Mandarin's bags are comparable to luxury brands, with certain requirements for both technology and leather design. In order to create a truly good brand, He Lu has never relaxed in recent years. He has led Mandarin's technical team in research and development for several years. If he doesn't achieve any results, he will feel that he can't explain himself.
He Lu was under a lot of pressure, and Chu Yu kept easing him off, saying, "Some things take time. China's luxury goods market is not mature yet. Even if it doesn't sell well, there's no need to worry too much."
He Lu thought differently. China may not be out of poverty yet, but it certainly doesn't lack rich people.
The wives of domestic officials, the wives of coal mine owners, and the low-key wealthy people in every city can definitely afford it. These days, luxury brands haven't really entered China yet. If He Lu can fill this gap, he will definitely have a stable customer base.
Luxury goods target high-net-worth individuals, not college students with low monthly salaries.
These wealthy people need bags to prove their status.
Next year, Mandarin plans to set up three counters in China and five in Hong Kong and overseas. Instead of targeting the domestic market, it has set its sights on overseas markets from the very beginning. He Lu’s ambition is evident.
The problem is that the overseas luxury market is mature, and it will take time for He Lu's designs to be accepted.
As soon as the plane landed, everyone took off their coats. The winter climate in the South China Sea was pleasant, neither too hot nor too cold, and the sun shone particularly brightly.
Chu Yu gave Chu Xiang a wink, and Chu Xiang arranged for people to stay in different hotels. Chu Yu's employees were placed in one hotel, and her relatives were placed in another.
Shu Hui got off the plane and saw Luo Kangcheng. She froze for a moment, surprised, and said:
"Brother Luo, what brings you here?"
Luo Kangcheng smiled and said, "My company gave me a few days off. Chu Yu told me she was going to travel to the South China Sea, so I paid the tour fee and came along."
Shu Hui didn't think much of it. Luo Kangcheng was busy with work, so it was good for him to come out and relax. However, Chu Xiang arranged for her and Luo Kangcheng to stay in a seaside hotel, completely isolated from others. If Shu Hui still didn't understand, she would be really stupid!
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