Chapter 666: Leading the Trend (1/2)



In May 1985, Zheng Yujing won the Best Actress Award at the Wanli Awards for her role in "Overseas Call". After a year of silence due to her divorce, her career once again reached a new peak and she became the most popular actress in the whole of China.

Her hairstyle, her clothes, her every word and every action are leading the trend.

So when she was interviewed by the media, she mentioned her experience and became the spokesperson for [Yueji Beauty Salon]. Then [Yueji Beauty Salon] became popular without a doubt. The newly installed phone at the front desk received calls from Zheng Yujing's fans every day, asking when the store would open.

On the opening day, a long line began to form in front of the beauty salon early in the morning. All of them were young girls who had seen or heard Zheng Jing's interview and came to the salon after hearing the news.

Reporters from local newspapers in Beijing and various entertainment tabloids also came to report. Although they wanted more to catch Zheng Jing and get the opportunity to interview her, they also pushed the popularity of [Yueji Beauty Salon] to a higher peak.

Of course, as the spokesperson for Yueji Beauty Salon, Zheng Jing attended the ribbon-cutting ceremony that day. Her arrival instantly made the crowd and reporters excited, and the camera flashes kept flashing from beginning to end.

After the ribbon-cutting ceremony, Zheng Yujing smiled and waved to the audience. After the ceremony, she thoughtfully reserved ten minutes of interview time for the reporters on the scene.

However, she did not answer questions related to her private life, and only selectively answered questions related to her career.

When a reporter asked her why she was endorsing a newly opened beauty salon, Zheng Jing sincerely replied, "Because [Yueji Beauty Salon] is owned by a friend of mine, she gave me a lifetime of free beauty treatments. The service is excellent, and the techniques are exceptional. I figured, since I'll be getting my beauty treatments here for the rest of my life, I might as well become their brand ambassador. After all, I'm a bit of a celebrity, so I can bring some business to my friend."

At this point, Zheng Jing smiled, and the reporters interviewing her also smiled in kind.

Zheng Yujing continued, "The most important thing is that I've experienced it myself and I think it's beautiful, so I want to share this beautiful place with everyone so that we can all enjoy it together."

After the interview, Zheng Yujing, accompanied by the staff arranged by Yun Qiao, selected three fans to visit the beauty salon and let them experience a beauty project for free. The response was very good, and at least three fans paid for beauty cards on the spot.

Zheng Yujing personally signed the beauty cards for them and took photos with them.

The photo ended up on the front pages of several entertainment tabloids.

A series of combos have made [Yueji Beauty Salon] famous.

When taking inventory that month, the beauty salon's turnover far exceeded Yun Qiao's expectations.

She calculated that if the hospital's turnover could maintain the level it had at the time of its opening, or even just half of that month's level, it would be possible to recoup its investment and become profitable within a year.

Yan Jingwan laughed after hearing this and said, "Yun Qiao, you can definitely be more optimistic."

"Huh?" Yun Qiao was puzzled.

The business was so hot when it opened because of Zheng Yujing's promotion. Once the popularity dies down, the business will definitely decline. Yun Qiao thinks that if he can maintain half of the level of the opening month's turnover in the future, he will be optimistic enough.

Yan Jingwan said, "You've been so busy with management that you haven't chatted with any of the guests. You might not know that many of the guests recently came from northern Hebei and Tianjin. Their information channels are relatively closed, so they didn't catch the opening. They only saw the news recently and rushed over to join the evening show."

"Besides, Zheng Yujing's influence is much greater than you might imagine. People from even more provinces and cities may come here in the future. Beijing is the capital, and there have been so many tourists visiting in recent years. Once our beauty salon becomes more well-known, perhaps even more people will stop by our shop to experience beauty treatments while they're visiting Beijing."

"Our country is so big, even if only a small number of tourists come to our store to spend money, it will still be a huge amount of sales."

"You'll know after a while. With Zheng Jing as our golden signboard, our beauty salon's business will be very good."

After hearing what Yan Jingwan said, Yun Qiao nodded thoughtfully.

She suddenly thought of something: "In that case, isn't the ten thousand yuan endorsement fee I gave to Jing too little?"

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