Chapter 263 Visiting the Department Store
When Zhao Yi walked back home, he saw his son kneeling on a stool.
"What kind of inner strength are you practicing?"
Zhao Yi joked.
When Zhao Peng saw his father coming back, he smiled and climbed down from the stool, his legs limping so much that they were numb from kneeling.
"Boss, don't you think Zhang Zhiyuan is losing money by selling us TVs for only 300 yuan each?"
Zhang Jing was still a little confused and couldn't figure out how Zhang Zhiyuan made money.
"Do you think he would do this if he didn't make money?"
Zhao Yi smiled.
Zhao Yi was somewhat familiar with the prices in Hong Kong. Although he had never been to Hong Kong, he knew that Hong Kong was an international city with businessmen coming and going from different countries.
When merchants gather together, there will naturally be business wars. The goods there are not single. Take televisions for example. Although the current domestic industry is backward and the production level is limited, it does not mean that the industries of other countries are also backward. As long as there is a market, they will flock in.
If you want to sell your products, you must have certain advantages. Of course, this advantage is not only quality, but price is also an advantage.
The brand effect has not yet been deeply rooted in people's minds, so of course affordability is the biggest means of competition.
If your factory can produce this product at the lowest price, and then ensure that your price is lower than others while making a profit, then you can win the market.
In his previous life, he met a lot of people when he was scavenging, and they talked to Zhao Yi about everything under the sun, including national affairs and business.
As long as we have a bottle of Erguotou and a bag of peanuts worth two dollars, we can chat from night to the next morning.
The reason why the island country was able to rapidly develop into the world's second largest economy after World War II was because of its own industry. At the beginning, their industry was not well developed and was even spurned by the market.
Because the quality of the goods they produce is not guaranteed. Although the price is low, the quality is terrible.
They focused their attention on counterfeiting, making their products only one letter different from American brands, and constantly tried to develop and innovate despite failures. Only in just a few years did they turn the products that were once despised by everyone into ones with completely guaranteed quality and low prices.
Now the products of the island countries are slowly encroaching on the markets of Western countries.
Take Hong Kong for example. If televisions there want to gain a foothold in the market, price wars are inevitable. The price of a television sold by the island country in Hong Kong is about 700 Hong Kong dollars. One hundred Hong Kong dollars is equal to thirty Chinese yuan, which is about two hundred and ten yuan.
If Zhang Yuanzhi gets the wholesale price, for example only 200 yuan, then the wholesale price of each TV is only 200 yuan, and how can he lose money by wholesale it to Zhao Yi for 300 yuan per unit.
As for tape recorders, Zhao Yi knew that the tape recorders in Hong Kong were almost the same as the products to be eliminated. As for why they were not eliminated, it was because of horse racing. Many people could hear the horse racing analysis from the tape recorders for the first time.
The price of a tape recorder is one hundred Hong Kong dollars, which is about thirty yuan. If it only has the radio function, it only costs fifty Hong Kong dollars. How can Zhang Yuanzhi lose money with such a price difference?
At first, Zhao Yi didn't believe what these people said at all. He thought that the prices of things were almost the same everywhere. But after he slowly started doing business, he found that the information gap turned out to be the biggest business opportunity.
Take the example of selling home appliances now. If it weren't for the information gap, all the goods would be as transparent and priced the same as in department stores, and it would be impossible for Zhao Yi to make so much money in a short period of time.
The goods in department stores are priced this way not only in local cities, but also in Shanghai.
A watch produced in Shanghai costs RMB 120. This is the price in Shanghai. Even if you go to a department store in a remote small county, the price is still the same. This completely eliminates the price difference and information gap, so even if there is a profit, you can't make that much money.
"Don't be so aggrieved. I'll take you to the department store to buy something to eat."
Looking at Zhao Peng's aggrieved look, Zhao Yi smiled and waved.
Zhao Xuanxuan put the finished homework book into her schoolbag, ran over, took Zhao Yi's hand, and walked towards the department store together.
They often went shopping in the department store, but they had never gone shopping with their father. In the past, Zhao Yi was a maintenance worker in the department store and he had no chance to accompany his father during work hours.
Later, after Zhao Yi resigned, he had even fewer opportunities and was busy with business all day long.
The department store in Dongcheng is the largest department store in the regional city. It is larger than the department stores in the other three cities, otherwise the department store’s comprehensive office would not be located in Dongcheng.
The first floor is full of counters selling daily necessities such as vanishing cream, shampoo, and toothpaste.
Of course, there is also the candy and snack counter that the little one loves the most.
Wang Cai Ni is a salesperson at the candy counter. She inherited her mother's job. She comes to work with a smile on her face every day. All the customers she serves give her a thumbs up. She is an advanced worker and a model worker in the department store.
She is the most popular salesperson in the department store and also the favorite of the little ones who often come to the department store.
"Sister Cai Ni."
The two little guys ran up and shouted happily.
"Dabao, Xuanxuan, are you here to buy candy again today?"
Wang Cai Ni looked at the two little ones and smiled. She looked up and saw Zhao Yi walking in.
"Uncle Zhao."
Seeing Zhao Yi, Wang Cai Ni smiled and shouted.
"These two bastards can't stay at home, so I brought them to the department store to have some shopping. Wang Xianjin, you go and do your own thing."
Zhao Yi responded with a smile.
As soon as they entered the department store, the two little guys greeted everyone with a smile. Naturally, these people also smiled and teased the two little guys. Coming here was like being at home. Although they didn't hand the things on the counter to the two people, they did stuff the things in their pockets to them.
Zhao Yi also smiled and exchanged a few words with everyone.
There are fewer customers coming to the second floor. This is where home appliances are sold. It used to be packed with people, so crowded that the glass of the counter could be broken. But since Zhao Yi started selling televisions and tape recorders without tickets, there are fewer people here.
It was a little awkward not staying on the second floor.
Several people came to the third floor, where watches, bicycles, cloth and snacks were sold. The two little guys ran over happily. As for the fourth floor, which was the place for consumption with overseas remittance coupons, the two little guys were already familiar with it. They would not sell goods to you without overseas remittance coupons, so the two of them went straight to the snack area.
There are not many kinds of snacks nowadays, but there are still many things like toffee and crispy candies.
The two little guys ran straight to the place where small cakes were sold, and each picked up a small cake with a small candle on it.
This little cake is not cheap, only one dollar each.
After buying the small cakes, they ran to Wang Cai Ni's counter on the first floor. There are many kinds of candies here, including famous candies from all over the country, but the two little ones prefer soft candies and crispy candies.
They also bought some things, and the two little guys followed Zhao Yi and skipped back home.
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