It was only then that many people in the yangko stilt team discovered that the woman who performed the stilt yangko best in the Wahou stilt team was actually the owner of this factory.
Unfortunately, Luan Feng and she were surrounded by the girls they knew from the yangko and stilt troupe, and they asked about the various requirements for entering the garment factory.
Of course they knew that the workers in this garment factory only earned a thousand yuan a year, so where could they find such a place?
So everyone wants to come in.
What surprised Wan Feng was that Jiang Min actually went to work!
While Luan Feng was busy dealing with those inquiring people, this guy walked into the factory gate in a heroic manner, wearing a red shirt and carrying a small bag.
This this this this…
"Sister Min, why are you here when you're not home busy trying to conceive? Could it be that you've already succeeded?"
Jiang Min almost choked on Wan Feng's words: "You're telling me this on New Year's Day instead of asking me how I am?"
"Then what? This is real."
"You're really the one."
"Don't move! Let me see!"
Jiang Min was dressed in red and looked very happy. Wan Feng walked around Jiang Min, stretching out his thumb and index finger to form a distance of more than an inch.
"I guess little Jiang Min is this big now."
Jiang Min blushed and swung her backpack at Wan Feng.
"Sister Min, don't move around and affect the fetus!"
"You still say that? I'll beat you to death!"
When Luan Feng saw Jiang Min chasing Wan Feng with her backpack, she knew that her Wan Rabbit had said something nonsense again, otherwise Jiang Min would not have chased him and beat him. She immediately burst into laughter, which scared the girls around her.
"Sister Min, come here. Does our factory have any recruitment plans this year?"
Jiang Min shook his head: "Not yet."
"Sisters, the factory has no plans to recruit workers for the time being, but don't be disappointed. Leave your contact information. If the factory recruits workers, you will definitely be given priority."
Although the girls were disappointed, they were still happy to leave their contact information when they heard that they would be given priority for job vacancies.
After the firecrackers were set off, the yangko stilt team left with their rewards, satisfied.
Here, each team received a reward of 200 yuan for each game, and they ran back to the back of the depression with satisfaction.
The workers of Team A went into the workshop to work, while the workers of the other teams went into the dormitory to clean up, and the locals who did not live in the dormitory chatted with each other.
Taking advantage of the time before noon, Wan Feng convened an impromptu high-level meeting.
Those present included the factory director Luan Feng, deputy factory director Hao Qing, logistics director Jiang Min, and three squad leaders Li Erman, Lan Zhi, and Zhan Xinghua.
These people have been loyally following Wan Feng and Luan Feng from the very beginning. Although their daily salary is the same as that of the employees, Luan Feng has never treated them unfairly in terms of year-end bonuses.
At the end of last year, each person received a bonus of 10,000 yuan.
This was definitely a huge sum of money in 1984.
Wan Feng began to speak: "Everyone here is a veteran of our Fengfeng Garment Factory when it was first established. They are also sisters of Feng'er and me. I will not beat around the bush and start by talking about the current situation of our factory."
Wan Feng paused, took a sip of water, and continued, "In the low-end clothing market, our products are already invincible, our brand is unbeatable, and the company has achieved considerable profits. However, we can't rest on our laurels. The future of clothing will be a brand-driven world. Our next step is to enter the high-end market. I've already drawn up a plan. Our next step is to create our own brand in suits and sportswear. Our goal is to become a national and even world-renowned brand."
In the mid-to-late 1980s, garment factories sprang up across the country, and Bohai City established numerous garment factories and even held a garment festival.
If Fengfeng Garment Factory fails to upgrade its products at this time, it may be submerged in this clothing wave in a few years.
"There is no problem with the colors, styles and quality of our products, but how can we transform these factors into brand effects? We don't know how to do it specifically?" As the logistics director, Jiang Min's question hits deep into his soul.
"Yes, how can we create a brand effect that has an impact throughout the province and even the country?" Hao Qing, the factory director in charge of production, also raised a similar question.
It’s not their fault that they don’t know how to do it. Others may not know how to do it either.
But Wan Feng just knew what to do.
"Advertising! Starting this year, the factory will use 10% of its revenue for advertising on television and radio."
The garment factory's net profit last year was nearly 1.5 million, and it is estimated that it will not be a problem to reach this figure this year. Wan Feng plans to spend 150,000 on advertising. In 1984, this amount of money was enough to launch an advertising bombardment on CCTV.
"We need to advertise not only on TV and radio stations, but also in newspapers and magazines. We also need to increase advertising investment in other areas, such as on buses entering and leaving the village, distributing flyers, and painting advertisements on walls in villages and towns. The goal is to make the Fengfeng brand well-known and form a subconscious mind in people's minds so that they will naturally think of the Fengfeng brand whenever they buy clothes."
"Will this work? Won't it be a waste of money and nothing in return?" Li Erman asked worriedly.
Her worries were not without reason. It was early 1984 and people still didn't know much about advertising and didn't understand how effective it was.
"Of course! Besides advertising, we're also going to form a model team to participate in performances to expand the influence of our products."
Jiang Min is responsible for logistics management, and these should all be within her responsibilities.
"How do we form a model team? We don't even have any reference material."
"That's easy. First, select twelve or thirteen people from the factory who are at least 1.75 meters tall and have a decent figure. Pick them out first, and I'll go back and write a training outline. It won't be too late to start training when I come back in the summer."
Jiang Min almost spit out a mouthful of water: "No less than 1.75 meters? You're not picking a basketball player, are you?"
"Actually, this is still short. The standard should be over 1.78 meters, but I think our factory can't pick out many, so we can only use 1.75 meters."
Everyone present was speechless. Jiang Min was 1.75 meters tall, Luan Feng was less than that, and Li Erman and the other two were probably not even 1.7 meters tall. It can be seen that this condition was very harsh.
As for what these selected models should learn, Wan Feng has no specific plan at the moment, but there is no rush. It may be too late to train them now.
Wan Feng didn't know much about the modeling industry. He had just seen them walking around and posing in various ways on TV.
But it seems that models just walk around, they don’t need to sing and rarely dance or anything.
It doesn't seem difficult.
"Sister Min, these tasks are now handed over to you. You can choose a few helpers in the factory. The people you choose will be treated the same as the front-line workers in the factory." Jiang Min was simply unable to handle it all by herself, so Wan Feng gave her the right to recruit. With so many people in the factory, there must be someone talented in this area.
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