Fang Lang was really helpless about the old man's traditional ideas.
In fact, it’s not that Fang Lang doesn’t want to find a Chinese girl to marry and have children, it’s just that his original body didn’t leave him any resources in this regard!
In the original body's impression, there was no Chinese girl in the same village that was worthy of his attention.
Look at Lilith’s figure and appearance, which resemble Monica Bellucci. She becomes more and more attractive as she grows older.
As a visual animal, how could Fang Lang be willing to give up?
Besides, Lilith's personality was totally different from the European and American women he knew. Instead, she had a service-oriented personality similar to that of Asians.
What more bicycles?
More importantly, there is a mother-in-law who can give both of his daughters to him.
It’s not the enemy’s fault for being too cunning; it’s just that she gave too much.
...
...
And since he has already accepted Lilith as his girlfriend, there is no way he would give up a woman who has given her whole heart and soul to him just because of his family's opposition.
Therefore, it was impossible for Fang Lang to compromise with the old man on this matter.
“Grandpa, please believe me, when you see Lilith, you will definitely like this granddaughter-in-law!
If I were still single now, I would never go against your opinion.
But, Lilith and I have already established a boyfriend-girlfriend relationship. Do you want your grandson to become a man who is abandoned after having an affair with someone else? "
Even if the old man wanted his grandson to marry a Chinese woman, he had to temporarily give up his insistence when he heard the accusation against Chen Shimei.
I saw that the old man and my mother fell into silence for a moment.
Fang Lang was afraid to continue this topic, so he quickly changed the subject and said to his brother:
"Tao! How is the development of Brazil Times going now?"
Fang Tao saw that everyone was making faces at him and asking him questions, so he knew exactly what they meant.
He smiled and said:
“Brother, I have to say that your newspaper idea is very successful. Now our Brazil Times has firmly established itself as the number one print media in Brazil.
It has left behind the original mainstream newspapers such as Jornal do Brasil, Gómez, O Globo, and Folha de São Paulo.
We are now launching a takeover of O Globo and Folha de São Paulo.
Once the acquisition is completed, we will occupy half of the Brazilian print media.
The newly established Newsweek and Banyuetan magazines have also achieved good results.”
When talking about Fang Tao's favorite media industry, Fang Tao became quite eloquent. He is no longer the naive boy who only had theoretical knowledge and insisted on the three characteristics of journalism.
The topic of discussion is no longer the specific content of the newspaper, but begins to consider the status and market share of newspapers in Brazil from the perspective of a media tycoon.
This shows that Fang Tao has matured, and maybe a media tycoon will emerge from the Fang family in the future.
Fang Lang nodded with satisfaction.
“Even if we have occupied half of Brazil, we must not relax. For a company to develop, failure to make progress means regression, so we must make sure that the company has the drive to be enterprising.
After all, Brazil is a vast country with a sparse population, and the market is still too small. We need to let our media group go abroad, to the world, and to the stars and the sea.
Let’s make our voice heard around the world.”
Fang Tao was very satisfied, even a little proud, with the great achievements that Brazil Times had made in such a short period of time.
Although it was not him who was responsible for steering the Brazil Times to what it is today, Fang Tao feels proud to be a part of it.
But after hearing what my brother said today, my head, which was a little dizzy from the joy of victory, began to cool down rapidly.
And I thought seriously about my brother's words: "Go out of the country, go to the world, go to the stars and the sea, and make our voice heard to the whole world."
At this moment he felt very insignificant in front of his brother's grand ambitions.
While I was feeling smug about my achievements, my brother had already started planning for a future that he never dared to imagine.
"Brother, can we really do this?"
In his heart, he still felt that his brother's goal was too far away, even out of reach.
“How do you know it’s impossible if you don’t try? The Brasil Times is just a starting point. In the future, our Fangyuan Media Company will acquire and open newspapers all over the world.
Send reporters all over the world to collect news materials from all over the world and disseminate them to the world.
When we founded the Brazil Times, could you have believed that the Brazil Times would become what it is today?
Don't be afraid to dream, dare to think and dare to do.
Dreams are realized step by step and down to earth."
After drinking a bowl of chicken soup, Fang Tao felt as if he had seen the future of Fangyuan Media.
I was so excited that I couldn't suppress the excitement in my heart.
“I understand, bro!
I won’t let you down.”
Fang Lang looked at his brother, whose emotions were stirred up by just a few words from him, and smiled knowingly.
Young people are so easy to fool!
"Have you learned about the development progress of Fangyuan Media and the TV station project?"
“Of course, bro. I haven’t really seen what a TV show is like though.
But I have a hunch that television may soon replace traditional paper media and become a new media frontier.
During this period, I often learned from Vice President Anderson who came from the United States. I felt that his idea of setting up a news station was simply a genius idea.
Nowadays, people still get the latest information from text in print media.
But, being able to see real pictures, images and sounds on TV will be a great change.
Even illiterate farmers can sit at home and watch the latest news happening around the world.
The audience will be countless times that of newspapers.
Fangyuan Media’s TV station will now start trial broadcasting in one month.
The main problem now is the popularization of televisions. Our Fangyuan Group's television factory has begun producing black-and-white televisions of about ten inches, but the current output is not high.
However, the manufacturing cost of the TV is relatively high, and the selling price will definitely not be cheap. No one knows what this thing can be used for.
Therefore, it may be very difficult to promote it in the early stage.”
It seems that my younger brother, who studies journalism, does have a keen sense of the media industry. His ideas are not old-fashioned and he accepts new things very quickly.
Fang Lang thinks it is amazing that he is not confined to traditional paper media.
This made Fang Lang very happy. This era was an era of rapid change and rapid development of science and technology. If one had old-fashioned ideas and could not accept new things, he would soon be eliminated by society.
“It’s great that you’ve discovered the potential of television.
I agree with you that television stations will definitely become another major media platform different from traditional print media in the future.
We must seize the opportunity, actively participate in it, and quickly accumulate our own technology.
And grow bigger and stronger before others react.
As for the problem you mentioned about the difficulty in promoting televisions, don't worry.
Televisions are just getting started now, and the initial difficulties are foreseeable.
Once our TV station is built and TV programs can be broadcast normally, we can place the TV in some conspicuous locations to attract people's attention.
Once everyone understands the function of television, people will naturally spend money to buy it.
For a family, a television is a relatively luxurious household appliance, so difficulties in its initial promotion are inevitable.
It takes time to cultivate customers’ consumption habits. We are not in a hurry. We will take it step by step and make steady progress. Slowly you will see the results.”
Fang Tao obviously understood that what Fang Lang said was the truth. The promotion of radio and television was not achieved overnight. After all, only a minority of people in Brazil could afford television sets.
The current situation is that there are not many signal base stations for radio and television stations. The plan is to cover the television signals to the capital cities of each state in Brazil and the developed coastal cities such as Rio and Sao Paulo before the TV stations start trial broadcasts.
The investment in building a signal base station is a considerable amount, if Fang Lang had not attached great importance to the development of the media company and provided sufficient funds.
It is almost impossible to accomplish such a task relying solely on the Brazilian Times' own blood-making ability.
“Brother, the investment in building this TV station is really huge. We bought an office building in Rio de Janeiro and purchased a lot of camera equipment.
Recruit various professional talents to build a TV station team.
Television signal base stations would have to be set up in every state, and the cables alone would be enough to circle the earth twice.
By the time the TV station officially starts its trial broadcast, I estimate that our investment in the station will exceed tens of millions of dollars.
Anderson, the vice president of the company, told me that the TV program was free, so how could we recover the cost?
Fang Lang smiled, realizing that Anderson must have sounded out Fang Tao, hoping to hear from him how to make the TV station profitable.
After thinking about it, Fang Lang didn't mind telling Fang Tao how to make money from the TV station. He just felt that the timing for advertising was not yet ripe.
Televisions had not yet entered people's homes, and it was unlikely that anyone would be willing to pay to shoot a commercial for free.
Therefore, in response to Fang Tao's doubts, Fang Lang smiled and said:
“The time for the TV station to make a profit has not yet arrived, and the early period of expanding customers is definitely a period in which we have to invest heavily.
We will set up branches in every state across the country to be responsible for laying television signal lines for customers who apply for television or telephone installations.
We still have to charge customers for the cost of laying the lines.
But my idea is that we should not charge too high a fee and should still focus on promoting television.
Once the number of television sets in ownership reaches a certain level, we can start advertising for various companies and charge advertising fees.
Used to fill the TV station's investment.
When the TV advertising market matures, we can auction advertising time in each time period based on the TV ratings in each time period.
The higher the ratings, the more viewers the advertisement reaches, and the corresponding advertising costs will definitely be higher.
Just like the ads in our newspapers, see?"
Fang Tao slapped his head and suddenly realized:
"Oh my! I have such a stupid brain, why didn't I think of such a simple method?
Newspapers have text advertisements, and TV stations can broadcast audio and video advertisements!
The effect will be more obvious than that of newspapers. By then, powerful businesses will fight tooth and nail for advertising space at a good time slot.”
Fang Lang looked at Fang Tao's expression, smiled and said nothing.
He is not entering the media industry to make money. If he wants to make money, there are many industries that can make money than the media. Why invest so much capital?
The real role of the media is discourse power and cultural output.
This is why Fang Lang invested huge amounts of money.
But now is not the time to talk about this with my family.
When the time is right, he also wants to set up his own film company in Brazil and in Hollywood to export culture subtly.
At the very least, we must not allow movies or TV shows that vilify the image of Chinese people.
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