Chapter 85: Endorsing Allure



Lin Jingyu was taken aback. His father had indeed told him that Lu Zechuan was very calculating.

The previous collaboration between the three companies was also motivated by ulterior motives, and it was only after Lin Yusheng reminded them that they finally realized it.

"So Lu Zhengye has been helping us all along?"

Lin Yusheng: "Yes."

Lin Jingyu was speechless.

*

The next day, Lin Yusheng moved back to the Luhu Villa District.

The airing of "The Search for Suspicion" has brought Lin Yusheng into the public eye.

Lin Yusheng capitalized on the buzz to film promotional videos and photos for Qingcheng.

In the video, Lin Yusheng wore the store's prized possession, a beautifully designed red fishtail dress with gold thread embroidery and delicate diamond embellishments, so exquisite that it was impossible to look away.

After shooting several formal dresses, Lin Yusheng started shooting affordable clothing.

The target audience for Qingcheng's affordable clothing is mainly college students, with prices generally ranging from 100 to 200 yuan, and even the slightly more expensive items not exceeding 1,000 yuan.

As soon as the endorsement video and photos were released, almost all of the brand's inventory of clothing was sold out that day.

Lin Yusheng's popularity is secondary; the most important thing is the meticulous design of the show, and the fabrics used are also of excellent quality.

A few days later, everyone received the goods, and they received unanimous positive reviews online.

[Help! As expected of "The Beauty of the City," it's incredibly beautiful and meticulously crafted; there isn't even a single loose thread.]

Although a little over a hundred yuan isn't cheap for me, the quality really makes it worth the money, and the design isn't the kind that's everywhere.

[Other clothing brands, take note! Consumers aren't unwilling to buy expensive items, but they want value for money. I bought a piece of clothing from a certain brand before, costing over 500 yuan, and the quality wasn't as good as what I'd find at Qingcheng for just over 100 yuan.]

The designs are all so innovative; Qingcheng really put a lot of thought into them.

I never imagined I'd be able to wear Qingcheng's clothes in my entire life. I'm so happy!

Lin Yusheng is so beautiful!!!

[Lin Yu-sheng is my goddess / Heart-shaped eyes]

I'm so upset, I didn't get one.

[Go check it out! Qingcheng has increased production; they say they guarantee everyone who wants one will get one.]

...

Qingcheng has evolved from a high-end luxury brand into a brand that caters to both the wealthy and ordinary consumers.

Its sudden entry into the market brought about a major transformation in the fashion industry.

The quality and design of the entire clothing industry have improved significantly.

Netizens made fun of it.

Hey, you're pretty good at making clothes!

[This is hilarious! They're all getting anxious. I love Qingcheng!]

Now you know how important we are, right? You gave us those cheap, low-quality clothes before, no wonder your stores are so deserted now.

...

Anxi called Lin Yusheng and said, "My plan was a great success, thanks to you."

"You're welcome. From another perspective, you've changed the perfunctory attitude in the clothing industry, which can be considered a benefit to the people. I also deserve some credit for this."

Anxi smiled, "I didn't expect Miss Lin to be so righteous."

"I wouldn't call it a grand cause, but as an idol to so many people, I have to do something to live up to my status as a public figure."

"If everyone could think this way, the entertainment industry could be very clean."

...

After hanging up the phone, Gao Yu and Lin Yusheng started talking about work.

"Taking advantage of this wave of popularity, how about you take on one or two more endorsements? How about Guanlai?"

Guanlai is a skincare brand.

Lin Yusheng said, "It feels cheap to use, and it's expensive. I don't want it."

"What about Guanglin?"

Guanglin is a shoe brand.

Lin Yusheng said, "Its design is indeed good, and the advertising is very extravagant, but my friend bought it and the soles tear very easily. It's obvious that it's not made with high-quality materials, so forget about it."

"That's food, Pinny mango chips."

"It's too sweet. At first, many people might buy it, but later on, there will definitely be fewer and fewer repeat customers."

"What about those crunchy potato chips?"

Lin Yusheng said, "The quantity hasn't increased, but the price has increased quite a bit. I won't accept business from such unscrupulous merchants."

Gao Yu: "..."

Gao Yu looked at Lin Yusheng in silence.

Lin Yusheng felt awkward and sat up a little straighter.

She shared her thoughts, "Sister Yu, I'd like to take on endorsements with slightly more affordable prices. Most of my fans come from middle-class families, and these days, most big brands are overpriced. Wouldn't it be more appealing to our fans if we took on some dedicated smaller brands and helped them grow?"

Gao Yu laughed, "You certainly know how to win people's hearts."

"Her emotional intelligence is too high, there's nothing I can do about it," Lin Yusheng said ingratiatingly.

Gao Yu handed the materials she had compiled to Lin Yusheng, "These are endorsement invitations; you can take a look."

"good."

Lin Yusheng quickly browsed through the pages.

She wants to use her memories from her past life to identify brands with potential.

Sure enough, she found one—Mingjiu Ancient Costume.

Lin Yusheng remembered that in the year she died in her previous life, Mingjiu had already appeared in the public eye.

It is a traditional costume brand, founded by a group of costume designers who love traditional costumes and uphold the original intention of inheriting tradition.

Their start was very difficult.

Although many people like period costumes, few dare to wear them out in public, and they are often labeled as "strange costumes".

Seeing that Lin Yusheng was watching intently, Gao Yu couldn't help but remind her.

"You just became the spokesperson for Qingcheng, so you shouldn't endorse other clothing brands yet."

Lin Yusheng said with a smile, "I will endorse this, but don't worry, I will personally explain to Qingcheng."

Gao Yu knew that she always had her own ideas, so he didn't say anything more.

"Then you should tell Qingcheng to let me know, and I'll contact Mingjiu's people."

"good."

*

That evening, Lin Yusheng arranged a get-together with Shen Yishu, Wen Shengyao, and others.

The location is at Twilight Bar.

Bai Ning is Lin Yusheng's personal bodyguard, and she is very dedicated, but she doesn't talk much.

For example, right now, she's frowning as she looks at the words "Twilight Bar," her eyes full of unease.

Lin Yusheng saw through her thoughts and said, "If you're worried, come in with me."

She didn't know what time the gathering would end, and she felt bad leaving Bai Ning waiting there.

Bai Ning said, "After I went in, I stood guard outside the door."

Lin Yusheng smiled but didn't say anything.

Shen Yishu had booked a private room with a special passage, so the two of them had a smooth journey.

Upon arriving at the private room, Lin Yusheng pulled Bai Ning inside as well.

Bai Ning was a little flustered, but Lin Yusheng said with a smile, "Since you're here, of course you should play with us. You're so pretty, it's not good to have a cold face every day."

"Wow, our big star has finally arrived."

"Big star, could you please give me an autograph?" Wen Shengyao fawned over, holding a photo of Lin Yusheng in his hand.

Lin Yusheng, unfazed, simply extended her hand and said, "3000 autographs."

Wen Shengyao's expression changed quickly, and he slapped Lin Yusheng's hand away.

"You unscrupulous merchant, I don't want it anymore."

Lin Yusheng and Shen Yishu both laughed.

Only Bai Ning remained expressionless, his eyes concealing a complex emotion.

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