"Our Yuzhou Culture and Tourism Bureau account currently has 86,792 followers."
When Director Zhao announced the number of followers of the Yuzhou Culture and Tourism Bureau, Wang Jianye's worries instantly vanished.
But at the same time, Wang Jianye couldn't help but feel uncomfortable about it.
If Director Zhao had only mentioned a range of 80,000 to 90,000, Wang Jianye might have made a joke or two.
With only 80,000 or 90,000 followers? You dare to say it's less than a million? How come you're saying it's less than a hundred million?
But now, the number that Director Zhao is giving out has both whole and partial figures.
Heartbreaking... Wang Jianye could only feel endless heartbreak.
There was a time when he also stared intently at the official account of the Harbin Culture and Tourism Bureau, watching the number of followers slowly increase.
Wang Jianye patted Director Zhao on the shoulder, his mind racing with conflicting thoughts.
"Brother Wang, what's with that expression?" Director Zhao waved his hand and teased with a smile, "Yuzhou has a population of over 100 million. If our Yuzhou Culture and Tourism Bureau wants to have a million followers, it'll be a piece of cake."
Director Zhao didn't want the atmosphere to deteriorate, but it only made people feel more heartbroken.
With a population of over 100 million, it only has a little over 80,000 followers...
This proportion is really too low.
Director Zhao made it sound easy, but Qin Zi'an and Wang Jianye both knew it would be very difficult to implement.
Previously, local authorities had also mandated that the public follow official accounts.
This phenomenon is all too common in universities.
However, such behavior is merely treating the symptoms, not the root cause.
Even after the targets were set, the students still took screenshots.
But after I took the screenshot, they immediately unfollowed me.
Not only did it fail to attract fans, it also caused some damage to the account.
Even official accounts have no shortcuts; they can only continuously improve the quality of their content and enhance the account's appeal.
Furthermore, the content released by official channels is subject to certain restrictions, preventing them from expressing themselves as freely as independent media outlets.
Therefore, millions of fans...
For an official account, this is almost an impossible number to achieve.
Seeing Director Zhao's confident demeanor, Wang Jianye's tense nerves began to relax.
“Since Lao Zhao is so confident…” Wang Jianye turned his gaze to Qin Zi’an and tentatively asked, “Zi’an, why don’t you personally go to Yuzhou to congratulate them when the Yuzhou Culture and Tourism Bureau’s followers reach one million?”
"I'm fine with anything," Qin Zian said calmly.
No matter how fiercely the two bureau chiefs argued, Qin Zian's reaction remained calm.
During my conversation with Director Zhao, he already explained all the methods for promoting Yuzhou's cultural tourism to break out of its traditional boundaries.
Whether he goes to Yuzhou or not will not make any difference.
But when Director Zhao heard their conversation, his eyes lit up.
“Then it’s settled! Once our Yuzhou Culture and Tourism Bureau’s official account surpasses one million followers, Zian will come back to Yuzhou with me.”
Seeing Director Zhao's excited expression, Wang Jianye felt a little uneasy.
But those words have already been spoken, and the target set was so ambitious...
Wang Jianye figured that it was definitely impossible to achieve this in the short term, so he just let him be happy.
Only then did the battle for talent subside for a little while.
With the target set and the publicity plan in hand, Director Zhao immediately got to work.
Director Zhao found an empty room in the Bingcheng Culture and Tourism Bureau and held a remote online meeting with the staff of the Yuzhou Culture and Tourism Bureau, explaining the matters one by one.
In response, the entire Yuzhou Culture and Tourism Bureau mobilized to prepare for this unprecedented windfall.
Of all the promotional plans, the most effective was Qin Zian's "sea of questions" strategy.
The Yuzhou Culture and Tourism Bureau has no shortage of promotional videos for scenic spots; it's a massive, outreach effort.
Each video is about three minutes long, and the Yuzhou Culture and Tourism Bureau releases a new video every five minutes on average.
It's fair to say that viewers had barely seen the Yuzhou Culture and Tourism Bureau's video when a new one appeared.
Two hours later, the Yuzhou Culture and Tourism Bureau released nearly seventy videos in quick succession.
Correspondingly, the data on the official account of the Yuzhou Culture and Tourism Bureau has also increased significantly.
Previously, ten videos might not even get a single comment, but now a single video can garner nearly ten thousand comments.
In just two hours, their Yuzhou Culture and Tourism Bureau's official account had already gained more than 3,000 followers.
Although the number of fans has not yet surged, Director Zhao is already very satisfied.
Little by little, a million followers is just around the corner.
"Indeed, for professional matters, you should consult professionals! If our Yuzhou Culture and Tourism Bureau can really invite Zian to come and investigate, then going viral and becoming an internet sensation will be a piece of cake."
Director Zhao smiled broadly and opened the comment section of a video, eager to see what netizens were saying.
But to his surprise, the comments section was filled not with praise, but with netizens' roars.
"Enough! I said enough!!! If Yuzhou Culture and Tourism Bureau continues to go crazy and release so many long and tedious promotional videos, I'm really going to unfollow you."
"I know that our Yuzhou Culture and Tourism Bureau has a tiny bit of a problem, but please don't slander it. The people of Yuzhou are really afraid of being slandered, sob sob sob."
"Yuzhou Culture and Tourism Bureau, I know you're in a hurry, but hold on a second, because I'm even more anxious than you! Open the submission channel, I need to help my hometown gain recognition; it's Yuzhou's turn this season!!!"
"@Yuzhou TV Hello! Could you lend some people to Yuzhou Culture and Tourism? If not, some good videos would also be helpful. We need to let everyone see the beauty of our Yuzhou."
"Family members, does anyone know anything about this??? I heard that the Yuzhou Culture and Tourism Bureau used a honey trap, but I searched through all my accounts and couldn't find anything. Now I can't even see any girls in black stockings anymore, it's all just Yuzhou promotional videos."
"Yuzhou, I'm truly impressed by you, you old sixth brother! No wonder you're a province with a huge number of college entrance exam takers, even your cultural and tourism promotion can be done with a sea of questions... That's right! Our Yuzhou is just that down-to-earth, focusing on large quantities and plenty of food."
Faced with these mixed reviews, Director Zhao could only sigh and rub his forehead in exasperation.
Regardless, the "sea of questions" approach has indeed been effective, drawing the attention of many netizens to the Yuzhou Culture and Tourism Bureau.
Currently, the content of the video is what netizens criticize the most.
Director Zhao, who was also very receptive to advice, quickly opened the submission channel.
At the same time, the videos released are reviewed, and traditional promotional videos are discarded in favor of interesting short videos.
After all this, Director Zhao still felt it wasn't safe enough.
Then, he quickly got up and hurriedly walked towards the door.
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