Zhao Yanran has many counters and partners in the cosmetics market. Relying on these channels, the sales of cosmetics produced in her factory are relatively stable.
This is also why she is unwilling to spend too much money to hire a general manager, because the channels are stable and production is stable, and hiring a general manager would only mean being responsible for management.
After spending the afternoon asking around, Jiang Xiaoyan's point was that the mainstream lipsticks on the market are currently priced at five yuan at retail outlets. This market is very large, but the competition is also fierce.
She wanted to target the market segment of seven or eight yuan, improve the quality, and although the market was not large, there were few competitors, making it easier to carve out a path.
Lu Feng completely agreed with her idea and praised Jiang Xiaoyan all the way.
As evening fell, Zhao Yanran got into Lu Feng's car and sat in the back seat, saying, "This cosmetics market is huge, and the relationships inside are incredibly complicated. Let me tell you, this is a real underworld; ordinary people can't get by here."
"We still need to rely on Sister Yanran," Jiang Xiaoyan said politely. "What should we eat? Western food? Or Cantonese food?"
“Anything is fine, just find a fast food restaurant,” Zhao Yanran said politely. “There’s no need to go to such lengths.”
"It's nothing, just a simple home-cooked meal," Jiang Xiaoyan said to Lu Feng. "Let's go to that Western restaurant then."
Lu Feng nodded and drove towards their destination. In a private room on the third floor, Lu Feng, as a guest, handed the menu to Zhao Yanran.
Zhao Yanran is quite wealthy, and she secretly clicked her tongue when she saw the prices on the menu. Do these two eat like this every day? A single dish costs more than ten yuan, and some of the more expensive dishes cost tens of yuan.
"Too expensive, let's order a tiramisu instead..."
Lu Feng casually ordered some steak and other side dishes, which cost about a hundred yuan per person, and also a bottle of red wine.
"Have you started production yet?" Zhao Yanran asked.
"Not yet. The venue was just finalized today, and it'll probably take a few days. I'm still a bit lost." Jiang Xiaoyan took a sip of tea and said, "There are some things I don't understand, so I'll have to ask Sister Yanran for advice."
"Oh, no problem. You seem like an easy person to talk to. I love dealing with people like you." Zhao Yanran was very sincere and said, "If you're making something higher-end, you have to be precise with the materials. That's how this industry is. If the raw materials are even slightly expensive, the profit will be gone."
"I heard about it this afternoon. They said that better lipsticks are made with refined castor oil and wax."
"Yes, yes, I happen to know a company that does this very well..."
Lu Feng sat there drinking tea. With his sharp eyes, he could tell at a glance what Zhao Yanran was up to. They were all competitors, and it was already kind of her not to trip him up, but she was even going so far as to introduce him to raw material suppliers.
There is no one in the world as kind as this.
Lu Feng didn't say anything. He could tell that Jiang Xiaoyan was very happy. It wasn't like they were doing a business transaction. Happiness was the most important thing. Some things she needed to experience gradually.
Lu Feng has the money and the ability to let her run wild within the boundaries he has set for her.
The meal lasted for more than an hour, during which Lu Feng barely uttered ten words. Jiang Xiaoyan and Zhao Yanran, on the other hand, chattered incessantly, almost signing the contract in the short time it took, and talking about more than a dozen suppliers.
As dusk approached, the scorching heat in the air began to dissipate. A gentle breeze blew, and the large willow trees lining both sides of the road swayed in the wind, bringing a sense of comfort. Groups of people gathered along the roadside to cool off after their meals.
Lu Feng and Jiang Xiaoyan saw Zhao Yanran off. Seeing Lu Feng beaming with joy, she asked, "Let's hurry up. According to what Sister Zhao said about the market gap, our factory's production capacity is definitely not enough. Then we can expand production."
"Business needs to be stable first. Once it's stable, then we can talk about other things. Also, you must do your own market research. The data from other people might all be fake." Lu Feng didn't want to dampen her enthusiasm, but seeing her like this, he knew it was time to cool her down.
"If there really is such a large market potential, why wouldn't others do it?"
Jiang Xiaoyan was slightly taken aback, thought for a moment, and said, "That makes sense, but there is indeed a gap in the market in this area. Our direction is correct."
"Don't believe everything she says," Lu Feng said, taking her hand. "I believe in a rising star in the cosmetics industry."
"Go buy some of the latest magazines, take a look at the styles, then draw some patterns and come up with some ideas." Jiang Xiaoyan stood there for a moment, thinking, and then made time for herself.
"Before nine o'clock, read the magazine and study the information you got today. Between nine and ten-thirty, call Boss Qian to discuss tomorrow's plans. At ten-thirty, wash up and then have some marital relations..."
Lu Feng was stunned as he listened to her muttering to herself. Even though she was already so busy, she still wouldn't let him go.
The only saving grace is that her life has indeed become much more fulfilling, and she no longer spends her days lying in a sun lounger looking at the sea and beach like before.
After returning home, Lu Feng bought a whole bunch of the latest cosmetics magazines. He was dazzled by all the different products. Lu Feng knew absolutely nothing about this industry. Jiang Xiaoyan kept looking at them and writing things down, and she would call Qian Nana from time to time.
"How about this color? Which one looks better compared to the previous one?" Jiang Xiaoyan showed a photo to Lu Feng and asked, "I think young girls would like this one."
"Aren't these two the same color?" Lu Feng said, speechless.
"This is brownish-purple, and this is dark red. These darker colors are all the rage now, they're so cool!"
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