chief Liu from the Audiovisual Company's Sales Department. He was in his thirties and had a slightly balding head.
Wan Feng handed him the disc box, which had a list of songs on the packaging.
Section Chief Liu looked for a long time and chose a song called "Yi Jian Mei".
Wan Feng taught him how to choose a song: "See, the song 'Yi Jian Mei' on the cassette is at number 11. Just press 1 twice on the remote control."
Section Chief Liu pressed two ones, and sure enough, the melody of "Yi Jian Mei" sounded.
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