Michelle Chung is beautiful and attracts a lot of attention. Li Chongren originally did not want his daughter-in-law to appear in public, after all, his son had such an incident last year, and it would be better for Michelle Chung to keep a low profile.
However, Li Chongren's companies also need Michelle Chung's endorsement to generate buzz. Moreover, Li Chongren's son has little business acumen, which is a fact that Li Chongren may not want to admit.
In order to make it easier for his son to do business, Li Chongren had no choice but to allow his son and daughter-in-law to appear in front of the media to create buzz and win a good reputation for the Li family.
Michelle Chung is tall and has a hot figure. Even without gold and silver jewelry, she still looks very elegant when she comes down from upstairs.
"Young Madam Li," Chu Yu greeted her.
Zhong Ziqiong had already heard from Li Chongren that there would be distinguished guests today. She had never met Boss Yu, but she had heard of him before. Last year, it was Boss Yu who rescued her husband from the clutches of ruthless bandits. Zhong Ziqiong was very grateful to Yu Xiangwen. If it weren't for Yu Xiangwen, she would have become a widow at a young age, and her future life would have been difficult.
"Miss Zhou, Boss Yu."
Yu Xiangwen nodded and got straight to the point, "Mr. Li, I'm really sorry to bother you and your wife. My friend has opened a luxury goods store in Hong Kong. She has big ambitions and wants to expand the business nationwide. If the luxury goods market in mainland China is not doing well, she wants to test the waters in Hong Kong first. My friend doesn't know many people in Hong Kong, so I hope your wife can do me the favor of using some of her brand's products to promote the business."
Compared to Yu Xiangwen's help to the Li family, this was really just a small favor.
Michelle Chung looked excited. "Let me see it first. What kind of brand are you making?"
Chu Yu nodded and gave Yu Xiangwen's subordinate a wink. The subordinate immediately returned to the car and brought over a few boxes.
“Young Madam, my brand is called Mandarin. It is inspired by the luxury goods of the Chinese court. Our leather craftsmanship and embroidery techniques are world-class. The items you see are made of crocodile skin. The texture of the whole crocodile skin is amazing. It is combined with our traditional Chinese craftsmanship to create such an inspiring design.”
Mandarin is definitely not a brand that socialites and nouveau riche launched on a whim.
This brand's designs are quite something.
Well, Michelle Chung is, after all, a Hong Kong socialite. She has used the world's most luxurious products. She knows that most people who run their own brands are not very confident and tend to overdo it.
Many small brands strive to attract attention by making their brand items exaggerated, thinking that this is design. Little do they know that real big brands focus on simplicity, and the simpler, the more confident they are!
Mandarin is simple enough, the leather craftsmanship is excellent enough, and it incorporates many intangible cultural heritage techniques, which really caught Michelle Chung's eye.
Continue read on readnovelmtl.com