"Something wrong, Mr. Zhu?" Lu Feng looked up and asked Zhu Lidong, who was standing at the door.
Zhu Lidong closed the door, walked over and sat down, looking at Lu Feng and saying, "President Lu, I'd like to have a talk with you."
"What should we talk about? Marketing? Publicity? Or product positioning?" Lu Feng put down the folder in his hand and looked at him.
“Let’s talk about…funding!” Zhu Lidong mustered up a lot of courage. In fact, after the board of directors was established this year, he could have submitted his own proposal to the board. However, Zhu Lidong felt that doing so would be disrespectful to Lu Feng, so he decided to talk to him instead.
"Tell me, do you think the funding is too low? The bonus is too small? Or is there something else that's not working?" Lu Feng asked.
"President Lu, we barely met our sales target last year. Salaries were okay, but in terms of promotion, channel development, and bonuses, compared to R&D, it's really..." Zhu Lidong hesitated for a moment before saying, "I think we're the fierce wolves in the group, always charging ahead. That's not quite right, is it?"
“Yes, you are wolves, but you are machine wolves. What is research and development? It is gasoline, batteries, and core driving force.” Lu Feng looked at him and said, “Li Dong, I know you feel wronged. I understand you very well. I have never said anything to you because I thought you could understand me.”
"President Lu... I..." Zhu Lidong felt very uncomfortable. I wanted to talk to you about money, but you wanted to talk to me about feelings. This is a bit like bullying me.
“Lidong, I know that as someone in the sales department, you know a lot of persuasive rhetoric and have seen all sorts of people. Do you think I’m just making excuses when I say these heartfelt things?” Lu Feng stood up from his seat, walked to the opposite side, leaned against the office chair, and looked at Zhu Lidong next to him, asking, “I have a question for you. In which direction do you think I should take Jiafeng Electronics?”
"Make money?" Zhu Lidong immediately dismissed the question. Based on his understanding of Lu Feng, if he really wanted to make money, it would be too easy. He didn't quite believe that this man, who could sell even a straw for gold tomorrow, was doing it for money.
“Make money? Do you know about Sanzhu Oral Liquid? If I were doing this to make money, believe me, give me a year and I could make a fortune with that stuff. But why don’t I do it? Because it’s unethical!” Lu Feng stared intently at Zhu Lidong.
"To build a great company?"
“Very well, then tell me, what is greatness?” Lu Feng continued to ask.
Zhu Lidong's mind went blank. In his world, packaging products and selling them through advertising and marketing was what he considered to be proficient in. If one had to talk about greatness, then the entire marketing department had nothing to do with greatness; they were just money-making machines.
“It’s definitely not about making more money, right?” Lu Feng asked.
Zhu Lidong looked up at Lu Feng, his eyes filled with confusion, and asked, "Then what is greatness?"
"What is greatness? A great father supports his entire family, a great person supports even more people, a great organization supports a nation, and a great company supports an entire industry!" Lu Feng said to him, "It's not that great companies don't make money, but that companies that only care about making money are absolutely not great, do you understand?"
Zhu Lidong was somewhat confused by what was said. He completely agreed with Lu Feng's words. If he hadn't been dealing with the market for many years, he would have been completely convinced at this moment. However, he was still a little puzzled. What did greatness have to do with not giving his department a budget?
"I understand, yet I don't!"
“Jiafeng needs to focus its budget on R&D and achieve results. Moreover, we really don’t have much time left. With the equity of a company being divided up like this, what do you think will happen in the future?” Lu Feng stared at him and said, “There’s an old saying that goes, ‘If you eat someone’s rice, you’ll be managed by them.’ So, we need to know whose greatness is being achieved.”
Zhu Lidong seemed to sense something, but couldn't quite figure it out. He felt the pressure Lu Feng was under regarding time. Zhu Lidong had always thought this young man was very composed, but at this moment, he truly felt the pressure!
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