Chapter 666 New Rules System
There was applause from the audience.
Deputy Director Zhang Qiuhong was also paying attention to Chen Qing's performance. She was also present at the Canton Fair commendation meeting and witnessed Chen Qing's eloquent speech in front of all the leaders. The content he shared was as solid as old-fashioned steamed buns. She immediately decided to invite Chen Qing to Hai City to show everyone how excellent the clothing development in other provinces is!
Chen Qing also directly addressed the issue: "The core of our garment factory's success is no longer 'what we produce is what we sell', but 'what the international market needs, we design and produce'."
Her words made many people frown.
At present, all the goods produced by factories are directly handed over to the supply and marketing cooperatives for sale. As long as the quality is guaranteed to be qualified, no matter how bad the goods are, there will be people who buy them. It’s just a matter of the amount.
If more people buy it, we will expand it.
If fewer people buy, then apply for state subsidies to support workers.
No one even thought about investigating consumer preferences before producing.
"Maybe you won't feel deeply about what I'm saying, but our old garment factory once took our proudest cotton-padded jacket to the Canton Fair. The material was so solid, we even boasted it was thick enough to last ten years. But no one looked at it, because foreign businessmen wanted something not only practical but also attractive!"
Several veteran factory managers in the audience nodded slightly involuntarily, as they had also experienced similar lessons.
It is obvious that Chinese people are praising it and even flocking to it, but after showing it to foreign businessmen, they start to dislike it.
Chen Qing: "So how do we know what the market needs? Based on my personal experience, I have summarized three things.
First, we set up a foreign trade intelligence team. We collected all the foreign clothing samples, pictures, and magazines we could get, disassembled their things, learned from their experiences, and used them for our own benefit.
Second, treat customers' criticisms as lessons for improvement. For example, at the Canton Fair, a Hong Kong businessman was afraid of running in the wind. I improved the drawings that day and showed him the latest samples, and he immediately placed an order. Of course, this step requires everyone's judgment; don't blindly follow others!
Third, we need to implement it, arrange for designers to produce new samples, cultivate their capabilities, and produce a steady stream of products."
Her three steps are simple: intelligence collection, demand analysis, and finally systematic implementation.
But a calm, conservative veteran expert in the audience couldn't help but speak up: "Director Chen, aren't you being too customer-centric? We socialist enterprises should still focus on serving the people. We can't just follow the preferences of foreign capitalists, right?"
His questions were sharp, and if Chen Qing didn't answer them well, he would become a running dog of capitalism.
Chen Qing's heart tightened, but his face remained calm: "This old master's question just pointed out the misunderstanding of our past thinking!
What is quality? In the past, we believed that quality meant using solid materials that would last for ten years. However, our proudest thick cotton-padded jackets were not popular at the Canton Fair.
So no matter how good a garment is, if the market doesn't demand it, where is its quality reflected? In warehouse backlogs? Or in financial losses?
We believe that true quality is being needed!
Only when products are recognized by the market and chosen by consumers can their value be realized and real foreign exchange be created for the country.
This is our most fundamental responsibility to the country and the people!
Therefore, producing what the market needs is by no means blind obedience. It requires us to shift our gaze away from the machines, to see the living people behind the machines, and to understand their lives, habits and needs.
The end of this road is brand.
We will be truly successful when one day foreigners choose us not because of the low price, but because they firmly believe that our brand can always meet or even exceed their expectations.
This is the path we are taking, the path to make Made in China truly global!"
The old expert who asked the question also fell into deep thought and did not refute.
The eyes of some young cadres were filled with excitement and admiration, as if the door to a new world had been opened, and their pens kept recording what Chen Qing said.
But the conservative old leaders had serious expressions and frowns.
More people have serious expressions!
Lian Antai felt the stagnant atmosphere around him and felt inexplicably refreshed.
They should also feel the huge threat.
Everyone present was adept at playing within the rules.
This makes it difficult for newcomers to stand out.
In their rule system, being bold and arrogant is a huge mistake, and people like Chen Qing should not exist at all!
But this time, Chen Qing's arrival not only brought a terrifying amount of foreign exchange, but also new rules of the game.
She earns money from foreigners.
Not affected by them at all.
She doesn't need to obey internal rules, nor does she need to kowtow to her predecessors, because she has established her own sect and is shining brightly!
Precisely because of her eccentricity, people reject, dislike and fear her.
After Chen Qing finished his speech, he also walked off the stage.
She said everything that could be said and what could not be said.
As for what kind of feelings or thoughts everyone has, it depends entirely on them.
After the sharing was finished, Chen Qing was pulled out to eat by Zhang Qiuhong.
The table was full of men of all shapes and sizes, so Zhang Qiuhong naturally liked Chen Qing. "Xiaoqing, eat more. You're too thin."
Some women are advanced enough that they don't reject new lesbians, but instead feel a sense of relief that "Wow, there's finally someone new."
Chen Qing felt that Zhang Qiuhong treated her just like that.
Treat them like a junior.
"Thank you, Zhang..."
"Don't call me Deputy Director Zhang, just call me Sister Zhang." Zhang Qiuhong had conducted a comprehensive investigation on Chen Qing. Whether it was her arrogant and wanton style in the machinery factory, or her later entry into the clothing industry, her extraordinary ability and straightforward and ruthless style, she was very satisfied with them.
If an outstanding girl is gentle and kind, she will suffer a lot of injustice.
Chen Qing readily agreed: "Sister Zhang."
Zhang Qiuhong was satisfied.
But someone at the table was dissatisfied: "It seems that Deputy Director Zhang really likes this young comrade Chen Qing. I thought Deputy Director Zhang was dissatisfied with the pretty girl."
Zhang Qiuhong was nearly sixty years old, overweight, with a puffy, shiny, round face and sparse, graying hair clinging to her scalp. Her eyes narrowed with a scrutinizing intensity, and her mouth was especially drawn downward at this moment, even her nasolabial folds etched with traces of arrogance. "If you don't want to see this, how about I pick a young man to join us for dinner?"
It has been said since ancient times that women are very jealous.
But Zhang Qiuhong had been dealing with them all the time and knew how petty they were. They would kill anyone who could threaten their status!
(End of this chapter)
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