Chapter 177 The Big Plan



Li Mingzhu understood Wang Peng's logic.

First, donate money to condoms for public service advertisements to generate public opinion about condoms.

When public opinion reaches a certain level, it will attract the attention of the state, which will then discuss whether to classify the condom as a free commodity.

If it is set as a commodity, then opening the import catalog will be a natural progression.

Then Wang Peng imported his own brand from the UK.

It's the 1990s now, and sure enough, most people prefer foreign brands.

If you brand your own products and label them as imported from Britain, they will sell very well in the market and make a lot of money.

The interconnected plan completely terrified Li Mingzhu.

He stared in disbelief. "Brother, did you come up with this plan?"

Wang Peng nodded, "Ideals are beautiful, but reality is cruel."

"Yes," Li Mingzhu said with a wry smile, "Could the Family Planning Commission cover the advertising costs for public service announcements?"

"That's basically impossible," Wang Peng said, rejecting the idea outright.

The condoms we use now are family planning products, distributed by the Family Planning Commission.

No one is willing to give up their vested interests.

"Brother, what are you planning to do with public service announcements?" Li Mingzhu asked. "How much are you prepared to spend?"

"Spend whatever money you have. All future revenue from the tobacco and liquor store will be invested in this," Wang Peng said.

"Brother, this is too risky. Why do you have to take the risk?" Li Mingzhu stared at him.

"Of course, it's about caring for our female compatriots." Wang Peng sat up straight, speaking with righteous indignation.

Actually, Li Mengjiao was pregnant, and they had to give the poor mother and child a bright future.

“Okay, I’ll support you as long as you want to do it,” Li Mingzhu said.

Dong Shishi was stunned. Had these two gone mad?

"Boss, Mingzhu, think twice before you act."

She was very anxious and said, "This plan is too crazy, I don't think it's possible."

“Sister Shishi!” Li Mingzhu smiled, “I believe in my man.”

At that moment, a bus stopped on the side of the road.

"Sister Shishi, please get in the car quickly and ask for leave for me," Dong Shishi said.

Du Lei was so drunk he was like a dead dog, and she wanted to stay and watch the shop.

Wang Peng and Li Mingzhu boarded the bus.

Instead of going to school, they went to the Du Family Restaurant and drove their Santana.

Wang Peng suddenly had an idea.

When the bus stopped, he hurriedly struck up a conversation with the driver, "I'd like to put up some advertising on your bus, where can I contact you?"

The driver paused for a moment, then said, "Go to the publicity department of the bus company."

"Young man, what kind of business do you run? Advertising costs are very high."

As he spoke, he closed the door and started the car.

"I'm in the tobacco and alcohol business," Wang Peng said, ending the conversation abruptly.

For the safety of everyone on the bus, he did not want to talk to the driver while the bus was in motion.

"Brother, we need to add ads for tobacco and liquor stores to the advertisements."

Li Mingzhu whispered, "For example, Brothers Tobacco and Alcohol reminds you to wear a condom during sex."

"Pfft..." Wang Peng almost burst out laughing.

"What's wrong? Isn't this idea good?" Li Mingzhu pouted.

Wang Peng hurriedly shook his head, "The idea is good, but the advertising slogan is too explosive. You should design it carefully."

“Okay, I’ll get the masses involved in the design,” Li Mingzhu said.

Wang Peng scratched his head. What the heck is this "mobilizing the masses" thing?

The two arrived at Du's Restaurant. Wang Peng chatted with the owner, Du Chuan, for a few minutes before driving away in his car.

Upon arriving at the school, he first dropped his girlfriend off at the art college, then drove directly to find Principal Zhou Shun.

When he finished explaining the public service advertising plan, Zhou Shun was completely dumbfounded.

"Xiaopeng, if you have too much money to spend, I can help you spend it."

Zhou Shun lit a cigarette and whispered, "Are you out of your mind? Why waste this money?"

"Principal, sexually transmitted diseases such as AIDS and syphilis are threatening human health..."

"Alright, alright, these are all foxes from two years ago, don't tell me about Strange Tales from a Chinese Studio."

Zhou Shun had a bit of a headache and said, "What do you want the school to do?"

"I plan to print a batch of flyers and organize student volunteers to distribute them on the street."

Wang Peng said, "Whether you go or not is entirely voluntary. I can only provide free bottled water."

"Holy crap, are you serious?" Zhou Shun couldn't help but swear.

"Principal Zhou, please don't use foul language," Wang Peng laughed.

The air was silent for half a minute.

Zhou Shun took off his glasses and rubbed his temples. "Okay, you go make the brochures first, I'll go crazy with you."

"Thank you, Principal." Wang Peng stood up, expressed his gratitude, and left the principal's office.

at this time.

Li Mingzhu stood on the art class platform, talking at length about her boyfriend's public service advertisement.

"Huh—"

"ah--"

Ninety percent of the students in the art class are girls, and they are very shy about the sensitive topic of condoms.

"Mingzhu, I think this is a good thing. Your boyfriend is really great."

"Wang Peng, right? What does he want us to do?"

"Mingzhu, you tell me, how can we help him?"

The enthusiastic students cheered and their passion was aroused.

Li Mingzhu laughed and said, "He wants to make bus ads and roadside flyers, that's our specialty."

"I understand. Let's brainstorm and design a public service advertisement together."

A boy raised his arms and shouted, "Classmates, let's contribute to public welfare!"

"Class, let's do it!" the art class cheered again.

Everyone was in high spirits, and Li Mingzhu was very happy.

In the afternoon, the teachers received a notification from the principal that the art class professor would personally take charge.

The nature of the advertisement suddenly changed; the design of the condom public service advertisement was taken as a left-right issue.

In just two days, Wang Peng received fifty design proposals.

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