Chen Qing continued, "Because the country is undergoing reforms, the business model cannot follow the old rules. Any employee with outstanding performance will receive an extra salary bonus every month, ranging from five, ten to fifty yuan. I hope everyone will perform well, be enterprising, and achieve good results in the new year."
"Aaaaaahhhhhh—"
Screams and cheers erupted from the audience; everyone was bursting with excitement, and those with friends beside them embraced warmly.
Seeing this, Chen Qing pressed his hands down, and it took a while for the scene to quiet down again: "There will be rewards, and there will also be punishments. I don't care what other factories do, we have always prohibited slacking off. Anyone who fails to complete the task according to the regulations will have their wages deducted directly, understand?!"
"clear!!!"
The spring breeze of reform sweeps across the land.
As employees of the Shengxia Sports Apparel Factory, we are delighted to see this – a raise at the start of the year! It's a cause for celebration!
Everyone had a big smile on their face, and they were also asking how to get the bonus. They found that the lowest bonus was as difficult to obtain as earning an extra ten dollars a month.
Ten yuan a month, that's one hundred and twenty yuan a year. That's an extra watch's worth of money!
The significant increase in benefits has not only pleased the employees, but also the leaders of the Shengxia Sports Apparel Factory.
Regarding the wage increase, it wasn't Chen Qing who made the decision on his own; prices had indeed gone up, so it was bound to increase by two or three yuan.
Chen Qing thought that if factories that didn't even do any work were raising prices so much, then her factory, which had a huge export volume, should definitely raise prices even more. So after much discussion, she came up with the current plan.
While everyone gets a raise of five yuan, employees who perform well will receive an additional five yuan.
Currently, people in China, from factories to rural areas, are too good at slacking off. Chen Qing can't stand the torment of his employees slacking off. Paying them money is fine, because after paying them, the employees will work harder. With better performance, there will be more goods, and with more goods, there will be more money. It's a positive cycle, which Chen Qing likes.
On the first day of the new year, there was not only a factory-wide meeting but also a meeting of the leadership. Chen Qing mainly pointed out the problems of last year and told everyone the plan for this year: "This year is a year of vigorous progress. Whether it is the factory's wholesale business, making cheap clothes for foreigners, clothing stores, or newspapers, we must do better than last year and achieve success in all directions!"
When everyone heard the factory director list the newspaper as being on par with the main business, they began to take the newspaper more seriously.
“In the past, our factory opened up foreign markets with our products and created foreign exchange for the country. But this is only the first step. We sold clothes. Next, we will take the second step: sell the power to lead the trend!”
Today, I would like to introduce to you the proposed launch plan for the fashion magazine "New Fashion," compiled by Ms. Yang Yihe, the deputy editor-in-chief of our Shengxia Newspaper, after six months of research and editing. Ms. Yang, please explain it to us.
Chen Qing led the applause.
Everyone clapped in unison.
Yang Yihe bowed slightly to everyone. "Hello everyone, my name is Yang Yihe, and I am the deputy editor-in-chief of Shengxia Newspaper. A group of technical school students and I have finished compiling the entire magazine."
Secretary Zhang stepped forward to help distribute the magazines.
Yang Yihe said, "On the cover, we boldly use photos of current Chinese film actresses with foreign actors. Inside, there are exclusive interviews with them. At the same time, next year, our 'Third Floor Clothing' magazine will be printed with one outfit per page. The magazine includes five articles, as well as tips on how to style summer sportswear and summer fashion. Most importantly, we will be publishing advertisements. The latest issue is free advertising for the companies that sponsor the summer sportswear factory. After that, we will have to charge for it."
Everyone listened in a daze, feeling that this magazine was also mysterious.
The key point is...
This paper is of such high quality!
Qin Qiuhe asked, "It must be very expensive to produce this magazine, right?"
Yang Yihe: "Yes, not counting the cost of equipment, interviews, etc., the production cost of this magazine alone is as high as three yuan. So we sell it for six yuan a copy. For the first three months, we will give away a three-yuan coupon for Shengxia Sports Store in the magazine, and later we will give away daily necessities and the like, as a way to promote it."
Everyone was a little confused.
The cost is three yuan.
Equipment, venue, and labor costs are not included.
We also have to give customers free gifts?!
What's the point?
Chen Qing explained, "Our main income comes from advertising fees. A magazine can accommodate at least ten ads, and each ad costs five thousand. Ten ads would cost fifty thousand, which is roughly enough to break even. But the high production cost is temporary, and so is our selling price. I believe that with the development of technology, the production cost will definitely become lower and lower. On the contrary, once we have secured our position as the top fashion magazine, we can gradually increase our prices, as well as the advertising prices. More importantly, we need to gain control of the market!"
Fashion magazines clearly don't make money in the early stages. They wait until people are used to subscribing before gradually reaping the benefits. Later, fashion magazines become trendsetters, and that's when clothing stores will have no trouble selling their clothes in the summer!
Everyone felt a chill run down their spines.
I feel that this small notebook has enormous potential and a bright future.
Lei Songyue said, "Factory Director, I have no objection to your arrangement, but is it inappropriate for Comrade Yang to be the deputy editor-in-chief of New Fashion Magazine? She is currently studying at Tsinghua University, how can she take care of us?"
"New Fashion is a monthly magazine, and she comes back every month to resolve various issues. Moreover, she has been helping us since she was a child, and her seniority is no less than that of any of you here. The clothes she designs have also earned us a lot of money. She has also read fashion magazines from three countries, watched her mentor design clothes since she was a child, and is also a famous children's artist, skilled in drawing, layout, and marketing. That's enough."
Chen Qing hoped that Yang Yihe could work hard for a few years during her university years, and after graduation, she would have a strong foundation to either start her own business or stay at Shengxia Sports Apparel Factory.
Because working in a large company, Yang Yihe can learn a lot, which is definitely beneficial to her.
Even after hearing what the factory manager said, everyone still couldn't help but frown.
It doesn't seem very reliable.
Lei Songyue still wanted to find a few more people to replace Yang Yihe, otherwise it would be too troublesome to negotiate.
Chen Qing didn't say much on Yang Yihe's behalf; what followed was up to Yang Yihe to face.
Yang Yihe sat down behind her master.
Chen Qing then emphasized the upcoming work for the Canton Fair: "Our goal is not only to focus on the indoor area, but also on the outdoor area that we have set up separately!"
The outdoor area is the fashion show venue.
It's time to showcase her haute couture outfits! (End of Chapter)
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