The atmosphere at the dinner table wasn't very lively. Compared to Kevin's previous unrestrained and talkative manner, he was now more like a mute.
“The overseas market will be a top priority for Jiafeng. Only by going global can we truly achieve success,” Lu Feng said to Kevin. “Right now, the department is very short of manpower and experience. You’ll need to put in some effort in this area.”
Kevin straightened up and said, "My idea is to expand to neighboring countries first. It will be much easier in terms of transportation costs, and the culture is basically the same as that in China. We don't need to change the products much. The main products will still be televisions, VCDs, and pagers. Once the brand is established, other products can follow."
Lu Feng nodded and said, "The overseas market is quite difficult, so I'll leave that to you. Also, I have something else to tell you: you must pay attention to Motorola. Watanabe is like a mad dog, relentlessly pursuing me. Get on it as soon as possible, and you can give me feedback if there are any problems."
“Okay, I will do my best!” Kevin nodded solemnly.
At 9 p.m., the dinner party ended, and the next day Kevin officially took charge of the overseas market department. This time, unlike in the past when he worked sporadically, he first brought in a group of middle managers, and then went to the talent reserve center to find dozens of interns to start overseas market research.
March is the season of spring, but the howling winds bring the footsteps of summer, much like the whirlwinds in the telecommunications industry, leaving people bewildered.
The market for Jiaxun pagers began to stabilize, with online and offline advertising progressing steadily. Foreign brands such as Motorola, Ericsson, Toshiba, and Panasonic quickly shifted their focus and launched an offensive into the couples' market.
In a short period of time, four products were launched in succession: Love at First Sight, Walking with Love, A Thousand-Year Love, and A Promise to Grow Old Together. They even launched a marketing strategy for marriage proposal pagers, and for a time, there was a chaotic frenzy surrounding love pagers.
Brands began hiring domestic celebrities as spokespeople, and advertisements similar to those of Jiaxun Technology proliferated. Countless imitators followed suit, and some even took Lu Feng's entire plan for the Jiaxun pager and copied it exactly. Needless to say, they failed very quickly.
For a time, a saying about Lu Feng circulated in the domestic business community: "Those who imitate me will die, and those who learn from me will perish!"
On April 7, 1994, relevant departments officially announced that the domestic Internet had officially connected with the international network. This news greatly excited many Chinese working in the Internet industry in the United States. Many people in the Chinese community were discussing whether they should return to China to start their own businesses.
At the same meeting, another announcement was made: network access licenses were granted to ten foreign telecommunications companies, allowing them to conduct related business activities in China. These ten companies include Motorola, Ericsson, Nokia, Panasonic, Sharp, Siemens, and Samsung.
These ten companies are basically the top players in the global telecommunications industry. For these companies, being granted a network access license does not necessarily mean they will enter the domestic market to sell their products. After all, for these international giants, this is a market with no potential.
But for Nokia, this was a golden opportunity; even a small gain is still a gain!
Elmi immediately called Lu Feng. She firmly believed that Nokia would never have been able to obtain the license without Lu Feng's help. Many companies were more capable than Nokia, yet they still failed to get it.
From this incident, she could sense Lu Feng's absolute power in the country.
"Thank you so much, I don't know how to repay you." Elmi's voice was somewhat excited. "If you have time, I'll treat you to a meal."
Lu Feng chuckled as he listened to the voice on the phone and said, "Just one meal?"
“I’ve been quite busy lately, as you know. After getting the network access license, things have gotten a lot busier. Our products will be arriving soon. Once everything is settled, we can eat together as many times as we want. I’ll have dinner with you every day then,” Elmi said in a slightly coquettish voice.
"The network access license has been issued. How's the collaborative research and development thing we talked about going?" Lu Feng asked.
"Forehead........."
Elmi had also discussed this with his father, but was immediately refuted. Nokia's biggest competitive advantage was its communication technology, which was its core competency. Even if they were to collaborate on research and development, it would be with large, established companies like Motorola and Ericsson.
Partnering with Jiafeng Electronics, a newly emerging company?
What a joke, that's absolutely impossible.
Elmi knew that besides wanting her, Lu Feng also wanted this. She said in a slightly coquettish tone on the phone, "I'll take care of this for you, don't worry. Besides, we're all on the same side now, why bother with these things?"
Lu Feng looked disdainful upon hearing this. Did she really think he was the kind of person who would lose his mind just because he saw a beautiful woman?
"That's good," Lu Feng said into the phone. "I feel much more at ease knowing you said that. No matter what, this is our family business. What's mine is yours. Research and development is really important to us."
"I know, you don't need to say all this every time you call. Do you care about your company's R&D or me?" Elmi was getting annoyed and used her trump card, saying, "Then you can stay with your R&D company. You always say 'hang up'!"
After saying that, he hung up the phone immediately.
Lu Feng listened to the dial tone and his face showed some impatience, but this 'love game' had to continue, at least until Nokia fell into the trap.
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