Chapter 128 High-end Operation



Chapter 128 High-end Operation

No wonder Tong Zelan wanted to organize this class reunion.

It turned out that she was also trying to raise funds for the angel round project she had just invested in.

There's actually nothing much to say about this. If you want to invest in the class reunion, just invest. She won't try to trick you with some random projects.

At her level, personal credibility is very important.

It’s so easy for so many classmates to pool together 100 million yuan in financing.

Many people don’t even care whether it will succeed or fail in the end.

Just think of it as a way to get closer to Tong Zelan.

Afterwards, the students drank tea and talked about other things.

Lao Yang, who runs a hotel, said that homestays are very popular now, but it is difficult to expand them.

It needs to be built in places with beautiful scenery, and it is very difficult to form a chain.

Not as good as 7 Days Inn and Jinjiang Inn which can be easily copied.

Some people also say that it is easy to run a travel website or do food delivery business now.

Let’s not talk about takeout, the market is too big and has already been divided by Big Penguin and Alibaba.

If an internet startup is favored by both Penguin and Ali, most people basically have no chance.

For example, in the taxi market, Penguin invested in Didi and Ali invested in Kuaidi.

These two companies are almost fighting each other in the market.

Tong Zelan's international investment bank invested in Didi, and the taxi market went through an initial period of contention among various schools of thought.

Now there are only these two big players left in the market.

Many students, especially Huang Bin who works in the sharing economy, are very interested in this and are eager to learn some inside information.

The other students were similar, even Chen Pingsheng was quite curious, after all, it was too crazy.

Have you ever seen a company burning billions in a day?

This is the situation with these two companies now.

Seeing that they were all interested, Tong Zelan said:

"The situation is very unique now. Rather than saying it's a fight between Didi and Kuaidi, it's more like Penguin and Alibaba, the two companies behind them, are competing against each other in the same market."

"You all know these two companies, one a social networking giant and the other a leading e-commerce company. They've indeed battled it out several times before. Investors on both sides have invested tens of billions of dollars in the hope of wearing the other out. Only one of them can then end this meaningless money-burning war and set the final rules of the game."

"It's a shame. Whether it's Ali-led Kuaidi trying to outlast Didi, led by Penguin, or Didi, led by Penguin, trying to outlast Kuaidi, it's impossible."

"Investors on both sides are getting a bit impatient now, desperately hoping they can sit down and talk. The final outcome will most likely be a merger!"

"How can you merge them after they're already pieced together like this?"

Huang Pujun, who has no business sense, interrupted.

Tong Zelan glanced at her indifferently and didn't bother to explain.

"I guess that's the case."

Huang Bin said, "If we don't merge, no investor will be able to bear this kind of competition."

"Indeed." Lao Yang agreed. "The Internet is truly cruel. Only when one company remains can it set the rules of the game and start thinking about making money."

"After all these years, the internet is still being held hostage by these three giants. I wonder how many more years it will take for a competitor to emerge."

No one can explain this topic clearly, even Tong Zelan herself feels it is too difficult.

The three major Internet portals.

Social networking, search, e-commerce, BAT has already taken too deep roots in their respective fields, unless another disruptive company emerges.

A company that can capture users’ time again.

Tong Zelan could never have imagined such a subversive model.

Don't even think anyone can do it.

I have to say that this small class reunion contains too much business information.

Even Chen Pingsheng felt that he benefited a lot from this.

Tong Zelan is at the forefront of the times. In addition to the Internet, new energy vehicles are likely to be another major world-class trend after mobile phones.

The threshold for this project is too high, requiring a starting capital of tens of billions.

None of the competitors will be simple, and she also talked about the global situation of new energy vehicles.

The first person in China to propose the development of new energy vehicles was Jia Yueting of Reshi Network.

He came up with this slogan a long time ago, and his vision is indeed unique. He is also ready to start financing this year.

"Do you think it's possible for him to succeed in developing new energy?"

"Difficult." Tong Zelan used only one word to evaluate it. The main reason is that making cars is not like running an Internet company, where you can burn money to create a unicorn.

In addition to the financial threshold, car manufacturing also has extremely high technical thresholds.

"Jia Yueting is very capable, but he does too many things, and they are too diverse."

Tong Zelan commented: "Overseas, any high-tech company that succeeds requires a founder who is extremely focused. Looking at all the high-tech companies abroad, there is hardly any one as successful as him, not to mention Tesla, which has been in this field for ten years."

To put it bluntly, LeTV's plate is too diverse. It wants to do everything and is involved in everything, but it has not done anything to the extreme.

This is a very scary thing in Tong Zelan's view. To put it bluntly, it will collapse.

That means the entire system will collapse.

Among this group of classmates, she always felt that Chen Pingsheng was the most stable.

The reason is simple, there is no debt at all.

If any one company goes bankrupt, it will not affect the other.

This is equivalent to having many baskets, which are placed separately from each other.

But someone like Reshi is completely different. He has dozens of baskets, all of which are filled with eggs.

The danger lies in the fact that he is carrying both on the same pole.

Once there are funding problems, these projects that rely on financing and burning money are destined to be like flowers in the well and the moon in the water.

Therefore, she has never dared to invest in LeTV.

Like her, many international investment banks are not very interested in investing in such large and comprehensive enterprises.

Chen Pingsheng is also quite interested in this hot entrepreneurial project where 10 billion is just the threshold.

Unfortunately, he doesn't have the ability to participate in this at the moment.

We then talked about many other industries. Generally speaking, there are still opportunities in every industry, but they are not as big as in the 1990s or 2000s.

The business environment is already sound, and next up will be small retail stores as well as large chain stores.

They all need to make breakthroughs in business management.

The average person no longer has a chance to survive in today's ever-changing world.

This class reunion was held quite late, but overall everyone gained something.

Everyone communicates and discusses with each other without hiding anything.

After all, you've reached this level already, and using those petty tricks will only make people look down on you.

The one who is most focused here is He Bijun, and the other one is Lao Yang.

One of them has been raising pigs all his life, and the other has been running a hotel all his life.

They are definitely the best in their respective fields.

"Old Chen, let's talk about your Shuiyunjian."

Tong Zelan said, "I've always heard your employees say how great you are as a boss. The staff dormitories are all villas, and you still pay them 10,000 or 20,000 yuan as usual during training, and you give them bonuses every now and then. Are the profits in the beauty industry really that high?"

Everyone turned to look at him. If anyone didn't know Shui Yunjian before, they all understood him later.

It was mainly Tong Zelan who directly gave a valuation of 2.5 billion.

He even offered to invest 10 billion, but was ruthlessly rejected.

This is extremely exaggerated.

Not to mention anything else, just looking at the valuation of this one company, Chen Pingsheng is actually one of the richest people here.

You should know that he now owns 75% of Shuiyunjian's shares.

That’s 2 billion in total.

If the other three families were included, if Wang Yanfeng did not go home to inherit his father's property, there would be a gap between them and him.

"High-end beauty is indeed very profitable. The gross profit margin is over 90%."

Chen Pingsheng said, "The most profitable ones aren't those manual procedures, but those foreign instrument procedures. A single anti-aging instrument procedure can cost hundreds of thousands of yuan, and the customer only needs one treatment. And there are at least dozens of instrument procedures that can be performed on the entire body. It can be said that even the wealthiest women have a bottomless pit when it comes to beauty expenses."

Chen Pingsheng saw their eager eyes and said with a smile, "If you want to become my colleague in this field, then you'd better pay attention. Because this year I will invest 100 million yuan in opening a store in Beijing and another 100 million yuan in equipment. Next year, I will expand to Shanghai."

"The first round of investment will be around 300 million. If you don't prepare a few small goals, it's best to avoid competing with my Shui Yunjian."

"Tsk... no wonder you dared to refuse even one billion."

He Bijun felt that raising pigs was profitable enough, but compared to his Shui Yunjian.

It's just like robbing money. Even robbing money can't be done so quickly.

Others are also extremely envious, with a gross profit of 90%.

What is the concept.

Let’s calculate based on his initial experience project in 1980.

The profit was as high as 1,800.

This is... simply a money grab.

"Beauty is indeed extremely profitable, but unfortunately it is difficult to replicate."

Tong Zelan said, "You were able to quickly break into the high-end beauty market in Beijing, which has a lot to do with your Tengying Entertainment. I noticed that your entertainment company seemed to be created specifically to support your physical businesses. I'd like to know what your five-year plan is for the future."

"My five-year plan is actually quite simple."

Chen Pingsheng said: "I have invested nearly 100 million yuan in Feiyangyang this year. By the end of the year, I will use Shuiyunjian's platform customers to complete the B round valuation of 500 million yuan. In the next two years, I plan to expand Feiyangyangyang to three more first-tier cities."

"The same goes for Shuiyunjian. Once Feiyangyang's path is successful, I'll use your investment banking jargon to say that for any restaurant business that can be replicated, I'll use Tengying Entertainment's traffic to replicate it. Even if only three out of ten succeed, that's still much higher than your success rate in venture capital."

Tong Zelan looked at Chen Pingsheng with a little surprise. This guy has a lot of room for expansion in the future.

The key is stability.

This is particularly rare compared to Lao Jia's overall losses of firing shots here and there.

It is obviously much safer for him to run in a straight line on one road.

The key is fast speed.

This is just like BAT building their own moats. He has also been building his own traditional enterprise moat from the very beginning.

If you want to learn from him, you must first have a well-run entertainment company.

Secondly, you have to make half of the top wealthy women in Beijing become your loyal customers.

This is naturally Shuiyunjian.

On the one hand, we should seize the traffic, and on the other hand, we should use Shuiyunjian to seize the strong network resources.

He himself has strong chain management capabilities.

At this time, you just need to create some tools that can be put on the market.

This tool can be Feiyangyang, a milk tea shop, or even the smallest hot pot restaurant run by a couple.

Even a night snack stall is fine.

He only needs to invest all the three resources he controls, and even a pile of cow dung can be turned into a big pile of shining gold.

"Brother Chen, I can provide you with pork exclusively. You don't need to look for anyone else for your Series B funding for Feiyangyang."

He Bijun discovered a great business opportunity.

He has always wanted to establish his own unique sales channel.

Why would you need to look elsewhere now? Isn’t it enough to invest in him?

If we really do as he said, we can connect these traditional industries into a straight line.

What industry can’t you break into?

Tong Zelan waved her hand and said, "Old He, it's definitely not appropriate for you to invest alone. After all, what Feiyangyang needs most is someone who can push it to a successful listing. I'm not very talented, but I happen to be a little bit good at this. How about I take the lion's share and you take the smaller share?"

"No, no, no, don't do this, let everyone get some."

The situation suddenly changed, and Tong Zelan, who had originally not planned to invest in Feiyangyang, also made up her mind.

The other students were the same, wanting to get a piece of everything.

Is 150 million a lot?

It's just average, any of them can get what they want.

This opportunity to subvert the entire traditional industry model must not be missed.

Chen Pingsheng didn't even have the courage to say that it wasn't Feiyangyang that he really wanted to subvert the traditional industry.

But it is the hypermarket that is still spending 30 million to investigate.

That is his super killer weapon in the traditional industry.

First combine them into large supermarkets, and then use the large ones to split into small ones to form listing tools.

This is his final plan.

After a lot of arguing, Tong Zelan finally grabbed the 50 million investment share alone, which means she got 10% of the original shares.

According to her calculations, since she has joined, Feiyangyang's valuation in the C round must be at least between 1.5 billion and 1.8 billion.

This is normal, the latter is several times the former.

Otherwise, who would be willing to invest in the front? The further you invest in the front, the higher the risk.

(End of this chapter)

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