Showing his talent
The news that Song Shi, the young master of the Song family, was airborne into the group's entertainment division to serve as brand director was like a stone thrown into a calm lake, causing endless ripples within the group.
In various small groups on internal communication software, messages instantly flooded the screen, and the content was surprisingly consistent:
[Oh my god! Mr. Song is here in our department?! I saw him in person at the elevator today, and he was so handsome I was practically paralyzed!]
[+1! That height and that aura are even better than the top stars in magazines! That mole on the bridge of her nose is a stroke of genius!]
[What a shame... I heard that Mr. Song doesn't like girls. Otherwise, I'd give it a try even if it cost me my life!]
[The person above, stop dreaming and check your pay slip first. But wasn't Mr. Song... well, quite playful before? Why is he suddenly here?]
[Who knows? Don't try to guess what the young master is thinking. But just looking at this face, I can volunteer to work overtime until dawn!]
However, Song Shiyu, who was at the center of the storm and surrounded by countless curious or admiring gazes, had no awareness of being a "relative" and did not care about the rumors at all.
With an almost excited positivity on his face that only he and UU understood, he walked briskly into the office prepared for him.
"See it, UU? This is my smooth road to Ji Zhiqi!" Song Shiyu declared excitedly in his heart.
UU lazily floated over to the desk. "I only see the beginning of your criminal path of abusing your power to satisfy your own selfish desires."
"This is called optimal resource allocation!" Song Shiyu said righteously.
He was decisive and efficient. Less than two hours after joining the company, he called a core meeting of the entire department.
This news cheered up many old hands who were ready to see the joke - they all wanted to see what tricks this young master, who was famous for his "debauchery and idleness", could come up with.
The atmosphere in the conference room was subtle.
When Song Shiyu pushed open the door of the conference room and walked in, the originally noisy discussions instantly died down.
He was wearing a well-tailored dark grey suit today, without a tie, and with one button of his shirt casually undone, which made him look less rigid and more uninhibitedly elegant.
With steady steps and a calm gaze, he walked straight to the main seat and sat down, gently placing the tablet in his hand on the table.
"Good morning, everyone. I'm Song Shiyu."
His voice was clear, neither too high nor too low, but with a peculiar penetrating power that instantly caught everyone's attention.
"No more pleasantries, time is precious, let's get started."
He went straight to the point without any unnecessary greetings. He slid his fingers on the tablet computer, and the giant screen behind him immediately lit up, showing a carefully prepared PPT.
The content isn't just a general discussion of the future, but rather addresses the core issues currently facing the entertainment division: unclear brand positioning, inefficient resource integration, superficial exploration of the value of top artists, and lagging development of a new media matrix.
He spoke steadily and clearly, and each argument was supported by detailed data and case analysis.
He talked about the latest developments of competitors, the segmentation and changes of market audiences, and how to deeply bind the personal characteristics of artists with brand value in an era where content is king.
"We can't just treat artists as consumables and chase short-term popularity."
Song Shiyu leaned forward slightly, his eyes sweeping over every participant. His beautiful peach blossom eyes were devoid of any frivolity of a playboy, only sharpness and focus. "What we need to do is become the shapers and guardians of value."
He elaborated on a comprehensive plan, from the early cultural marketing based on the music itself, to the mid-term concept of using the latest technology to create an immersive stage experience, and then to the later derivative plan of converting the influence of the concert into long-term brand assets.
The detailed plan, forward-looking ideas and thorough considerations made many veterans who have been immersed in the industry for many years amazed.
Is this... is this really the legendary young master of the Song family who only knows how to race cars, hang out in bars, and spend money lavishly?
Everyone looked at each other, and saw disbelief in each other's eyes.
The young man before them, with his meticulous thinking, eloquent conversation, and even a powerful aura that controlled the entire scene, was completely different from the vague image of a "dandy" in their minds!
"...Okay, thank you all for your hard work. The specific plan and implementation details have been sent to your email addresses. Please digest and implement them as soon as possible. I want to see the progress." Song Shiyu made a final summary. His tone was still polite, but with unquestionable decisiveness.
The meeting ended in an almost solemn atmosphere.
The participants stood up one after another and looked with complicated eyes at the young director who was packing up his things at the main seat. The contempt and suspicion in their hearts had been replaced by careful scrutiny and a hint of imperceptible awe.
As soon as the door of the conference room was closed, Song Shiyu, who had an aura of two meters and eight just now, instantly lost his power.
He practically pounced on the table, grabbed his phone, and frantically tapped the screen with his fingers at a speed that was difficult for the naked eye to capture - tickets for the first stop of Ji Zhiqi's "Chasing the Light" tour will go on sale at 10 o'clock this morning!
"Hurry up! Hurry up! Loading!" He muttered to himself, his forehead almost touching the screen. His focused and nervous expression was a hundred times more exaggerated than when he was making the annual strategic report just now.
UU floated aside, speechlessly rolling her eyes: "You were acting so decent just now, but now your true colors are revealed, right?"
"I got it!!!" The next second, Song Shiyu suddenly jumped up from the chair, holding up the phone, like a child who had won the jackpot, with an extremely bright smile on his face. The smile was pure and dazzling, dispelling all the deliberately created maturity and stability.
Just then, assistant Xiao Cheng sent a message: [Sorry, Mr. Song, I didn't get any tickets for Mr. Ji's concert.]
Song Shiyu replied triumphantly: [It doesn't matter, I already got it.] and followed it with a cute emoticon.
------
After the excitement, Song Shiyu quickly switched back to work mode.
He spent the entire afternoon buried in a mountain of documents and reports.
The sunlight filtered through the blinds, casting dappled shadows on his focused profile.
He frowned slightly, his eyes scanning every line of data on the screen sharply, and occasionally writing comments in the notebook next to him.
The comments are clear and powerful, with clear logic, breaking down complex problems clearly, and the solutions proposed are both innovative and practical.
Assistant Xiao Cheng brought him a carefully prepared lunch at noon. Seeing that he was immersed in his work, he gently put it aside.
When I came to deliver the documents in the afternoon, I found that the lunch was still unopened and had gone cold.
"Mr. Song, can I heat up your meal?" Xiao Cheng couldn't help but remind him.
Song Shiyu didn't even raise his head, just responded with a "thank you", his fingers still typing quickly on the keyboard.
Xiao Cheng had no choice but to pick up the lunch box and heat it up.
When he came back after heating up the meal, Song Shiyu finally looked up from the computer and handed him a thick stack of information.
"Xiao Cheng, these are the problems and improvement suggestions for each department that I have preliminarily sorted out. Please distribute them as soon as possible and let them check and rectify them." His voice was a little hoarse due to long-term concentration, but his eyes were still clear.
Xiao Cheng took the information, glanced through it, and was even more shocked.
The efficiency and quality far exceeded his expectations.
This Mr. Song is definitely not an ordinary person.
After Xiao Cheng left, Song Shiyu took out another separate document from the drawer with a slightly solemn expression. It was a verification report on several recent huge financial expenditures.
The accounts are extremely well done, the processes are complete, and it seems seamless.
But Song Shiyu marked a few subtle doubts with a red pen next to those amounts of money, which ordinary people could easily overlook.
The more perfect the accounts are, in the eyes of some people, the more they often mean that deeper digging is needed.
Song Shiyu felt that there was something wrong, but he needed more time to investigate.
------
At the end of the working day, Xiao Cheng drove away from the company with Song Shiyu, who was tired but still had bright eyes.
"Mr. Song, will you attend the 'Sunshine Charity Night' dinner in three days?" Xiao Cheng asked while driving.
Song Shiyu was watching the rapidly receding street outside the window. Upon hearing this, his eyes flickered slightly, and he shifted his gaze back to the car. He asked casually, "I remember... Ji Zhiqi also donated quite a bit to our foundation. Will he be going this time?"
Looking in the rearview mirror, Xiao Cheng saw his boss's feigned composure yet shimmering with anticipation. He knew exactly what was going on, and stifling a smile, he replied, "Mr. Ji, as our foundation's long-time ambassador, hasn't been here the past few times, but he's confirmed his attendance this time. But, Mr. Song, this dinner is the most important annual event for Sunshine Charity, the organization you founded. As its founder, it's only natural for you to attend, right?"
Song Shiyu smiled handsomely, leaned back in his chair, closed his eyes, hid the glimmer of triumph that flashed across his eyes, and said in a relaxed tone: "If he goes, I will go too."
Sunshine Charity, which he founded a few years ago using his own resources.
He funded welfare homes in remote areas, donated to Hope Primary Schools, and rescued children with serious illnesses... He invested a lot of effort and money, but never hyped it up.
This is a kind of feedback and commemoration from the bottom of his heart to the "Song Jiu" who grew up in an orphanage. It is also the softness and kindness that has never been erased under his extravagant outer shell.
And at this moment, this well-intentioned platform seems to provide him with an opportunity to get in touch with the light in his heart more naturally and closely.
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