Chapter 20
"Heartbeats Boom Boom" is a popular variety show. In addition to the Zhao family, which is the largest investor, there are many small investors.
Among them is a second-tier affordable clothing brand, Xishi. Before the filming of the variety show, it offered its own spokesperson position as a prize for the winning group.
On the one hand, it can make the competition more intense, and on the other hand, it can also promote the new products of "Xishi".
A win-win situation.
The reason why Xia Yan's leave was so smooth, in addition to the director not wanting to offend him, is that the activities on the sixth day require intense exercise. Xia Yan's ankle injury has not healed yet, and there is no point in staying here.
The sea, the beach, the blue sky, handsome men and beautiful women in swimsuits showing their beautiful bodies, as soon as the live broadcast room was opened, the popularity soared and it became a hot search.
Since it was a couples competition, Tu Xi's group, because of the lack of Xia Yan, found an amateur to replace him.
The amateur's ability was mediocre, neither good nor bad, and anyone with a discerning eye could see that the reason why this group won was all because of Tu Xi's good skills.
Everything was fine.
Until the investor announced that they would invite Tu Xi alone to become their new spokesperson.
Everyone: "???" What about the promised couple endorsement?
The manager of "Xi Shi" said that the title was grand, but it was nothing more than that Xia Yan himself did not participate in the competition, so he should not have a share of the prize this time.
But who is Tu Xi?
His commercial value is immeasurable, and he has countless endorsements, including the enviable global spokesperson for top luxury brands.
Under normal circumstances, "Xi Shi" would not have been able to invite Tu Xi. Now, the spokesperson for a second-tier brand was regarded as a prize and rewarded to Tu Xi.
For a moment, everyone was confused.
Who was rewarding whom?
The scene was very chaotic afterwards. The director urgently closed the live broadcast. When the news appeared on the Internet again, it was that "Xi Shi
"
announced in a high-profile manner that the spokesperson would be the second place in the swimming competition, Fang Xihua.
The Internet was instantly quarreled.
['Xi Shi' is really interesting. The couple endorsement has become a single endorsement. If you can't afford it, don't play it. I feel sorry for Tu Xi. Bye bye. 】
【Tu Xi is also dragged down by Xia Yan. If it was just him, "Xi Shi" would definitely welcome him warmly, but Xia Yan, emmm, has such a bad reputation, who dares to invite him? 】
【Tu Xi is not much better, a love-brained person, she won't break up even when she sees her partner flirting, like a ninja turtle. 】 【
Not only that, Tu Xi also mindlessly defends Xia Yan. On the first day of the show, it was obviously Xia Yan who was late, Fang Xihua just said a few words, he put on the airs of a senior and scolded the innocent junior. With such a bad personality, who dares to invite him to be a spokesperson. 】
【Tu Xi and Xia Yan, one is a jerk and the other is a scumbag, they are a perfect match, it is recommended to lock them up. 】
Tu Xi's fans: 【??? 】 Deliberately looking for trouble?
【Fans of Fong Sai-wah, stop pretending to be passers-by. You haven't even changed your ID, but you think others are fools. 】
【All the endorsements of Tu Xi in the three years since she entered the circle. {Long picture jpg}】
【Please understand clearly that it was Tu Xi who didn't want the spokesperson position of "Xi Shi" so that someone could take advantage of it. After getting the advantage, he just lay down quietly. Why is he dancing out? He is afraid that his black history is not enough. 】
【On the first day of the live broadcast of "Heartbeat", Fong Sai-wah's gossip. He found faults and was criticized, and now he wants to whitewash himself. It's so funny. {Screenshot jpg}】
...
Fans of Tu Xi are not vegetarians.
They quickly gathered together and sorted out the ins and outs of the matter. They even dug out photos of Fong Sai-wah before plastic surgery, and beat his fans to pieces.
Fang Xihua: "...Fuck."
He quickly called to hire a group of trolls to divert attention and move the topic to Xia Yan.
Tu Xi's fans are currently divided into two parts. One part is only a career fan, not a love one; the other part is adamantly against her brother and Xia Yan being together.
As for the rare CP fans of the two, some of them left after Xia Yan's "flirtation", and the rest of them just kept eating sugar silently, not daring to speak out, fearing that they would be accused of having a distorted world view.
As for Xia Yan himself, he did gather a group of fans who liked his looks, but unfortunately his fighting power was too weak to be reliable.
Fang Xihua's method was very effective.
#Xia Yan drags down Tu Xi#
#Xia Yan has no endorsement#
#Xia Yan was abandoned by Xi Shi#
all became hot searches. With the stark contrast, no one complained about Fang Xihua anymore. Instead, they praised him for being honest and not making trouble, which made people feel good about him.
*
Xia Yan...Xia Yan almost laughed out loud.
Good news from heaven!
Fang Xihua, a good helper who worked hard to help him complete the task.
He lowered his eyes, pursed his lips, and his body trembled slightly, as if he couldn't stand the scolding on the Internet. He was sad and crying quietly.
Beaufort employees: "!!!"
They swarmed over, comforting the young man one by one. The scene was noisy, like a group of ducks quacking, and nothing could be heard clearly.
Photographer Tan Jiatong has regarded Xia Yan as her muse, and she can't stand him being scolded.
She patted her chest and guaranteed: "Teacher Xia, don't worry, I will stay up late to edit the photos tonight, and we will release the promotional photos tomorrow."
Saying that Xia Yan didn't endorse it? Beaufort's spokesperson in China, even if there are a hundred "Xi Shi" added together, they cannot match Beaufort's position.
"Xi Shi" is a fast fashion brand that focuses on affordable clothes.
Beaufort is top luxury and the direction of the trend. From the moment Xia Yan signed as the spokesperson, the top fashion circle has opened the door for him.
The director who shot the commercial was a little embarrassed and whispered: "Teacher Xia, it's a little difficult to edit the film within one day... and we still have to wait for approval. I, we will try to release it as soon
as possible." Xia Yan: "???" There is no need to rush to make fun of yourself.
With such a bad reputation, once Beaufort releases a promotional video and advertisement, it will probably be attacked by black fans immediately. If the situation is a little worse, the stock price will also fall.
This...
Xia Yan suggested in a low voice: "Don't be so anxious, you can wait a few days." When he completely quits the circle, there will be no need to take the risk of releasing it.
"Thank you for your understanding, Teacher Xia." The director was deeply moved.
"..." Xia Yan turned his head to look at the photographer. The woman blinked and said firmly: "I can definitely get it done in one night."
Xia Yan tried to save Beaufort's reputation to no avail, but instead aroused the enthusiasm of the staff on the scene. One by one, they swore to become his fans and to protect the best Yanyan together.
Xia Yan didn't understand and was greatly shocked.
Where did these people get the confidence from? Do they think that his promotional photos can be supported after they are released?
The young man silently cast his last hopeful eyes to the agent, hoping that he would persuade him. However... Wang Dazhuang patted his round belly for no apparent reason, grinned, and comforted him: "You don't have to worry about today's public opinion. Tu Xi's agent contacted me, and they will handle it. We don't have to pay for it."
"..." Forget it, there's no hope.
*
At eleven o'clock in the evening, the night was dark, and a hazy drizzle fell from the sky.
After shooting the commercial, Xia Yan returned to his room and opened his mobile phone tiredly. A lot of people had sent him messages on WeChat.
Liu Jinhao: [Are you back to the capital? Do you want to get together?]
Zhao Wenhan: [Brother Xia Yan, are you okay?]
Zhao Wenxu: [My suggestion is always valid. If you are with Tu Xi, you will only be laughed at.]
Xia Yan thought of the hot search that was removed by Tu Xi's studio, and his heart was bleeding. What a good opportunity! He sighed deeply and continued to turn the pages.
Tu Xi: [Congratulations on becoming the spokesperson for Beaufort.]
?
Xia Yan was puzzled. Tu Xi's source of information... so fast? Before he could think about it carefully, the vibration of his mobile phone interrupted his thoughts.
Tu Xi: [Are you home?]
[Yeah.]
"Thank you for your hard work on the shoot." The man sent a voice message, his voice was gentle, but with a bit of coldness, "Don't worry about the comments on the Internet, I will bring you a better gift when I come back."
He bit the last two words especially hard.