Extra Chapter: How to promote Xiaowan Village so that everyone likes it?
When she rushed to the office, Tian Xin discovered that the person from the county was the new county magistrate who had just taken office. His surname was Liu.
He was promoted from the bottom. Tian Xin had met him several times when she worked at the Planning Bureau, but she was not familiar with him.
This man was handsome and spoke in a rather pretentious manner. Whenever he disagreed with something, he would say, "The Party's leadership policy is..."
Tian Xin's overall impression of him was: stubborn and old-fashioned.
Seeing her coming, Tian Fushun quickly stepped forward to introduce her: "This is the one I just told you about, the college student village official from our Xiaowan Village - Tian Xin. Although she has been transferred to Gucheng, she is still a fellow villager..."
"I know."
County Magistrate Liu interrupted Tian Fushun and nodded at her: "I remember you sent me land information when you were in the Planning Bureau before. Is that it?"
"Yes, you have a good memory." Tian Xin greeted him, "Hello, County Magistrate Liu."
County Magistrate Liu nodded again. "I heard that when you were in the village, you led everyone to do a lot of practical work. Now you have been transferred to the provincial capital?"
“Uh… yes, I’m currently working as a clerk in the Municipal Natural Resources and Land Planning Administration Bureau in the ancient city.
"Clerk?"
County Magistrate Liu exclaimed in surprise: "Isn't it a bit of a waste of your talent? Why don't you come back and I can assign you a suitable position."
This sounds generous, but it actually contains a hidden meaning.
Tian Xin quickly responded, "Thank you for your appreciation. I also like the working atmosphere in Huayuan County. I just got married yesterday, and my husband works in the provincial capital. It would be a waste of time if I had to travel back and forth."
"Oh, newlyweds, that's indeed inappropriate. Haha..." County Magistrate Liu laughed and teased.
Seeing that the groundwork was almost complete, Tian Fushun jumped in to get to the point. "Um, Xinxin, please sit down. County Magistrate Liu is here today to inspect our village's projects and, secondly, to expand the commercial scope of our 'resort.' Our village committee has discussed this matter. Other issues aren't a big deal right now, except for this publicity issue. I'd like to see if you have any good solutions."
publicity?
Tian Xin's eyebrows were immediately twisted into a knot.
Since becoming the first "National Advanced Demonstration Village", hundreds of tourists flock here to visit every day. There is basically no peak or off-season in a year. During holidays, those with large passenger flow need to buy tickets in batches to enter.
But when she came here today, she didn't see such a scene.
They tried almost all the activities, but there were only a few people in each area, and the shops and restaurants were even deserted. There were few people even during lunch time.
That's a bit unusual.
She also told Lin Zhou that it might be because they were going back to their parents' home and everyone was closed for half a day.
Now that I think about it, this shouldn’t be the reason.
"Hasn't there always been publicity on TV and the Huashang Daily?" Tian Xin asked cautiously, "Is there...something wrong?"
"Not really."
Tian Fushun shook his head and said, "Winter vacation is almost here! We're seeing another wave of tourism boom, and now is the time for major tourist attractions to compete for visitors. If we add new projects, we'll definitely have to increase publicity. Newspapers and media are already in short supply, and now they're asking for an increase in advertising fees. We really can't afford it."
So that's why.
She understood immediately.
"Is there a problem with advertising funds?" she asked. "How much do you need?"
Her tone sounded somewhat arrogant, and before Tian Fushun could reply, the county magistrate laughed out loud.
"Xiaotian, I heard that you raised 6 million yuan in investment for the village last time. What does your husband's family do?"
How dare I say that?
If the county knew that most of the real estate projects in the ancient city belonged to them, wouldn't they be charged with "using public office for personal gain"?
"Oh, he... is just a painter. He works as a teacher in the ancient city and occasionally sells paintings to supplement his family income."
“…”
Seeing her serious nonsense, Tian Fushun was shocked - what? Lin Zhou is an artist? How come he didn't know?
"Uncle, don't you think so?" She winked at Tian Fushun.
Tian Fushun immediately understood and agreed, "Yes, yes, that 6 million was negotiated with someone, and it has nothing to do with her husband's family. These two kids are honest and decent, and they don't have any special abilities."
Hehehe——I don’t have any real abilities.
Tian Xin unconsciously gave Tian Fushun a thumbs up in her heart.
The county magistrate didn't care when he heard this and asked again: "What do you think if another piece of land is allocated to your village?"
"Where do you row?"
"Probably nearby."
"Does the Culture and Tourism Bureau have any comment?"
"The Cultural and Tourism Bureau wants to develop other areas."
Ah—here comes the cliché.
"County magistrate, I think that since the publicity is not in place for the time being, it would be better to keep this new development project low-key," she said.
"For example? How do you keep a low profile?"
"Let's create a project that will allow tourists to spread the word on their own initiative."
There were no smartphones back then, so if you wanted to achieve the effect of spontaneous publicity, you could only rely on word of mouth.
"So what kind of project can make everyone promote it spontaneously?"
She didn't answer this question until she left Xiaowan Village.
The county magistrate gave her three days to think it over.
"Hey, honey, what project can quickly attract everyone's attention and make everyone willing to promote it on their own?"
As soon as she got home in the evening, she threw this question to Lin Zhou.
Lin Zhou was already tired after a whole day, and coupled with "overwork" last night, his eyes were so sleepy that he could hardly open them.
After hearing her ask this, he quickly washed up, hugged her and got into bed before starting the "discussion".
“There are two points that need to be addressed in this issue.”
After some effort, Lin Zhou buried his head in her shoulder and panted as he said, "The first thing is how to attract everyone's attention, and the second is to get everyone to spread the word voluntarily. If we want to accomplish both at the same time, we have to consider two more issues."
"What's the problem?"
"First, what kind of people should be attracted? Second, what are the channels for voluntary publicity?"
"Yeah, I think so too." Tian Xin held his head with one hand and stroked his brow with the other hand and said, "But this is very complicated."
She huddled down in the quilt, trying to look Lin Zhou in the eye, before saying, "First of all, of course, the more people you travel with, the better. If you screen the crowd, wouldn't that just cut off your own revenue stream? Also, promotion has to be spontaneous. Without even a smartphone, how can you do any promotion? Spontaneous? Who can remember all those details after a trip? If not, then even if you promote it, people might not come!"
"That's right, honey. This can't be solved in one go. Go to sleep first. I'll analyze it with you tomorrow. Now... I'm sleepy..."
Before he finished speaking, his breathing began to become heavy, and his long eyelashes quietly covered his eyes, which made her heart beat faster even at night.
"Sleep, sleep, maybe there's a solution in your dreams..."
Continue read on readnovelmtl.com
