In the 12 hours after the game was launched, Huo Feng’s promotion on Douyin and other channels was very strong, and even the game was passed on to other players... and so on.
Indicators and data in all aspects are rising wildly, and are beginning to show a burgeoning trend!
As of 9:00 PM, exactly 12 hours after the game went online...
The combined download volume of the Android App Store and Apple Store has exceeded 200,000!
Two of the 10 servers purchased by Yan Siyuan are already full, the remaining four are busy, and the remaining four are idle.
The number of real-time online players in the game has reached 180,000. According to backend statistics, the average online time per account is 6 hours...
This means that out of the 180,000 online players, each player spent six hours online. In other words, anyone who tried the game generally played for six hours, demonstrating strong stickiness!
In addition, among online users, more and more players are spending money to buy props, costumes, and high-priced gifts!
In order to catch up with their idol (goddess) faster, many players are eager to spend money and buy items that can greatly increase their favorability!
Moreover, because there is an activity in the game where the first deposit of 1 yuan is rewarded with many props, most players can afford 1 yuan!
So, in just 12 hours, Yuanfeng Studio's game recharge amount reached 160,000! And the amount is still coming in!
Yan Siyuan and Ye Qingcao kept WeChat voice messages with Yu Sangzhi all day long, reporting various data and news in a timely manner.
The game's revenue is so fast that it's amazing!
Earning 160,000 in just 12 hours, it seems like this money is too easy to make!
Everyone received a surprise today that exceeded their expectations, and everyone's mood was like riding a roller coaster, slowly and steadily rising into the sky.
However, Huo Feng had not returned until 9 o'clock because he had to shoot a night scene.
At exactly 9 o'clock, Yan Siyuan notified Yu Sangzhi via WeChat with good news. "I just received advertising invitations from several small companies. They want to place ads in our game. The price hasn't been negotiated yet. What do you think?"
The game has just been launched today and has become a small hit, and has immediately been spotted by advertising companies. This is undoubtedly another good way of cooperation for the studio!
"I think we can accept advertising. However, we need to think about how to advertise. What type of advertisers? Do you have any ideas?"
Yu Sangzhi naturally supported this. Sitting in front of her laptop, she scrolled through a large number of messages and picked out the important ones to reply to immediately.
Starting from this afternoon, the Weibo account of 'Yuanfeng Studio', as well as the brand new 'Yuanfeng Studio' Douyin account, including Huo Feng's Douyin account were all managed by Yu Sangzhi.
She maneuvered among the exaggerated comments, responded to some of the wonderful comments online, and interacted with game fans, including Huo Feng's fans.
The live-action advertising video that Huo Feng posted on Douyin before has received 263,000 likes and 112,000 comments as of 9 o'clock. It can be said to be extremely popular!
However, because the video was so popular, it diverted traffic from Douyin. Therefore, after being forcibly blocked by Douyin, Yu Sangzhi had no choice but to delete the video...
Afterwards, Yu Sangzhi switched to using the Yuanfeng Studio account to post the video, which did not have as much traffic as Huo Feng's account, so he was safe.
Yu Sangzhi began to feel the charm of data and advertising, and she supported advertising.
Yan Siyuan replied to Yu Sangzhi on the other end of the phone: "I've found a few insertable advertising models and will send them to you via WeChat."
Therefore, Yu Sangzhi soon received the advertising insertion mode sent by Yan Siyuan.
She clicked on it and saw that it was all hard ads...
It's the ads that pop up on certain screens...
This kind of forced advertising wouldn't work. Yu Sangzhi felt it was too blunt! It would definitely annoy a bunch of gamers...
So she immediately rejected Yan Siyuan's idea: "I don't think we can do this kind of product placement. You can accept the ads, but try a different approach! For example, embed the brand directly into the game's plot. In short, we can't do this kind of blunt product placement; it will resent players."
"Well...actually, I don't think so either." Yan Siyuan nodded in agreement.
Yu Sangzhi was also convinced by him. "Since you also think it's not feasible, then why did you send me this advertising model? Do you have an idea?"
Yan Siyuan then continued, "I originally thought that inserting ads would affect the quality of the game. So I wanted to use a negative example to ask you. You said you can accept ad placement, so do you have a better idea?"
Yu Sangzhi only then realized that Yan Siyuan's question about whether she wanted to take the advertisement was purely a test...
It's really speechless to meet such a partner...
However, Yu Sangzhi still offered her thoughts: "I think we can accept advertising. After all, advertising fees are a considerable income. However, it would be best to accept ads that are relevant to our game. For example, we could accept ads related to learning and education, such as school supplies and daily necessities, so that they can be directly integrated into the plot. Such ads that are integrated into the game are not only unnoticeable but also have a certain impact, which is the best."
"What you said is okay, it's okay..."
Yan Siyuan in Hangzhou nodded and said, "However, if we want to add these, it will involve programming and plot changes, and it will take some time to rewrite the program. It will be time-consuming and labor-intensive."
"It's a bit troublesome, but we can charge more for advertising."
Yu Sangzhi frowned seriously and continued, "With this kind of cooperation, the advertising fee could probably be negotiated up to over 500,000. As long as our game remains popular, their ads will always be there. We could just accept two ads and establish a long-term partnership. What do you think?"
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