marketing
Recently, Su Wanwan seems to have become a regular in court, with one lawsuit after another filling her schedule.
The defendants were a diverse group, but without exception, they had all sought illicit gains in her businesses or engaged in shady dealings.
Among them were, of course, some of Su's own people who had been bribed and lured into this mess by his father with money and promises.
Faced with enormous temptations of profit, people's hearts often prove incredibly fragile.
No one else in the assistant's office could say for sure whether Su Wanwan was still a full-time employee, since she hadn't come to work for a long time.
Su Wanwan herself seems to have cut off direct contact with others, existing only in financial news and social news reports.
Of course, there is one exception, and that is Qu Shiyao.
Every night, Su Wanwan would quietly come to Qu Shiyao's place to rest. Apart from her bodyguard Tan Zhendong, no one else knew about this.
The online world was in an uproar because of Su Wanwan's series of actions, and public opinion gradually split into several distinct factions:
These were mainly the business rivals of the Su Group. They were pleased to see internal strife within the Su Group, secretly plotting to seize some of its businesses and take its place.
There were also many onlookers. They agreed with Su Wanwan's decision to turn her own father away for the greater good, believing that a scumbag father who cheated on his wife, seized his daughter's property, and was also suspected of illegal activities deserved such a fate.
Of course, there are also the remaining forces placed outside by Su's father and the manipulation by stakeholders whose interests have been affected.
They focused their attacks on Su Wanwan for not being filial to her parents and constantly reinforced her negative image as a spoiled rich girl in an attempt to whitewash her father and muddy the waters.
-----------------
That evening, Qu Shiyao leaned lazily against the sofa, a lollipop dangling from her mouth, a tablet in her hand, scrolling through various comments about Su Wanwan with great interest.
"Many people online are criticizing you for being ungrateful and heartless. Aren't you going to do anything about it?" Qu Shiyao tilted her head and looked at Su Wanwan, who was sitting at the other end of the sofa.
Su Wanwan was engrossed in reviewing the case files for tomorrow's court appearance, not even looking up, and said in a flat tone: "Don't worry about it. The internet has no memory; it'll fade away once the hype is over."
"No, on the contrary, I think you can't let this go unchecked this time." Qu Shiyao clicked on a comment that was particularly vehement and well-reasoned.
Su Wanwan finally looked up from the thick stack of documents and looked at her with a puzzled expression.
"Take a look at this." Qu Shiyao handed over the tablet.
Su Wanwan took the tablet, which displayed a long analysis article by a financial blogger with millions of followers.
The article, in a seemingly objective and neutral tone, provides a detailed analysis of Su Wanwan's personality flaws, interpersonal skills, and work abilities, ultimately concluding that:
If Su Wanwan were to inherit the Su Group, she would inevitably lead this commercial behemoth into the abyss.
The article was logically clear and the data cited seemed substantial; if it weren't for Su Wanwan herself, she would almost have been convinced.
This post received an extremely high number of likes and comments, and its impact should not be underestimated.
"This person has clearly been paid," Qu Shiyao pointed out incisively from the side.
"He presented himself as a neutral analyst throughout, but his words subtly implied your incompetence and weakness, leading the public to have a negative perception of you."
She looked at Su Wanwan, her tone turning serious: "Wanwan, do you really want to hand over the Su Group to those illegitimate children?"
"Even if you have the ability to take over the Su family, you must deal with these negative public opinions in advance to minimize the resistance from the group's internal management and the outside world when you take over in the future."
Su Wanwan listened in silence, her gaze returning to the malicious article on the tablet, her eyes gradually sharpening.
"Shiyao, you'll help me, right?" She handed the tablet back to Qu Shiyao, looking at her with unwavering eyes.
"I'm offering you 100 million yuan. I'd like you to take full responsibility and find a way to turn public opinion around within a month! Can you do it?"
Qu Shiyao easily took the tablet, a confident and composed smile playing on her lips: "You can rest assured about what I do. You'll see significant results in just half a month!"
Upon receiving Qu Shiyao's affirmative reply, Su Wanwan's last trace of doubt vanished.
At this critical moment, besides Tan Zhendong, the person she trusted most was Qu Shiyao.
With the funds in place, Qu Shiyao immediately went into work mode and began calling the system in her mind.
"Tongzi, cheer up! Now I'll tell you the requirements. You find and screen the most suitable partners. They need to have a background that can withstand in-depth investigation, and they shouldn't be involved in this media battle yet, or have a neutral or even our side."
【No problem! Leave it to me!】The system instantly entered high-speed computing mode, and the data stream spread out like a vast galaxy.
Qu Shiyao's thoughts were clear, and her mind quickly made arrangements:
"The first step is to find a top-tier public relations firm. Ask them to develop a comprehensive public opinion guidance strategy, conduct in-depth public opinion risk assessment and analysis, and be responsible for coordinating all resources and controlling the overall direction."
"This type of strategic cooperation has a budget of 30 million."
"The second step is to build a comprehensive communication matrix. This part has a budget of 35 million."
She further elaborated:
"We contacted the top two livestreamers on major social media platforms and financial news sections, with a budget of 15 million yuan, to get them to speak from an industry and market perspective."
"We spent 10 million yuan to hire three highly professional and credible authoritative experts in the fields of law, economics, or business management to endorse this project and provide professional support."
"Allocate another 10 million yuan to hire a large number of amateur accounts or promising small and medium-sized self-media creators to spread content in a multi-level and multi-angle manner, creating a word-of-mouth effect."
The system was handling the first step with ease, but when it heard about the huge and complex task list and budget allocation for the second step, its data core started running at full speed.
This requires not only selecting suitable partners, but also calculating each person's influence, fan profile, posting order, and so on, to ensure that the entire public opinion appears natural as if it were spontaneously formed by public opinion.
"The third step is platform traffic support. The budget is 10 million," Qu Shiyao continued, outlining the plan.
"We are communicating with major platforms to try to obtain a certain amount of traffic recommendations and exposure weight while complying with regulations."
"Remember, we are not simply deleting posts and banning accounts, but using higher-quality positive content to drown out negative voices."
"As for the fourth step..." Qu Shiyao hesitated for a moment, then turned to look at Su Wanwan.
"Wanwan, have the official channels of your companies and businesses systematically released detailed facts of the crimes committed by the defendants and the chain of evidence?"
"Isn't a police and court report enough?" Su Wanwan tilted her head, somewhat confused.
"The official statement is a legal determination, while our own statements demonstrate our attitude and strength!" Qu Shiyao explained:
"You need to personally take action and use the most direct evidence to verify the truth of those rumors and completely shatter the whitewashing rhetoric."
"Especially the key evidence you possess, select the most impactful parts and release them simultaneously through all official channels at midnight tomorrow! Catch them off guard!"
“Okay!” Su Wanwan immediately grasped the key point and nodded without hesitation. She then picked up her phone and gave instructions to the public relations manager in her team.
Qu Shiyao mentally confirmed every detail of the entire operation process with the system once again.
"So, the total budget is 100 million. After deducting the 75 million mentioned above, we have 25 million left." Qu Shiyao quickly calculated on her tablet.
"This money serves as an emergency reserve to deal with any unplanned emergencies and to maintain public attention."
Finally, she specifically instructed the system: "System, please compile a report on the detailed flow and usage of all funds and submit it to me. We need to give Su Wanwan a clear account of this money."
[Host, doesn't the young lady trust you a lot? Why are you being so businesslike, like you're giving a work report?] the system asked, somewhat puzzled.
"Trust is a consumable resource; it needs to be carefully maintained," Qu Shiyao explained earnestly to herself.
"Currently, I'm helping her more from a friend's perspective, but to become a long-term, stable partner, these are the pledges I've made."
The system seemed to understand, but it knew that doing what the host said was the right thing to do.
The most important thing right now is to immediately execute the host's instructions, contact and resolve those critical nodes scattered throughout the network.
Just then, Qu Shiyao's phone screen, which was on the coffee table, lit up and began to vibrate.
She picked it up and saw that it was a message from her childhood sweetheart, Gu Yanxi.
[Serendipity: Shiyao, we're preparing to declare the company bankrupt. (covers face with a helpless, bitter smile.jpg)]
Qu Shiyao blinked and mentally calculated the time.
Given the full-scale suppression by the large corporation CAQ, Gu Yanxi's startup has shown remarkable resilience in surviving until now.
[Sister Qu: Didn't your uncle and aunt's company declare bankruptcy recently? They should still have some savings, right?]
[Serendipity: Yes, they've worked hard for most of their lives, and they've saved enough money to live comfortably in their retirement. But I'm different! (terrified.jpg)]
[Serendipity: I feel like it's getting really hard to find a job these days!]
Qu Shiyao thought about it and felt that she still had to point him in the right direction.
[Sister Qu: Why not consider starting a business abroad again? His reach can't extend that far, and you're more familiar with overseas markets and environments.]
Upon seeing this suggestion, Gu Yanxi on the other side of the screen was both amused and exasperated.
[Serendipity: But Qingyi told me before she returned to China that she planned to develop her career here long-term. And I recently heard that her parents seem to want her and Sicheng to get back together! (SOS signal sent.jpg)]
Qu Shiyao was slightly taken aback, then remembered that there was indeed such a passage in the original work, in which Shen Qingyi wavered under the pressure from her parents and Si Cheng's advances, and then started to develop a new boyfriend and girlfriend.
If Gu Yanxi's company were still around and he were successful, coupled with Shen Qingyi's own wishes, her parents might not interfere too much.
But now Gu Yanxi is facing unemployment...
[Sister Qu: What exactly is your relationship with Qingyi now?]
[Serendipity: I originally planned to confess my feelings to her once the company stabilized, but...]
[Serendipity: If I choose to go abroad again to work hard now, it means I'll have to keep her waiting for me in China, with no return date in sight. That's so unfair to her.]
[Serendipity: It's better to let her find someone better than to make her wait for someone with an uncertain future like me. (Dejected.jpg)]
Looking at the screen, Qu Shiyao could sense the frustration and helplessness in Gu Yanxi's words.
She understood his concerns. Although Si Cheng hadn't reached the point of having absolute power, if he was determined to blacklist Gu Yanxi, most domestic companies would indeed weigh the pros and cons.
Unless Gu Yanxi possesses irreplaceable top talent in certain fields, the benefits he can bring far outweigh the pressure Si Cheng can exert...
She remembered that Gu Yanxi seemed to be a top student in finance.
Just as she was pondering a way out of the predicament, her phone vibrated again.
She clicked on it and found that this time it was Shen Qingyi.
[Miraitowa: Shiyao, are you asleep? (Cat peeking out.jpg)]
Qu Shiyao couldn't help but laugh when she saw the two people who sent her messages at the same time.
[Sister Qu: No? Should the three of us just create a group chat? That way, you two won't have to subtly probe me separately.]
Upon seeing this, Shen Qingyi's cheeks instantly flushed red. Her little secret had been exposed, and she felt somewhat embarrassed.
[Miraitowa: No, no! I just wanted to ask you a question...]
[Miraitowa: Is Yan Xi planning to go abroad?]
[Miraitowa: Do you know roughly when he'll leave?]
Qu Shiyao looked at Shen Qingyi's cautious probing and finally couldn't help but chuckle.
Su Wanwan, who was standing next to her, looked up and gave her a questioning look.
Qu Shiyao waved her hand, unable to suppress a laugh, and said, "It's nothing, it's just that there are two people who secretly like each other, and they're trying to find out about each other's whereabouts by snooping around here."
Su Wanwan raised an eyebrow. Within her circle of acquaintances connected to Qu Shiyao, the men and women who met the criteria…
"Is it Si Cheng's white moonlight Shen Qingyi and your childhood sweetheart Gu Yanxi?" she asked with some certainty.
Qu Shiyao smiled and nodded, then quickly replied to Shen Qingyi on her phone:
[Sister Qu: He is indeed struggling with whether or not to go abroad. However, I think it would be better for you two to communicate directly rather than having me relay the message.]
Upon seeing the reply, Shen Qingyi felt a weight lifted from her heart and quickly replied:
[Miraitowa: Okay! Thank you, Shiyao! Sorry to disturb your rest!]
Seeing that Shen Qingyi decided to communicate with Gu Yanxi herself, Qu Shiyao knew that she didn't need to worry about this for the time being.
When it comes to matters of the heart, ultimately it's up to the people involved to speak out.
She put down her phone, but a thought involuntarily flashed through her mind:
I wonder if Si Cheng always thought that by affecting Yi Yu's part-time job and thwarting Gu Yanxi's career, she would come to his side under pressure.
In the original story, the female lead didn't compromise because of her childhood sweetheart, so it's even less likely that she would in the current situation.
Perhaps the original female lead felt guilty for indirectly causing Gu Yanxi to lose his job, but she probably felt more hatred for him as the culprit.
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