As time passed, the vehicle slowly drove into the parking lot on Central Avenue.
From a great distance, Wang Jianye noticed Director Sun and his entourage.
It's not that he and Director Sun are particularly familiar, but rather that they were simply too conspicuous this time.
There, Director Sun and his entourage were holding up huge billboards covered with outdated, cheesy pick-up lines.
The wind that longs for you still blows to the oil city.
If we can share a snowfall in this oil city, then we can consider ourselves to have grown old together.
Please give the oil city a chance; I want to ignite your passion.
Just by looking at these cheesy pickup lines, the oiliness of the oil city is already fully revealed.
Beneath the surface of superficiality, one can glimpse the sincerity and hard work of the Oil City Culture and Tourism Bureau.
Although it has fallen behind the times, the Culture and Tourism Bureau of the oil city is still trying its best to let the public see this city.
Director Sun and his colleagues were learning clumsily, constantly exploring and groping for the way forward.
As soon as Qin Zian and Wang Jianye got out of the car, Director Sun and others surrounded them, their faces beaming with sincere smiles.
"Director Wang, Director Qin, thank you so much for your help!"
Director Sun warmly shook hands with them, and then naturally brought out the custom-made cheesy pickup line standees.
"After the last parade, we went back and reflected deeply. The parade was originally a good thing, but it was really not good to have oil workers wearing their work clothes to promote it."
"We learned from our experience and specially customized this batch of trendy billboards. We're catering to the times and shedding the 'rustic' and 'awkward' labels associated with the oil city..."
Hearing Director Sun's words, Qin Zi'an felt as if a flock of crows had flown over his head.
The billboard newly launched by the Oil City Culture and Tourism Bureau is indeed a novel feature, but the words on it are really tacky and awkward.
On the way here, Wang Jianye had already told Qin Zian about the basic situation of the last tour by the Oil City Culture and Tourism Bureau.
Wang Jianye simply copied Qin Zian's approach to promoting the Oroqen people, having oil workers dress up and parade on Central Street.
People from Northeast China are known for their honesty and straightforwardness.
After receiving the news, the Oil City Culture and Tourism Bureau immediately summoned a group of oil workers and had them change into their old work clothes.
The oil workers have worked hard all their lives and are quite old; they are basically out of touch with society.
How could they possibly know how to promote the oil city or how to attract public attention?
Therefore, they started chanting those familiar slogans from the oil city.
They'd create conditions even if none existed, and they'd risk everything to take down the big oil field...
His very first words were full of preaching.
Therefore, some tourists have expressed that the promotional materials from the Oil City Culture and Tourism Bureau are both outdated and awkward, and that they are completely out of place with Central Street.
Although the billboard customized by the Oil City Culture and Tourism Bureau is both tacky and awkward, you can tell that the staff members really put in a lot of effort.
Unfortunately, their efforts were misdirected and missed the mark.
Seeing that neither Qin Zi'an nor Wang Jianye spoke, Director Sun couldn't help but feel a little impatient.
"What's wrong? Is our plan not good enough?" Director Sun asked anxiously.
Wang Jianye mumbled "uh-huh" for several seconds, but didn't know how to respond.
After all, the slogans on these billboards are outdated; Harbin stopped using them a long time ago.
But the person on the other end was a bureau chief, so Wang Jianye still had to give him some face.
"I think this plan is pretty good, but something seems off. Zi'an, what do you think?"
After giving a vague answer, Wang Jianye directly passed the question to Qin Zian.
Correspondingly, Director Sun and others also turned their attention to Qin Zi'an, wanting to see what suggestions he had.
Qin Zian was neither timid nor ambiguous; he pointed out the problems with the publicity plan incisively.
"Director Sun, this publicity plan is indeed a significant improvement over the previous one. But that alone is not enough for the oil city to become the next breakout star."
"So what should we do?"
Director Sun asked eagerly, his eyes filled with longing.
"Integrate the characteristics of the oil city and promote the oil workers."
Upon hearing Qin Zian's words, everyone's faces showed expressions of astonishment.
They had thought Qin Zian could come up with some better solutions, but they didn't expect it to be the same method they had used before, and one that hadn't worked well.
Seeing this, Director Sun sighed helplessly.
Regardless, Qin Zi'an is the one who made Harbin and Yuzhou's cultural tourism a hit online...
Director Sun has great respect for such talented individuals.
"Director Qin, we have already tried the method you mentioned."
"That's different! Times have changed. As long as you're willing to go all out, I guarantee the entire internet will be able to see Oil City."
"Go all out? What do you mean by going all out?" Director Sun asked in surprise.
Qin Zian did not answer immediately, but instead a faint smile appeared on his lips.
When promoting an oil city, you absolutely can't avoid mentioning oil.
Tourists feel that the propaganda of the oil city is out of place on Central Avenue, simply because they dislike the didactic slogans.
In addition, their parade attire was so ordinary that it could be seen everywhere.
Tourists naturally dislike such unoriginal and stereotypical advertising.
But things are different now; a huge hot topic is now in front of the oil city.
Even now, the topic of Japan's national tragedy remains at the top of the trending lists on major social media platforms, maintaining its high popularity.
The people of China were in high spirits, and tourist attractions related to Japan were extremely popular.
Not to mention, countless citizens of the Dragon Kingdom flocked to Jinling to share this good news with their ancestors.
Memorial halls and martyrs' cemeteries of all sizes across the country are basically overcrowded.
A hundred years ago, the Japanese were drilling for oil in the oil city, but they gave up when they were less than 300 meters away.
Simply bringing this matter up again is enough to make the public see the oil city again.
If Qin Zian were to use a little trick to remind everyone of that glorious past,
Without a doubt, the oil city will welcome a steady stream of patriotic tourists.
Seeing Qin Zian's meaningful smile, Director Sun couldn't care less about anything else.
He gritted his teeth and stamped his foot, agreeing to the matter immediately.
"Alright! Let's go all out then. Director Qin, we'll do anything as long as everyone can see the oil city."
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