In fact, Chu Yu wasn't trying to fool her. Some properties might not seem to be in particularly good locations now, but they will undoubtedly be central locations in the future. With the rapid development of the city, it's much better to buy a larger house in these future developments now than to rush into these popular properties.
Moreover, a house's appreciation is not only determined by its location; sometimes the neighborhood environment and the people living there also determine whether a house can appreciate in value.
Shen Jun's old lady chili sauce factory has finally developed two new products.
There's a beef sauce and a mushroom sauce, both chili sauces. These two sauces aren't as spicy as the ones Yu Guihua makes, so they're perfect for dipping in soup. You can also scoop a spoonful into the soup for a delicious flavor.
Chu Yu had tried both chili sauces. She had always liked beef sauce, and while Shen Jun's beef sauce was decent, it didn't particularly impress her. On the contrary, the mushroom sauce, which she didn't usually consider special, was exceptionally delicious.
Chu Yu scooped some into the soup and felt that she could drink several bowls of it, as it tasted even better than the sauce made by Yu Guihua.
Hearing her say that put Shen Jun at ease.
Since starting her business, Shen Jun has always been afraid of losing money. If she loses money, the money she has saved for her daughter will be gone, which is torture for a mother.
Shen Jun was filled with fear and anxiety, but she also wanted to make a name for herself and build a respectable career before she grew old, leaving something for her daughter and her descendants.
Fortunately, the Grandma's chili sauce is selling well and has already been sold to other cities. More and more people are coming to buy it and want to become agents for Grandma's chili sauce. Many of them are old wholesalers in the wholesale market. After Shen Jun's supply, their delivery will be stable and sales will definitely continue to rise.
Shen Jun had been working hard to expand her sales channels, and Chu Yu, seeing how hard she was working, suggested that she do an advertisement.
"advertising?"
"That's right, advertise on CCTV. These days, CCTV ads are cheap. We can highlight the advantages of our chili sauce, come up with a catchy line, like 'Auntie's calling you to eat chili sauce!' and put it on TV. That will quickly boost brand awareness! As product manufacturers, we not only need to make good products, but we also need to learn how to promote them, right?"
Chu Yu has stable advertising partners who can help Shen Jun shoot commercials. As for the lines, using Chu Yu's line is not an option!
Think about it, with TV constantly broadcasting things like, "Grandma's calling you to eat chili sauce! Grandma's chili sauce, everyone who tries it says it's great!" Who wouldn't be brainwashed by that?
When buying chili sauce, wouldn't it be natural to consider the "Grandma's Chili Sauce"?
After entering the 1990s, people's living conditions improved visibly. Beijing workers' wages rose year after year, and prices soared. Under these circumstances, buying a bottle of chili sauce was no big deal!
Products with low operating costs are easy for ordinary people to afford, so they sell very well!
Once the advertisement becomes a hit and the product sells like hotcakes, Shen Jun's phone will probably be ringing off the hook with orders!
Shen Jun agreed with Chu Yu's suggestion. It's true that young people are quick-witted. Chu Yu came up with the idea of advertising, and the advertising slogans she came up with were particularly good. Shen Jun thought it was interesting.
"Then I need to hurry up and make chili sauce, and try to make as many varieties as possible to meet different needs."
"Okay, if you feel that you can't make enough varieties of chili sauce, you can also make other foods, like instant noodles. These days, there aren't any cup noodles yet. If you can make this kind of instant noodles, it will definitely sell very well."
Oh no, Shen Jun is tempted again; she wants to make instant noodles in bowls.
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