Toyota and Tianjin Auto officially started their cooperation in mid-July 2000.
China's automobile policy stipulates that a foreign-funded automobile company cannot have more than two partners in China.
By then Toyota had already used up its quota for two joint ventures: the Sichuan-Shu station wagon plant and Tianjing Auto.
Tianjing Automobile is a company that can only produce vehicles with a displacement of less than 1.6L, which obviously does not meet Toyota's expectations.
If Toyota wants to expand its business presence in China, it must find a strong company.
In its previous life, Toyota first thought of Changqi and achieved restructuring through Tianjing Automobile by transferring equity.
On June 14, 2002, Changqi Group and Tianjin Auto officially completed their reorganization, creating the largest reorganization case in the domestic auto industry at that time. After the merger, it was renamed Changqi Toyota in September 2003.
At this time, Toyota's partners became Changqi and Sichuan Shu Travel Vehicle.
FAW took action again and signed an agreement with various units in Chengdu, Sichuan to take over Sichuan Station Wagon.
In this way, Toyota's partner became one company: Changqi.
It stretched out one hand and started flirting with GAC.
The clause in Wan Feng's contract was prepared for this moment, directly cutting off the possibility of cooperation between Toyota and GAC.
Of course, if the Guangzhou government insists on cooperating with Toyota in the future, Nanwan will have no idea. As long as you compensate me according to the contract, I will withdraw and you can cooperate with whoever you want.
Nanwan can only make money and not lose money with the compensation of tens of billions of dollars.
There is almost no need to worry about GAC's problems. If the cooperation between Toyota and Changan Automobile can be ruined, Toyota's entry into the Chinese market will be delayed by at least five years.
It will have to wait until China's automobile policies are reopened before it can enter the Chinese market again.
The cooperation between Changan Automobile and Toyota is based on the need to make up for the shortcomings of the two companies.
At this time, Changqi's Audi, Bora and Jetta all performed well in the mid-to-high-end market, and what it lacked was a small family car.
Therefore, the acquisition of Tianjin Auto two years later will not only improve Changqi's product structure and give it more power, but also promote cooperation with Toyota Motor Corporation through the acquisition of Tianjin Auto, and utilize Toyota's strong development capabilities in the field of small cars, thereby changing the current situation of being overly dependent on Germany's Volkswagen.
Wan Feng sat in the office frowning and meditating for an hour, then called Zhou Liming.
Zhou Liming came running over happily.
"Stop being so frivolous and be serious! Although you weren't very serious when you came from the security company, at least you still kept the military tradition. Why have you been getting so screwed up these past few years? You're almost a father, and you're so dishonest all day long."
As for his brother-in-law, Wan Feng taught him a lesson when the time came.
"Yes! Mr. Wan's teaching is correct. I will definitely correct my mistakes."
"Haha! Are you going to make the same mistake again after you correct it?"
"Hey! That's not what I meant."
"Whether you change it or not is up to you, but right now, cheer up! I have two tasks for you."
When Zhou Liming heard that there was a mission, he instantly became serious.
Wan Feng hardly cares about the trivial matters in the group now, but any tasks he assigns are basically big things.
Big things require a big attitude.
"Select the most capable individuals from the Public Relations Department to form two working groups. Leave immediately: one to Tianjing Automotive and the other to the Chengdu Station Wagon Factory in Sichuan and Shu. Do you understand?"
"Select capable people to go to Tianjing Automobile and Chengdu Station Wagon Factory."
Wan Feng nodded. "Just these two places. The purpose! The conditions for negotiating cooperation with the other party are all about car production. The cooperation with Tianjing Automobile is about medium-displacement and future large-displacement cars. The discussion with Sichuan Shu Touring Car Manufacturing is about cars. Do you understand?"
"I understand!"
"Go back and select the people. To show our sincerity, each of the two groups must have at least seven people. Once we've selected the people, I'll discuss the specific terms with them."
"I'll go back and pick someone now."
After Zhou Liming left, Wan Feng was wondering whether to send two group managers to lead the team?
Nan Da Wan now has only one manager under Wan Feng, and that is Ling Yunwei, who is in charge of Huaguang Technology.
Wan Feng is considering whether to let Zhou Liming be the general manager of Nanwan Machinery.
Although Zhou Liming's knowledge of mechanics is limited, he is quite good at public relations management.
This is not nepotism. Zhou Liming is indeed outstanding in public relations. Don't think that he and Tan Sheng are birds of a feather, both of them are playful and smiling.
But he gave me a more reliable feeling than Tan Sheng.
The only thing missing is academic qualifications.
Given that Nanwan Group is full of college students, it is indeed a bit awkward to appoint someone who has not even finished high school as general manager.
But what Zhou Liming is good at is something that even college students cannot solve.
Although Nanwan Group now has thousands of college students, all of them were recruited in the beginning who were science and engineering students. These people are excellent in their professional fields, but they lack in management skills.
It seems that liberal arts students are not completely useless, at least they can talk nonsense!
You can't go out and negotiate without bullshit.
Wan Feng feels that it is time to change the view of liberal arts students. Should we recruit a few liberal arts students who are good at talking next year?
It is said that gangsters are very scary if they have culture, and there are many liberal arts students who are cultured gangsters themselves. Isn’t that even more scary?
There is a reason why Wan Feng described liberal arts students in this way.
In a few years, won’t all those people who spread rumors, slandered others, led the way, and destroyed ships in the print and online media be liberal arts students?
Especially from 2008 to 2012, the online media was in a state of chaos.
Especially those who study media and law are almost exposed.
If you read their articles every day, you will definitely get depressed, as if the world is about to end.
Of course, this doomed world does not include the West, but only refers to a certain big country in the East.
There is not a single good word when mentioning a certain Eastern country. From its system to its race, they describe the people of that country with thousands of years of history as the most inferior race in the world.
It was not until 2016 that these voices gradually became less common.
It would be strange if Wan Feng had a good impression of them.
Although Wan Feng was also an online writer in his previous life and could barely be considered a writer, he looked down on these people, including himself, from the bottom of his heart.
There is some truth to the saying that a scholar is good for nothing.
Forget it, Wan Feng would rather use someone who is not very educated than use this kind of stuff.
Moreover, this time the two groups were only sent out to contact the other side, which was a one-shot deal. If the other side was interested, it would not be too late to send a leader when the contact was in-depth.
When Zhou Liming gets serious, he works as efficiently as the wind.
He had the group organized in half an hour.
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