The Honghe City Enterprise Mobilization Meeting invited a total of 278 enterprises of all sizes and types, ranging from tourism development companies to agricultural and catering companies to new energy and internet companies, covering an extremely wide range and encompassing almost all types of companies on the market.
The general content of the meeting had already been recounted to Xu An over the phone by staff from the Honghe City Poverty Alleviation Office, so Xu An showed no surprise or anticipation. He simply clapped occasionally along with the others and took notes on the important points.
"This mobilization meeting is now concluded. Thank you to all the participating companies for listening. We believe that with the help of these companies, all villages and towns in Honghe City will be able to shed the label of 'poverty'."
The crowd applauded enthusiastically upon hearing this. After the organizers came down from the stage, many people stood up and walked out in twos and threes. Xu An was no exception. However, he was stopped by a staff member wearing an employee badge when he had only walked less than five meters away from the auditorium.
"Hello, are you Mr. Xu An, the owner of Xu's Catering?" the staff member asked very politely.
"Yes, may I ask who you are looking for?"
"Mr. Xu, the leaders of the Honghe City Poverty Alleviation Office have invited you to their office for a chat. Would that be convenient for you?"
Leaders of the Poverty Alleviation Office of Honghe City?
Xu An glanced back at the main entrance of the auditorium and saw a staff member standing at the door. The staff member did not look away when their eyes met, but instead nodded at him.
Xu An recognized this man. When Xu An was looking for villagers in Hezibao to cooperate in planting hot pot, two staff members from the Honghe City Poverty Alleviation Office went to Haishi to investigate the background of Xu's Catering. This man in front of him was one of the two.
"Please lead the way, thank you," Xu An said with a slight nod.
Led by the staff, Xu An arrived at a rather large but somewhat old office, only to find it empty when he opened the door.
Before Xu An could ask any questions, the staff led him further inside, finally stopping at the door of a small room with a sign in the center that read "Meeting Room".
After thanking the staff, Xu An knocked on the door three times. Hearing a "Come in" greeting, he gripped the doorknob with his right hand and gave it a sharp turn. The door opened with a click. Inside the large room was an empty desk and a thin, dark-skinned middle-aged man sitting behind it.
"Professor Wei," Xu An asked in surprise, "what are you doing here?"
"Haha," Professor Wei said, gesturing for Xu An to sit down before continuing, "Isn't this because policy requires universities to send a certain percentage of their professionals to support poverty alleviation efforts in Qingyan Province? I was researching the cultivation of hot pot chili peppers in Hezibao, so I just happened to sign up and get a name on the list."
After Professor Wei explained the whole story without any hesitation, he reached into his desk drawer, took out a document, placed it on the table, interlaced his fingers on the document, and looked at Xu An with a smile.
The desk was no more than sixty centimeters wide; there was no need to peek. A mere glance was enough to clearly see the title on the document cover—"Xu's Catering 'One Enterprise Helping One Village' Cooperation Proposal."
Noticing Xu An's gaze, Professor Wei looked sentimental, tapped the document lightly with his index finger, and smiled, "When Qingyan Province first released this policy, I received an invitation from the Honghe City Poverty Alleviation Office to help me prepare detailed analysis reports for some companies, one of which was Xu's Catering!"
“Hmm, so,” Xu An asked, pointing to the document, “is this Professor Wei’s analysis of Xu’s Catering?”
"Yes!" Professor Wei nodded slightly, then suddenly leaned forward towards Xu An, staring intently into Xu An's eyes, and asked seriously, "Mr. Xu, have you heard of Shouguang vegetables?"
Shouguang vegetables?
Anyone involved in the catering industry knows Shouguang vegetables. It is a vegetable planting base known as the "Vegetable Capital of China". There is also a local saying: "For vegetables in China, look to Dongshan; for vegetables in Dongshan, look to Shouguang". The vegetables produced in Shouguang County alone account for 11.3% of the national output!
In fact, the highest production of fruits and vegetables in China is not Shouguang, but Shenxian County; however, unlike Shouguang, Shenxian County does not have a complete industrial ecosystem from top to bottom, including terminal sales. The fruits and vegetables produced in Shenxian County are all transported to Shouguang, labeled with Shouguang's label, and then sold through Shouguang's channels.
Moreover, Shouguang was the first county in Shandong Province to develop winter-warm vegetable cultivation. It began experimenting in 1989, and in 1990, the first batch of seventeen people who tried it became seventeen households with double incomes of 10,000 yuan. In the same year, more than 5,000 greenhouses sprang up in Shouguang!
Furthermore, the title of "China's Vegetable Capital" was awarded to Shouguang by the State Council, not by Shouguang itself. Other major agricultural counties in Shandong Province developed by learning from Shouguang's model.
But none of the above is the main point. The main point is the development model of Shouguang greenhouses. In the beginning, people gritted their teeth and emptied their savings to build greenhouses, but due to various natural disasters, some greenhouses were destroyed, and people returned to abject poverty overnight.
To reduce farmers' risks, the government, finance, and market have launched a new solution. The government raises funds to build greenhouses, which originally cost tens of thousands of yuan to build, but farmers can now rent them for a small amount of rent.
If natural disasters cause further damage, the government and insurance companies will cover the losses, greatly reducing the burden on growers and allowing greenhouse cultivation to develop at an extremely rapid pace.
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