"Next, I'll introduce Xu's Catering's products. My followers should already be familiar with this brand, but there are still many new viewers in the live stream, so I'll introduce it to them as well."
Through negotiations with Taobao platform, we're offering the most affordable price ever today: a three-pound braised food gift pack for only 29.9 yuan! In addition to the braised food gift pack, there's also a gift pack of agricultural products and local specialties from Hezibao.
Let me explain in advance that the agricultural products and local specialties from Hezibao were sold out by our enthusiastic friends half a month ago.
Since the products were sold out, these links had fulfilled their purpose. Xu's Catering originally intended to remove them directly, but leaders from Hongshan Town approached them, asking if they could help clear out the inventory of other villages in Hongshan Town.
In addition to the braised food gift pack and the agricultural products and local specialties gift pack from Hongshan Town, there is also the grape-flavored snack gift pack recently launched by Xu's Catering!
These grapes come from Hua'an Village, a village next to Hezibao. The reason for the unsold grapes is not that they are not good enough, but that they are too good. They are too juicy and too sweet, which leads to a high rate of breakage during transportation.
To help solve the problem of unsold grapes, Xu's Catering specially developed various snacks made from grapes, including grape cloud cakes, grape mochi, grape-filled mochi, and grape juice.
All of these snacks together cost only 29.9 yuan. This is a price we negotiated with great difficulty, and only 5,000 sets are available. Buy them while you can!
Most Taobao users were watching a shopping live stream for the first time. Whether it was the host's highly persuasive words, the seemingly incredibly favorable prices, or the thrill of the stock dropping dramatically as soon as the link went live, it all got them excited.
Like Wang Zhi, he originally wanted to open Taobao to buy a change of clothes, but after entering the shopping live broadcast room hosted by Yu Liang through the splash page ad, he never left.
This toiletries gift set includes everything from toothpaste and toothbrush to shampoo and shower gel, all for only 69.9 yuan. These are all everyday essentials, so buy it!
JueWei Braised Food Gift Pack, three meat dishes and three vegetable dishes, for 49.9 yuan, which is a full 20 yuan cheaper than in physical stores. Buy it!
Xu's Catering Braised Food Gift Pack, 3 jin for 29.9 yuan, cheaper than Jue Wei! Why not buy it and try it? Buy it!
The poverty alleviation and agricultural assistance package was a pity, but I can't cook, and my place didn't have any kitchen utensils. I thought about it...
At first, Wang Zhi just wanted to see what shopping livestreams were all about, but as she watched, her thinking changed to: "I'll watch one product after another, and then I'll buy this one and never buy anything else."
However, the products recommended by the live stream host were all practical and had a really high cost-performance ratio, making it hard not to place one order after another. In just two hours, I spent nearly 500 yuan, which was more than the total amount spent during the previous two Double Eleven and Double Twelve shopping festivals combined.
How strange!
The shopping livestream event lasted for three days. On the third night at midnight, less than ten minutes after the host said, "Today's livestream is over, see you next time," the data report had already appeared on various platforms.
The total sales of the 68 enterprise live streaming rooms reached 43.2 million yuan in three days, with the highest sales volume coming from the Asakusa Beauty live streaming room, which reached 6.17 million yuan!
Even the electronics accessory store with the lowest sales volume still accumulated sales of over 500,000 yuan in three days!
Xu's Catering was not particularly eye-catching among a group of big brands, but with the dual offensive of corporate live streaming rooms and personal live streaming rooms, it still achieved sales of 2.3 million yuan, ranking 12th on the overall list!
Even for Taobao, which achieved sales of 5.9 billion yuan on Singles' Day alone, this achievement is a remarkable start.
After all, the Double Eleven event involves merchants across the entire platform, and the pre-event promotions begin a full month in advance, which is why they can achieve such results.
Seeing that the live shopping section achieved such excellent results in just three days, the most excited person was not the participating merchants, nor the project team that had been busy for a whole month and a half, but Gu Yutao, who was personally recruited by General Manager Sun!
I was in charge of the live shopping section of the live streaming platform for three whole months. The total sales in those three months were only five million, of which nearly four million came from Xu's Catering.
In just three days since Taobao launched its live shopping section, its cumulative sales have exceeded ten times that of live streaming platforms!
What a brilliant and remarkable achievement this is!
In his surging excitement, perhaps wanting to show off, perhaps wanting to embarrass himself, or perhaps for some other reason, Gu Yutao did not suppress his excitement and posted the exact same message on all his social media accounts.
[After working diligently at Taobao for over a month, I've finally delivered a satisfactory result: over 40 million RMB in sales in just three days! The future looks promising!]
Xu An, who had just finished reviewing the data statistics table submitted by Gu Jiayi, opened his WeChat Moments and saw Gu Yutao's post. He chuckled, gave it a like, and commented, "The future is promising!"
In contrast to Xu An's good mood, Gu Yutao, the former boss of his company, who also saw the post, was in a less than pleasant mood at the moment.
When he extracted the keywords from the post and searched for more details about what was behind it, his mood plummeted and he was filled with doubts.
Our company had previously launched a live-streaming shopping section, but it was always in a state of semi-living failure. Even when it improved slightly later, it still couldn't compare to the donations from top streamers in a single night.
My dear reader, there's more to this chapter! Please click the next page to continue reading—even more exciting content awaits!
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