Chapter 2431 The New Favorite in Advertising



Thanks to sufficient start-up capital, the Brothers car modification company jointly run by Lu Ningjun and Lai Baogui developed smoothly.

Lu Ningjun used his connections to invite several professional car modification personnel from home and abroad, and added the technical support of Nanwan Group.

This way there are basically no obstacles in modification from the beginning.

The first batch of modified racing cars for trial use almost all came from Jiangwei.

Dozens of those bosses in Jiangwei who like to show off as long as they have some money have modified an off-road rally car with a Summit or old Great Wall as the backboard.

Some people already have cars and drive them here to have them modified, while others buy cars and modify them immediately.

Now people buy the diesel version of the manual transmission Peak or Great Wall for modification.

Although the three major components require almost no major changes, because it is a modified racing car, the main focus is on strengthening the body and replacing the tires.

It doesn't cost much to modify the three major components of a racing car, and a modification of one hundred thousand or two hundred thousand will be enough.

But there are also major modifications, such as increasing the engine horsepower and installing professional racing suspension.

In fact, Nanwan’s unique rotary suspension is sufficient. Although the rotary suspension of the dragon racing car participating in the Dakar Rally is specially made, even the universal style is enough for these half-baked people to mess around with.

But some people don't, and must replace the professional suspension.

Of course, the modification company is eager for you to change it, so they can make more money if you do.

After the car was modified, it was painted with colorful stickers on the body and paraded through the streets of Jiangwei.

However, they only drive this type of car in the Hongya area and dare not drive it to other places.

But even in the Hongya area, I was often fined by the police, and the reason for the fine was always the same: modification.

The police didn't take the 1200 yuan fine for these cars seriously. As long as you don't confiscate my car, the 200 yuan fine a day will be considered as road maintenance fee.

When the Hongya police saw that Jiangwei was a good place for them to complete various road plans, they set up a station here and people could drive out by paying money.

This made Wan Feng very helpless. Is this considered an unhealthy trend?

It's unlikely to keep these guys in line now that they have cars. After their initial flaunting of the cars, they start to get addicted to racing.

So, these guys would hold illegal races at the Black Lagoon test track every now and then.

These guys don't race one by one, but race in a swarm, making a mess of smoke everywhere.

Wan Feng’s words were very simple: you can race cars at the test track, but gambling is not allowed. If you want to gamble, you can go wherever you want and find whoever you want.

Another point is that the test track will not be responsible for any accidents that occur.

He also signed the contract solemnly.

Don't come to him with any problems. He doesn't have time to accompany these orphans and widows crying.

Although the Nanwan team had professionals as referees and organizers, these guys still felt unsatisfied and persuaded Wan Feng to organize a formal car race.

They are going to participate in a formal car race.

Wan Feng thought about it and it was an okay idea. It just so happened that the standard driving training ground he had built in a ravine between the Yinna River Reservoir and the Zhuanjiaolou Reservoir was almost completed.

A place as prestigious as Hongya should also have a large-scale sports event.

So we applied to the China Automobile Federation, preparing to host a track cross-country championship every year.

The next step is to apply to host a small rally within the city.

If this small rally turns out to be interesting, we will start a rally around the Bohai Sea and the Yellow Sea.

As for whether a rally will be held in the future across the three northeastern provinces and Neimeng Province, there is no time to consider it yet.

As the Blue Ocean Racing Team continued to achieve good results in the country, coupled with Lu Ningjun and Lai Baogui's connections, the Brothers' vehicle modification business gradually increased. The first to modify the racing cars were individuals and amateur teams. As time went on, professional teams also came to Nanwan to modify their cars.

The first person to come to Nanwan to modify his car was Zhang Mingquan from the Mustang team.

This guy really came. After watching Lu Ningjun's dragon racing car, Zhang Mingquan specifically asked to modify it to a dragon racing car.

The civilian version of the Sailong version has not been launched yet. Where can Nanwan Group get the car to modify it?

It would be best to use the new version of the Great Wall's body and install a diesel engine to modify one for him.

He can't afford to modify more than that. Just modifying this Great Wall will cost almost 1.3 million yuan.

After the car was modified, the logos of his team and sponsors were pasted on the outside.

The Mustang team's sponsor is a lubricant company.

They participated in the unlimited modification group, and these two Great Walls were used by the Mustang team in the 5000CC group and in some domestic rallies.

Not to mention, these two cars miraculously won the championship in their first race in June. Their speed was as free as the wind, leaving other cars far behind.

The Mustang team then participated in an off-road rally held in the south and won the championship.

This made the Mustang team, which had not achieved any decent results in many years, very happy, and the sponsor generously added an additional sponsorship fee of three million.

The wealthy Zhang Mingquan immediately ordered a second Great Wall racing car.

Unexpectedly, South Bay has accidentally gained another Great Wall racing car.

Their actions naturally attracted the attention of other teams. Teams sponsored by car companies could not use other people's cars, but teams not sponsored by car companies did not care about that.

At one time, a wide variety of companies came to Nanwan to buy and modify cars, including tire companies, mobile phone companies, liquor companies, beverage companies, and instant noodle companies.

Wan Feng was dazzled and exhausted. Xia Qiulong, why are you joining in the fun?

Is racing now the new favorite in advertising?

The front of the instant noodle company's fleet features a logo of a man wearing a chef's hat.

That’s right, it’s Xia Qiulong and his team’s Master Kong Instant Noodles Group.

The company now has five shareholders instead of six. Wan Feng gave his shares to Xia Qiulong and the other four a few years ago.

I won’t share the profits with them, let them earn more.

The development of Master Kong Group follows the development principles of its previous generation Dingxin Group.

Instant noodles, mineral water, and beverages.

The group's annual profit has now reached 10 billion yuan, and the four brothers Xia, Qiu, and Long are now billionaires.

This year, White Elephant instant noodles have emerged as a strong competitor, selling 2 billion packs in the first half of 2004 and firmly securing the second spot in the domestic instant noodle market.

This cannot but attract the attention of Master Kong Group.

In order to suppress White Elephant and expand the influence of its own products, the most direct way is to increase advertising efforts.

Xia Qiulong, who hadn't been to Nanwan for a long time, came to ask Wan Feng for advice.

When this guy passed by the door of the old instant noodles shop, he probably went in to take a look out of nostalgia.

He saw Brothers Vehicle Modification Company.

Who knew that once I saw this, I couldn't get it out of my eyes.

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