Chapter 127 What is Marketing?
Wen Yaozu reached out to take the apple, broke it in half, leaned back on the sofa, and lowered his eyes: "Since you brought me the apple, I'll give you half of it."
The apples were brought back by Yu Qing, who washed them and placed them on the table.
As a guest, Xiaochuan was too shy to take the food. Wen Yaozu saw it and thought that his sister's house was his home anyway, so he could eat whatever he wanted and there was nothing to be embarrassed about.
"Thank you, Boss!"
Xu Jinghe drooped his eyelids. There was no need to mix in the childish address. He asked calmly, "How did Jingyuan get hurt?"
"On a mission."
"Is the injury serious?" Xu Jinghe asked.
The Xu family is not what it used to be. After the death of the older generation, the relationship in the military region has been scattered. After becoming a businessman, it is even more difficult to ask the higher-ups about the affairs of the regimental cadres.
"You'll be able to be discharged from the hospital in a few days."
Hearing this, Xu Jinghe felt relieved.
Among his childhood friends who served in the army, only Huo Jingyuan is still a soldier. The others have almost all retired after getting married or getting injured.
"How long will you rest in the capital?"
Wen Ci answered truthfully: "The doctor recommended half a year."
"Come to the south after you are discharged from the hospital. The south has developed rapidly in recent years, and Hong Kong Island has produced many hot stars."
Wen Ci smiled with his eyes curved.
The 1980s was the hottest time for the Hong Kong entertainment industry.
During the chat, the mobile phone in Xu Jinghe's hand rang. Without any hesitation, he hung up the phone and said with a smile: "I will arrange it when the time comes."
As soon as he finished speaking, the voice of the mobile phone rang again.
Wen Ci quickly said, "Answer the phone first if you have something to say."
Immediately, Xu Jinghe answered the phone and put the mobile phone to his ear. His relaxed brows gradually frowned, "Going to the mall ahead of time? This doesn't leave us any chance to survive. We should sell the clothes in the factory as soon as possible and don't let too many of them pile up."
After listening to Xu Jinghe finish talking about business, Wen Ci asked curiously: "Do you run a clothing factory in the south?"
Xu Jinghe nodded and said: "I am involved in many businesses in the south. The most popular one at the moment is selling clothes. However, Hong Kong stars are so popular that we in the mainland have also begun to imitate them and sell clothes of their style.
The clothes I produced before were piled up and were difficult to sell.”
Wen Ci blinked.
The north lags behind the south in terms of news. For example, some outdated clothing styles in the south may be the latest and most popular styles in the north.
Although Xu Jinghe's clothes are considered out of fashion in the south.
But it is easy to sell in the north.
Wen Ci said, "Have you ever thought about selling the clothes in the factory to the north? Just because the clothes in the south are out of fashion doesn't mean they are out of fashion in the north."
Hearing this, Xu Jinghe pondered it carefully.
This method is not impossible, but it can barely make back the principal. The journey from the south to the north is long and the freight is extremely expensive.
It can solve the urgent problem.
Xu Jinghe answered truthfully: "It is feasible, but the styles that people in the north like now are still the styles that people in the south liked a long time ago.
If you ship the clothes here and you can’t accept them all at once…”
The loss was even greater, he didn't say.
Wen Ci smiled calmly: "Marketing!"
In later generations, no matter what you sell, you cannot escape marketing.
As long as the marketing is in the right direction, it doesn’t matter if people can’t accept it. People have a herd mentality. As long as a small number of people wear the clothes on the street.
You don’t have to worry about sales, and you can even make some money.
"What is marketing?" Xu Jinghe asked confusedly.